Job Description
Email Marketing Coordinator\\n\\nThese are exciting times for the charity and we now have an excellent opportunity for a proactive and professional Email Marketing Coordinator with outstanding organisational and interpersonal skills and a strong customer service ethic, to join the busy Digital Team.\\n\\nThe is a remote working role on a 12 month fixed term contract.\\n\\nPosition: Email Marketing Coordinator\\n\\nLocation: Remote (The working pattern for this role will combine onsite and home working, with onsite attendance currently anticipated to be 1 day per month)\\n\\nHours: Full-time, 35 hours per week, 08.30-16.30, Monday - Friday\\n\\nSalary: £30,268\\n\\nContract: 12-month fixed term contract starting on 1 September 2025\\n\\nClosing Date: Sunday 20 July 2025. However, we reserve the right to close this role early if a suitable candidate is found.\\n\\nAbout the Role\\n\\nAs Email Marketing Coordinator, you will spearhead the creation and implementation of innovative email marketing campaigns that boost engagement and drive conversions. In this vital and rewarding role you will be responsible for the end-to-end email marketing process – from campaign planning, content development, A/B testing, list management, automation, personalisation, performance tracking and reporting.\\n\\nYour principal duties and responsibilities will include:\\n\\nLeading the enhancement and optimisation of the email strategy to boost engagement, increase brand awareness, and drive revenue.\\nSimplifying and improving email production processes to boost efficiency across key teams, especially in fundraising and commercial.\\nCollaborating with colleagues to create personalised campaign journeys that enhance supporter engagement and lifetime value and to ensure the proper and accurate segmentation of supporter data for all campaigns.\\nCollaborating with the Digital Development Manager to design, implement, and analyse campaigns, using a test-and-learn approach to continuously optimise performance and enhance engagement.\\nManaging the email welcome journey for e-news sign ups, and support on the development of other supporter journeys for a range of audiences across the team.\\nDay-to-day management of the email-marketing programme, including drafting, building and managing campaigns and automations, and managing audiences.\\nWorking with colleagues and draw on existing data to develop insights and understanding about supporters, and using this information to develop content which is engaging, informative, and meets supporters’ needs.\\n\\nAbout You\\n\\nWe are looking for someone who is educated to degree level or has the equivalent in experience.\\n\\nYou will also have:\\n\\nExperience of managing email send platforms, including building customer journeys and reporting email success metrics, and strong understanding of email marketing platforms and automation tools.\\nExpertise in email marketing best practices, including segmentation, deliverability, and optimisation strategies.\\nExperience in supporter stewardship communications and journey planning to enhance engagement and maximise lifetime value.\\nExcellent written English with experience writing for the web with good copywriting skills and editorial capability – able to manage the content lifecycle, with a keen sense of brand awareness.\\nExcellent consultancy skills, translating digital terminology and processes into clear and concise language to a variety of stakeholders.\\nSolid project management skills – able to organise and manage multiple projects whilst dealing with a number of conflicting demands and timescales.\\n\\nBenefits include\\n\\nCompetitive pension.\\nLife assurance – 2 x annual salary.\\nHealthshield.\\n31 days holiday (including Bank holidays), rising to 34 will each full year of service.\\nWellbeing team.\\nRecorded Pilates and Yoga classes.\\nLong service awards.\\nHealthshield plan\\nFree parking.\\nSubsidised restaurant and shop.\\n\\nAbout the Organisation\\n\\nThe sanctuary is one of the UK’s largest international animal welfare charities, currently supporting projects in over 35 countries worldwide, working for a world where donkeys and mules live free from suffering and their contribution to humanity is fully valued.\\n\\nThe Charity is a Disability Confident Employer, committed to safeguarding and promoting the welfare of vulnerable people (children and adults) and expects all staff and volunteers to undertake this commitment.
Applicants will be subject to safer recruitment processes, including an application for a Disclosure and Barring Service (DBS) check where required for the post.\\n\\nYou may also have experience in areas such as Email Marketing Coordinator, Marketing Coordinator, Marketing and Communications Coordinator, Digital Coordinator, Digital Marketing Coordinator, Email Marketing Assistant, Marketing Assistant, Marketing and Communications Assistant, Digital Assistant, Digital Marketing Assistant. #INDNFP\\n\\nPLEASE NOTE: This role is being advertised by NFP People on behalf of the organisation