At a Glance
- Tasks: Lead product strategy to enhance the car buying experience and drive conversions.
- Company: Join Autotrader, the UK's leading automotive marketplace with a vibrant culture.
- Benefits: Competitive salary, share options, 28 days holiday, and comprehensive health cover.
- Other info: Enjoy hybrid working with flexibility and excellent career growth opportunities.
- Why this job: Make a real impact in a dynamic marketplace using cutting-edge technology like AI.
- Qualifications: Experience in product strategy within digital marketplaces and strong commercial acumen.
The predicted salary is between 65000 - 90000 £ per year.
About Autotrader You’ve probably heard of Autotrader, but do you know what we’re all about?
We're the most trusted, most visited automotive marketplace in the UK.
A heritage brand and a tech innovator.
We bring together vehicle buyers and sellers to give them real choices.
Cars may be what we’re best known for but we’re also the place for pretty much everything else on wheels, from e-bikes to caravans.
In the automotive world, change is a constant, that’s why we take our job of untangling the complex car-buying journey very seriously.
At our core, we’re all about people. We go our own way while embracing diversity and celebrating our differences. We dedicate ourselves to the idea that we work better together.
Autotrader is a beautiful, surprising and vibrant place to work. We might not be for everyone, but we could be perfect for you.
About the Role
Autotrader’s marketplace helps thousands of sellers advertise, and sell vehicles to the largest car-buying audience in the UK, while supporting millions of buyers to find and buy their next car safely.
It is an area that is evolving rapidly and increasingly being shaped by AI, as consumers search in new ways and as we integrate Autotrader Intelligence into the core of our user experience.
It is the engine that drives the commercial performance of our business, delivering £500m+ in revenue through advertising, transactional, and data products.
A two-sided marketplace naturally creates a healthy, dynamic tension between buyer and seller priorities.
Navigating this complexity and striking the optimal balance is a central requirement of this role, including:
- Delivering a market-leading experience for car buyers.
- Ensuring advertising products deliver clear value and return on investment for sellers.
- Maximising commercial opportunities for Autotrader with careful consideration for both buyers and sellers.
As a Senior Product Lead - Conversion & Checkout within our Marketplace community, you are you are driven to get consumers to take action on Autotrader.
You will own the transactional products that allow consumers to do more of the car buying / leasing journey online, driving increased conversion on our platform, and will work closely with our Growth team to experiment with product, UX and marketing channels.
This has been an area of significant investment for Autotrader over recent years, and has included acquisition of the leasing broker Vanarama (now Autotrader Leasing), and our Deal Builder product that allows car buyers to value their part-exchange, apply for finance and reserve a car online.
With awareness and penetration of these products increasing, our focus is now shifting to driving greater conversion through our platforms.
You will own the moment from which a buyer decides they are interested in a vehicle through to completing the purchase or submitting a detailed enquiry.
You will establish a rigorous, high velocity testing culture to validate hypotheses and remove friction from our conversion funnels.
This is an area where we foresee significant opportunity for AI to support consumers in their buying journey and you will work closely with the teams that are experimenting with proactive, agentic experiences on Autotrader.
- What you’ll do
- Lead the strategic planning process for your product domain, setting a clear direction, coherent vision, and outcome-driven roadmap - and communicate this effectively across business stakeholders.
- Use quantitative data, qualitative user research, and your product intuition to make high-impact prioritisation calls.
- Work collaboratively with cross-functional engineering, UX, data science, and commercial teams to iteratively deliver value.
- Navigate complex cross-functional relationships, creating aligning across teams and ensuring smooth go to market delivery.
- Role-model product excellence, mentoring more junior Product Leads and Product Analysts, and contributing to the wider Product & Technology (P&T) community at Autotrader.
- What We’re Looking For
- Strong experience leading product strategy and execution in a scaled digital marketplace, e-commerce, or Saa S platform.
- Proven commercial acumen with accountability for revenue, P&L, or key commercial outcomes.
- Experience managing two-sided marketplace dynamics and balancing buyer/seller priorities.
- Familiarity leveraging data, experimentation, and using emerging technology (e. g., AI/ML capabilities) to optimise for conversion and enhance product experiences.
- Collaborative communicator who can align technical teams, commercial partners, and senior leadership.
- Curiosity and adaptability with regards to how AI is changing how teams build and deliver products.
Benefits
- We’re offering a salary of £65,000 - £90,000 plus an additional 10% of your salary awarded to you in shares each year.
These awarded shares will become yours in yearly instalments over the next three years, and you can choose to either sell them or keep them as shares.
- 28 days holiday, plus bank holidays and comprehensive private medical cover.
- You'll be enrolled in our pension scheme, where our standard contributions are 7% and employee contributions are 5%.
- We also have comprehensive private medical cover , enhanced family leave provisions, a car salary sacrifice scheme, share-save options, and much more.
- We always want to give you the support you need and help prioritise your wellbeing, that’s why we provide access to 24/7 online GP and dentist, as well as specialist support for assisted fertility, gender dysphoria, menopause, period care plans and lots more.
- Hybrid & remote work
On top of all that, our hybrid model, Connected Working, combines the best of both worlds – office and home working.
You'll spend a minimum of 3 days a week in the office with your team, focused on collaboration and connection.
Additionally, we have our remote-first periods at set times during summer and winter.
During these periods, you can work remotely anywhere in the UK and from certain locations abroad.
Discover more about our journey by watching the video version here or reading the Medium blog post here to see how our ways of working have evolved.
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Senior Product Lead (Conversion & Checkout) in Manchester employer: Doist
Brink's is an exceptional employer that fosters a collaborative and innovative work culture, empowering employees to drive global commercial strategies in the ATM lifecycle solutions sector. With a strong focus on professional development and growth opportunities, employees are encouraged to expand their skills while contributing to sustainable growth and operational excellence. Located in a dynamic environment, Brink's offers unique advantages such as a diverse team and the chance to build long-term partnerships with global customers, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Lead (Conversion & Checkout) in Manchester
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Doist!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Doist would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Doist through your school's career services!
We think you need these skills to ace Senior Product Lead (Conversion & Checkout) in Manchester
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Product Lead (Conversion & Checkout), let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Lead (Conversion & Checkout) position at Doist. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Doist
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.
