EMEA Sales & Consulting Lead, Strategic Partnerships (Kyndryl & Gradial)

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award‑winning work for blue chip client partners including AstraZeneca, Colgate‑Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca‑Cola Company, and Wendy’s.

WPP Enterprise Solutions is significantly expanding its strategic global alliances with Kyndryl and Gradial. We’re looking for a dynamic, quota‑carrying Sales & Consulting Lead to own WPP revenue generation across both partner ecosystems in EMEA — identifying, developing, and closing enterprise opportunities through joint go‑to‑market pursuits. This is a unique hybrid role: part sales leader, part consultative expert, operating across two distinct but complementary strategic alliances.

Your success will be measured by driving significant WPP revenue through these partnerships, creating compelling client success stories, and expanding our joint footprint across EMEA. This is not a back‑office alliance management role. You will be actively engaged with clients and partners, defining the future of digital transformation and agentic content supply chains — and you will own your numbers.

What You’ll Do

• Client Engagement & Solution Development (40%)
  • Lead complex, consultative sales pursuits across WPP’s CX, AI, data, technology, and content transformation services — from initial qualification through to contract close.
  • Facilitate executive briefings and collaborative workshops with existing and prospective clients and partner leadership to co‑create solutions and build alignment.
  • Navigate complex procurement processes within large enterprise organisations, positioning value for both marketing and IT stakeholders.
  • Guide clients through discovery, problem definition, and solution design, drawing on a blend of sales and consulting expertise.
• Partner Coordination (35%)
  • Build and maintain strong, trusted relationships with Kyndryl and Gradial regional leadership, sales and consulting teams, platform and vertical leads, and account owners across EMEA.
  • Identify, develop, and qualify WPP billable opportunities within each partner’s existing and prospective client base.
  • Participate in joint account planning sessions to proactively identify transformation needs and position integrated solutions.
  • Represent WPP at partner events, industry forums, and joint customer engagements, actively championing each partnership’s distinct value.
• Internal Orchestration & GTM (25%)
  • Collaborate with WPP account teams and capability leads to identify and qualify Kyndryl‑ and Gradial‑relevant opportunities across existing client relationships and new logos.
  • Orchestrate WPP solution designers, architects, strategists, and pre‑sales resources to develop compelling joint proposals and Statements of Work.
  • Partner with WPP delivery leadership to ensure a seamless handover from sold work to successful project execution.
  • Maintain accurate pipeline and forecast data in WPP systems, tracking Kyndryl‑influenced and Gradial‑influenced revenue and partnership KPIs separately.

What You’ll Bring

• 8–12+ years of enterprise sales and/or consulting experience, with significant experience selling complex technology services or solutions.
• Proven quota attainment in consultative sales environments (£/€3M+ annually).
• Experience selling across verticals including retail, financial services, automotive, utilities, and/or hospitality.
• Strong executive presence, with polished presentation and communication skills suited to C‑suite engagement.
• Solid understanding of enterprise IT infrastructure, managed services, AI delivery, and how these underpin digital and customer experience transformation.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics.