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- Tasks: Manage and scale Meta Ads and TikTok Ads for multiple beauty brands.
- Company: Join Dollce Brands, a fast-growing beauty and wellness group.
- Benefits: Competitive salary, performance bonuses, and hybrid work flexibility.
- Why this job: Take full ownership of paid media and drive impactful growth.
- Qualifications: 1-3 years of paid social experience with proven results.
- Other info: Opportunity to grow into a Head of Growth role in a creative culture.
The predicted salary is between 36000 - 60000 £ per year.
Dollce Brands is one of the UK’s fastest-growing beauty and wellness groups - home to Dollce Doll (B2B eyelash extensions), Dollce Glow (D2C skincare) and Clean Supplements UK (D2C wellness). We are now looking for a high-performance Paid Social Manager to take full control of Meta Ads and TikTok Ads and scale revenue across multiple e-commerce brands.
This role is perfect for someone who has worked at:
- A paid social agency
- A 7–8 figure DTC brand
- A performance-led e-commerce team
If you’re ambitious, analytical and love scaling profitable paid ads, you will thrive here.
Your Responsibilities:- Paid Social – Meta Ads & TikTok Ads (Primary Focus)
- Build, optimise & scale Meta Ads and TikTok Ads across 3 e-commerce brands
- Launch full-funnel campaigns: TOF, MOF, BOF
- Test creatives, formats, hooks, UGC variations & angles
- Scale budgets safely
- Maintain CAC targets, NC-ROAS, eROAS & MER goals
- Build structured A/B testing frameworks
- Work closely with our content creator for ad-ready UGC
- Analytics, Tracking & Reporting
- Use Triple Whale, Motion, Shopify Analytics, GA4 & Looker Studio
- Analyse ROAS, CAC, LTV, AOV, cohort data & retention metrics
- Build weekly performance dashboards
- Diagnose revenue leaks & drop-off points
- Identify high-performing products, audiences & creative types
- Present insights to founder weekly with actionable next steps
- CRO & Funnel Optimisation
- Deeply analyse funnel performance (landing pages → add to cart → checkout → conversion)
- Identify where customers drop off
- Suggest and execute CRO improvements
- Build landing pages using PageFly/GemPages/Shogun
- Run iterative A/B tests
- Improve PDPs, collection structure & mobile UX
- Improve abandoned cart performance & checkout flow
- Growth Leadership (Mini Head of Growth Role)
- Build acquisition strategies for each brand
- Align email, retention & ads with our Marketing Manager
- Advise on creative testing frameworks
- Build predictable, data-driven growth systems
- Work directly with the founder to scale revenue across all brands
- Scaled paid social across all brands
- Improved sitewide conversion
- Created predictable, profitable acquisition
- Increased MER & overall ad efficiency
- Built out a performance dashboard
- Made a measurable impact on multi-brand revenue
- Become a core growth driver inside the business
- 1–3 years paid social experience in e-commerce (agency or brand)
- Proven results running Meta Ads & TikTok Ads at scale
- Experience with Triple Whale and Motion (non-negotiable)
- Strong understanding of Shopify, Klaviyo, online buyer psychology
- Ability to build landing pages & CRO tests
- Confident analysing deep data
- Knows how to scale DTC or B2B e-commerce brands
- Hungry, ambitious, ownership mindset
- Wants to grow into Head of Growth role
- Meta Ads Manager
- Google Analytics
- TikTok Ads Manager
- Triple Whale
- Motion
- Shopify
- Klaviyo
- GA4
- PageFly / GemPages / Shogun
- Looker Studio
- UTM tracking tools
- Creative testing frameworks
- Scale three fast-growing beauty/wellness brands
- Full ownership of paid media
- Slack, WhatsApp and fast decision-making
- High growth opportunity - pathway to Head of Growth
- Creative and performance-driven culture
- Liverpool-based team with hybrid flexibility
- Competitive salary + performance-based bonuses
Apply if you’re an experienced Paid Social Manager looking for a career-defining in-house role, we’d love to hear from you.
PAID SOCIAL MANAGER (E-Commerce & Beauty) in Liverpool employer: Dollce Doll Ltd.
Contact Detail:
Dollce Doll Ltd. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PAID SOCIAL MANAGER (E-Commerce & Beauty) in Liverpool
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and e-commerce space on LinkedIn or through industry events. A personal connection can often get your foot in the door faster than a CV.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best Meta Ads and TikTok Ads campaigns. Use real data to demonstrate how you’ve scaled revenue and improved performance – numbers speak volumes!
✨Tip Number 3
Prepare for interviews by diving deep into Dollce Brands. Understand their products, target audience, and current marketing strategies. Tailor your insights and suggestions to show you’re ready to take ownership of their paid media.
✨Tip Number 4
Don’t just apply – engage! Follow Dollce Brands on social media, comment on their posts, and share relevant content. This shows your genuine interest and keeps you on their radar when they’re looking for a Paid Social Manager.
We think you need these skills to ace PAID SOCIAL MANAGER (E-Commerce & Beauty) in Liverpool
Some tips for your application 🫡
Show Off Your Experience: When you're writing your application, make sure to highlight your experience with Meta Ads and TikTok Ads. We want to see how you've scaled campaigns in the past, so don’t hold back on those success stories!
Be Data-Driven: Since we’re all about analytics, include specific metrics and results from your previous roles. Talk about your experience with tools like Triple Whale and Motion, and how you’ve used data to drive decisions. Numbers speak louder than words!
Tailor Your Application: Make your application stand out by tailoring it to our job description. Use the same language and keywords we’ve mentioned, especially around paid social and e-commerce. This shows us you really get what we’re looking for.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications better and ensures you don’t miss any important updates from us. Plus, we love seeing applications come directly from our site!
How to prepare for a job interview at Dollce Doll Ltd.
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Meta Ads and TikTok Ads. Familiarise yourself with the latest trends, features, and best practices for both platforms. Being able to discuss specific campaigns you've run or seen will show your expertise and passion for paid social.
✨Showcase Your Analytical Skills
Prepare to discuss how you’ve used analytics tools like Triple Whale and Motion in your previous roles. Be ready to explain how you’ve diagnosed revenue leaks or improved conversion rates through data analysis. This will demonstrate your ability to make data-driven decisions.
✨Bring Creative Ideas to the Table
Think about innovative ad formats or hooks you’ve tested in the past. Dollce Brands is looking for someone who can scale ads creatively, so come prepared with examples of successful campaigns and how you approached creative testing.
✨Understand the Customer Journey
Be ready to discuss how you would analyse and optimise the entire funnel from landing pages to checkout. Show that you understand where customers might drop off and how you would improve their experience. This insight will be crucial for the role.