Product Specialist - Volkswagen, Cupra and Škoda
Product Specialist - Volkswagen, Cupra and Škoda

Product Specialist - Volkswagen, Cupra and Škoda

Dungannon Full-Time 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Engage customers, present vehicles, and create personalised experiences in our new showrooms.
  • Company: Join the Donnelly Group, welcoming Volkswagen, CUPRA, and ŠKODA to our family.
  • Benefits: Competitive salary, pension, health package, 30 days leave, and career development.
  • Why this job: Step into a dynamic role with real growth potential and structured training.
  • Qualifications: GCSEs in English and Maths, full UK driving licence, and a passion for customer service.
  • Other info: Be part of an exciting journey with continuous support and development opportunities.

The predicted salary is between 28800 - 48000 £ per year.

Overview

Location: 59 Moy Road
Donnelly Group are opening brand-new, state-of-the-art showrooms to welcome Volkswagen, CUPRA, and ŠKODA into our family — and we want energetic, motivated people to join us on this exciting journey. To mark this exciting milestone, we’re recruiting Product Specialists who can deliver a customer experience as exceptional as our new showrooms and vehicle ranges.

We’re not just recruiting staff. We’re looking for future stars. People who want more than “just a job.”

In This Role

  • Be the first face-to-face contact for customers, representing both Donnelly Group and VW, Cupra or Škoda
  • Engage with customers, presenting and demonstrating vehicles
  • Become an expert in VW, CUPRA & ŠKODA full model ranges
  • Deliver personalised experiences built on understanding customer needs and behaviours
  • Work closely with the wider sales and customer service teams to uphold our brand promise

About The Role

Why join us?

Whether You’re

  • Currently in sales but not feeling inspired
  • Working in a people-focused role but lacking career progression
  • Looking for structured training and development
  • Or simply ready for a more dynamic, fulfilling career
  • …This could be your opportunity to step into a role with real growth potential, where your energy and motivation matter more than prior sales experience.

What you’ll gain

When You Join, You’ll Enrol In The Donnelly Group Training Academy, Beginning a Structured Product Specialist Programme Designed To Set You Up For Success

  • Learn about the Donnelly Group — our people, culture and processes
  • Gain knowledge of the Volkswagen Group brands and vehicles
  • Develop selling, communication and emotional intelligence skills
  • Understand customer behaviour to create memorable experiences

After completing the 4-week training programme, you’ll be ready to welcome customers into our new showroom — with continuous development and support as you progress in your career.

Rewards & Benefits

  • Competitive Salary
  • Contributory Pension
  • Life assurance scheme
  • Company Health & Wellbeing package which includes membership of Kingsbridge Hospital Diamond Club
  • 30 days annual leave
  • Cycle to work scheme

Note: This is not an exhaustive list of duties and the post holder will be required to undertake any other reasonable duties discussed and directed by the line manager. The company reserves the right to expand the short listing criteria to facilitate the short listing process. Donnelly Group is an equal opportunities employer.

Required Criteria

  • Right to Work in the UK
  • Full Valid Drivers Licence
  • Educated to GCSE level with 5 passes to include English and Maths at Grade C or above (or equivalent)

Desired Criteria

  • Sales Experience

Closing Date

Sunday 19th October, 2025

Contract Type

Full-time

Salary

Based on Experience

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Product Specialist - Volkswagen, Cupra and Škoda employer: Donnelly Group

At Donnelly Group, we pride ourselves on being more than just an employer; we are a community that fosters growth and development. Our brand-new showrooms for Volkswagen, CUPRA, and ŠKODA provide a vibrant environment where you can thrive, supported by our comprehensive training programme and a culture that values your contributions. With competitive benefits, a focus on employee wellbeing, and opportunities for career progression, joining us means embarking on a rewarding journey in the automotive industry.
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Contact Detail:

Donnelly Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Specialist - Volkswagen, Cupra and Škoda

Tip Number 1

Get to know the brands inside out! Dive deep into Volkswagen, CUPRA, and ŠKODA. The more you know about their models and features, the better you'll connect with customers and show them why these cars are the best choice.

Tip Number 2

Practice your people skills! Engage with friends or family as if they were customers. This will help you feel more comfortable when it comes to presenting and demonstrating vehicles in the showroom.

Tip Number 3

Don’t underestimate the power of networking! Connect with current employees at Donnelly Group or join relevant groups online. They can provide insider tips and might even give you a heads-up on job openings.

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, you’ll be able to showcase your enthusiasm for joining our exciting journey right from the start.

We think you need these skills to ace Product Specialist - Volkswagen, Cupra and Škoda

Customer Engagement
Product Knowledge
Communication Skills
Emotional Intelligence
Sales Skills
Understanding Customer Behaviour
Team Collaboration
Presentation Skills
Motivation
Adaptability
Training and Development

Some tips for your application 🫡

Show Your Passion: When writing your application, let your enthusiasm for the automotive industry shine through. We want to see that you’re genuinely excited about joining our team and representing brands like Volkswagen, CUPRA, and ŠKODA.

Tailor Your CV: Make sure your CV is tailored to the Product Specialist role. Highlight any relevant experience, especially in customer service or sales, and don’t forget to mention your communication skills. We love seeing how you can connect with customers!

Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you’re the perfect fit for this role. Share specific examples of how you’ve engaged with customers in the past and how you can create memorable experiences for them at our new showrooms.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy to do!

How to prepare for a job interview at Donnelly Group

Know Your Brands Inside Out

Before the interview, dive deep into the Volkswagen, CUPRA, and ŠKODA brands. Familiarise yourself with their latest models, features, and unique selling points. This knowledge will not only impress your interviewers but also show your genuine interest in the role.

Showcase Your People Skills

As a Product Specialist, engaging with customers is key. Prepare examples of how you've successfully interacted with customers in the past. Think about times when you went above and beyond to meet their needs, as this will highlight your ability to create memorable experiences.

Demonstrate Your Motivation

Donnelly Group is looking for energetic and motivated individuals. Be ready to share why you're excited about this opportunity and how it aligns with your career goals. Show them that you’re not just looking for a job, but a chance to grow and develop within their team.

Prepare Questions to Ask

Interviews are a two-way street! Prepare thoughtful questions about the training programme, company culture, and growth opportunities. This shows your enthusiasm for the role and helps you determine if it's the right fit for you.

Product Specialist - Volkswagen, Cupra and Škoda
Donnelly Group

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