Associate Creative Director, Social

Wasserman London is looking for an Associate Creative Director to join our growing Social and Creative department. The priority and focus will be leading on an exciting Global brand sponsoring the FIFA World Cup 2026. We’re looking for somebody who can turn one of the world’s biggest sporting moments into thumb‑stopping, conversation‑driving social content. Someone who lives and breathes football cultural moments but also thinks more traditional brand‑first social executions. We are seeking an internet‑obsessed, innovative social Associate Creative Director to inspire, lead and craft hyper‑relevant social and 360 campaigns for a range of sports, music and entertainment clients. If you’re passionate about identifying new social trends, obsessed with sport and culture, great at identifying which partnerships can deepen a brand’s connection to culture, this is the right role for you. We are looking for someone with a social‑first background and a modern, refreshing aesthetic with a passion for culture and producing compelling work. Our social department helps brands craft a meaningful role in culture across lifestyle, sports, music, technology and entertainment spaces. You will be working within a team that delivers on strategy, creative, production, media buying and creator management completely in‑house.

WHAT YOU WILL BE DOING

• Motivating and inspiring creative teams and serve as overall creative lead across art direction, copywriting, content creation and design.
• Directing all phases of creative work from concept through production.
• Leading the day‑to‑day team on within a ‘always on newsroom style’ creative output in the lead up and during the FIFA World Cup.
• Promoting creative improvement and actively contribute to a culture of innovation, excellence and accountability.
• Identifying cultural moments where the brand can credibly participate and drive World Cup conversations.
• Leading ideation and execution across always‑on social, real‑time moments and creator collaborations.
• Fostering an environment for a motivated, inspired creative team.
• Partnering with the account and cross‑functional team leaders to manage senior level clients.
• Develop and deliver thought leadership and creative solutions that strengthen clients’ visual market distinction and leadership position.

THE SKILLS AND EXPERIENCE YOU NEED

• 7+ years’ experience providing creative counsel to top‑tier clients – ideally, creating opportunities for brands in social channels and with sport focused clients.
• A strong passion for sport, culture and entertainment – in depth football knowledge is a must.
• Experience working at pace in high‑pressure, real‑time environments.
• Experience leading an always on, newsroom style content engine.
• Strong experience using social media to solve brand/business challenges.
• The ability to develop high‑level strategies and adjust alongside shifting goals.
• A demonstrated passion for and understanding of social media.
• Success in developing big ideas that forge strong emotional connections between consumer and brand, and supporting those ideas with thorough research.
• The intellectual agility to look big picture instead of day‑to‑day.
• The charm to build relationships (internally and with clients) and collaborative leadership skills.
• Strong storytelling and presentation ability.
• Innate curiosity and entrepreneurial spirit.
• Commitment to excellence – working nonstandard hours when necessary, anticipating issues and communicating with diplomacy, identifying emerging platforms and trends to drive innovation.