At a Glance
- Tasks: Lead and execute B2B events across Europe, from intimate dinners to large conferences.
- Company: Join Clay, a dynamic tech company focused on impactful events.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Thriving environment with a focus on creativity and collaboration.
- Why this job: Shape memorable experiences that connect the tech community and drive business success.
- Qualifications: 5+ years in B2B event production with multi-country experience.
The predicted salary is between 40000 - 50000 £ per year.
We’re looking for a seasoned B2B events professional who can manage the strategy, production, and delivery of our European events program. You’ll be responsible for building experiences that bring together enterprise buyers, partners, and the broader tech community - from intimate executive dinners to larger meetups and summits to third-party conferences that we sponsor. You’ll own the events roadmap end-to-end, both building the strategy and executing on it. That means managing vendors across multiple countries, coordinating production timelines, and ensuring every event feels polished, purposeful, and unmistakably Clay. You’ll work hand-in-hand with marketing, sales, partnerships, and customer success to make sure every activation ties back to real business impact.
What You’ll Do
- Drive the European events program: Work with the Head of Events in San Francisco to plan, produce, and deliver a portfolio of B2B events across key European tech hubs, including London, Berlin, Amsterdam, and Stockholm. Formats will range from large-scale conferences to intimate dinners to hosted events at industry summits.
- Connect event strategy to business outcomes: Partner with marketing and sales leadership to define event goals, target audiences, and success metrics. Every event should have clear goals and a measurable impact on pipeline, brand awareness, and customer engagement.
- Manage events end-to-end and build vendor relationships across Europe: Handle the venue sourcing, vendor negotiations, run-of-show planning, and on-the-day execution. You’ll develop a trusted roster of vendors who can deliver consistently at a high standard.
- Coordinate cross-functional stakeholders: Lead planning syncs, keep workstreams on track, and ensure that busy internal teams are prepped and aligned without being overwhelmed.
- Manage budgets with discipline: Own event budgets, track spend meticulously, negotiate favorable terms, and ensure every pound and euro is well spent.
- Handle multi-market logistics: Navigate the practicalities of producing events across different countries - permits, local regulations, cultural considerations, language needs, and timezone coordination.
- Develop scalable processes: Build repeatable playbooks, templates, and frameworks so the events programme can grow without quality dropping off.
What You’ll Bring
- 5+ years of experience in B2B event production, with a strong track record of delivering events in European markets.
- Multi-city, multi-country experience. You’ve produced events across at least two or three European markets and understand key differences between them.
- Strong production instinct. You care about the flow and vibe of the attendee experience, not just logistics. You notice the details that most people miss.
- Experienced with tracking ROI. You understand how events connect to pipeline, revenue, and brand goals. You can speak the language of sales and marketing as fluently as you speak production.
- Excellent vendor and budget management skills. You’ve managed large event budgets and have experience negotiating contracts across multiple markets.
- A calm, organised presence under pressure. Live events can go sideways sometimes. You stay steady, solve problems fast, and keep the team focused.
- Strong communication and stakeholder management. You’re comfortable working with senior leadership, guiding executives through rehearsals, and keeping cross-functional teams aligned.
- Fluent English required. Additional European languages (German, Dutch, Swedish, or others) are great but not essential.
Nice to Have
- Experience in the GTM-Tech or SaaS sector.
- Familiarity with event technology platforms (registration, engagement tools, lead capture).
- A network of trusted vendors and venues across European tech hubs.
Events Marketing employer: Dormont Manufacturing Co
At Clay, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. Our Events Marketing team plays a crucial role in shaping memorable experiences across key European tech hubs, offering opportunities for professional growth and development while working alongside talented individuals. With a focus on impactful events and a commitment to excellence, we ensure that every team member feels valued and empowered to contribute to our success.
StudySmarter Expert Advice🤫
We think this is how you could land Events Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dormont Manufacturing Co and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dormont Manufacturing Co are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dormont Manufacturing Co on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Dormont Manufacturing Co. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Events Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dormont Manufacturing Co. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dormont Manufacturing Co:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dormont Manufacturing Co’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dormont Manufacturing Co
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dormont Manufacturing Co will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dormont Manufacturing Co, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.