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For Companies At a Glance
- Tasks: Drive new business in the SME market, focusing on regulated sectors and complex sales cycles.
- Company: Award-winning Microsoft partner with a premium IT services reputation.
- Benefits: Competitive salary, performance bonuses, 33 days leave, and private medical insurance.
- Other info: Dynamic environment with leadership development and uncapped earning potential.
- Why this job: Join a growth-focused team and sell high-value solutions that impact client success.
- Qualifications: Proven MSP sales experience in professional and financial services sectors.
The predicted salary is between 60000 - 80000 £ per year.
Bold. Ambitious. Built for Top Performers. Award-winning and highly accredited Microsoft partner. If you understand the MSP market, and you know the value you bring, this is where you prove it. This is not a volume MSP. This is a premium, white‑glove IT services business operating at the top end of the market. Clients don’t come here for basic support. They come for expertise, assurance, and a partner they can trust in highly regulated, high‑stakes environments. You will be selling solutions that organisations actively want. You will be working with clients who expect excellence. And you will be rewarded accordingly.
The Role at a Glance:
- Location: Holborn, Central London (Hybrid – 2-3 days onsite)
- Type: Full‑time, permanent
- Pedigree: ISO 9001, ISO 27001. Tier 1 Microsoft Solutions Partner badges across key domains: Modern Work, Security, Data & AI (Azure), Infrastructure (Azure), and Digital & App Innovation (Azure).
- Awards: Drawdown Awards – Best Managed IT Service Provider, 2025
Who we are:
For over 30 years, Doherty IT consultancy and managed services provider has supported world‑renowned international clients. The business is dedicated to delivering exceptional customer service within the professional and financial services sector, including leading private equity and venture capital firms, as well as several top UK law firms. The organisation is a Microsoft Partner with five competencies, maintains a Tier 1 Microsoft CSP relationship, and holds ISO27001 and ISO9001 accreditations. Clients rely on the team for specialist expertise across cloud solutions, hybrid working, the modern workplace, cybersecurity and compliance, and the adoption of automation and AI. The company has established a strong reputation for delivering on its promises and maintaining high standards of quality.
Entering an ambitious growth phase, the demand for high‑impact revenue generation has increased. As a result, the organisation is now seeking a dynamic sales professional to drive new business, shape opportunity pipelines, and play a key role in accelerating commercial growth.
About the Role:
This is a strategic new business role within an established, high-performing sales team. You will take ownership of new logo acquisition across the UK SME market, with a particular focus on organisations operating in highly regulated sectors. These are clients where risk, compliance, security, and service quality are critical. This is a true hunter position. You will be expected to open doors, build relationships, and convert complex, long-cycle managed services opportunities over 12–24 months. You will be selling into decision‑makers who demand credibility, clarity, and commercial intelligence. The solutions you represent sit at the core of your clients’ operations, security posture, and growth strategy. This includes managed IT services, cybersecurity, Microsoft platforms, cloud infrastructure, and the modern digital workplace. This is a business built for growth, with a premium market position, low customer churn, and a reputation for delivering a high‑touch, white-glove service experience.
Your Expertise:
- Managed IT Support, Managed Cybersecurity, Microsoft, Cloud.
- IT Infrastructure (IaaS) services and support in Microsoft cloud space (M365, Azure).
- Sold to professional and financial services firms.
- Long sales cycles e.g. 12-24 months.
What You’ll Be Doing:
- Driving new business across the SME market, targeting regulated and professional services environments.
- Building and executing intelligent outreach strategies to generate and convert opportunities.
- Managing complex sales cycles with discipline, structure, and consistency.
- Engaging senior stakeholders and influencing high-value buying decisions.
- Maintaining a high-quality pipeline with accurate forecasting and clear progression.
- Positioning high-value managed services and solutions with confidence and authority.
What Makes This Role Different:
- A true premium MSP offering, where quality and service differentiate the business.
- Clients who expect a strategic partner, not a supplier.
- Uncapped earning potential aligned to high-value deal conversion.
- A culture that values performance, accountability, and commercial thinking.
- A business with clear growth ambition and the infrastructure to support it.
About You:
You are an experienced MSP sales professional with a strong track record of winning new business and exceeding targets, motivated by operating at the premium end of the market. You have proven experience selling managed IT services into highly regulated SME environments, particularly within professional services and the financial sector, where trust, credibility, and sector understanding are critical. Commercially sharp and resilient, you thrive in a high-performance environment and bring a disciplined, process-driven approach to managing long-cycle, high-value deals over 12–24 months, engaging confidently with senior stakeholders. You translate complex solutions across Microsoft 365, Azure, cybersecurity, and cloud into clear business value, and bring a strong network, credible reputation, and the ambition to succeed at the highest level.
What’s In It For You:
- Stability of a 30-year brand with the energy of a growth phase.
- A voice to lead change, transform and inspire.
- Competitive base salary + performance bonus.
- Leadership development programme and personal growth support.
- 33 days’ annual leave (including bank holidays) + your birthday off.
- Private medical insurance, group income protection, and life insurance.
- Enhanced family‑friendly policies.
- Pension scheme, company sick pay, and EAP.
- Paid travel for additional office attendance day.
Move your career forward with Doherty. This is a role for someone who wants to operate at a higher level. You will be selling into organisations where the quality of IT services directly impacts business performance, security, and compliance. You will be part of a business that delivers a true white-glove experience and positions technology as a strategic advantage. If you are looking for a role where expectations are high, standards are uncompromising, and rewards reflect performance, this is it. Apply now to take your place in a business built for ambitious, high-performing MSP sales professionals.
IT Sales Business Development Manager - T1 MSP to Legal, PE, Financial Services employer: Doherty Associates
Contact Detail:
Doherty Associates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land IT Sales Business Development Manager - T1 MSP to Legal, PE, Financial Services
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with potential clients and other professionals. Building relationships is key in the IT sales game, especially when you're targeting high-stakes environments.
✨Tip Number 2
Showcase your expertise! Create content that highlights your knowledge in managed IT services and cybersecurity. Whether it's a blog post or a LinkedIn article, demonstrating your insights can attract attention from decision-makers looking for a trusted partner.
✨Tip Number 3
Leverage social media! Use platforms like LinkedIn to engage with potential clients and share relevant industry news. A strong online presence can help you stand out as a credible expert in the MSP market.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always on the lookout for ambitious sales professionals who are ready to make an impact in the IT sector.
We think you need these skills to ace IT Sales Business Development Manager - T1 MSP to Legal, PE, Financial Services
Some tips for your application 🫡
Show Your Understanding of the MSP Market: Make sure to highlight your knowledge of the Managed Service Provider (MSP) market in your application. We want to see how you understand the unique challenges and opportunities within this space, especially when it comes to high-stakes environments.
Tailor Your Application: Don’t just send a generic CV and cover letter. We’re looking for candidates who can demonstrate their experience in selling managed IT services specifically to professional and financial services firms. Make it personal and relevant!
Highlight Your Sales Achievements: We love numbers! Share your past sales successes and how you've exceeded targets. This role is all about driving new business, so showcasing your track record will definitely catch our eye.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Doherty Associates
✨Know Your MSP Market
Before the interview, brush up on your understanding of the Managed Service Provider (MSP) market. Be ready to discuss current trends, challenges, and opportunities within the sector, especially in regulated environments like legal and financial services. This will show that you’re not just familiar with the industry but also passionate about it.
✨Demonstrate Your Sales Strategy
Prepare to articulate your approach to driving new business and managing long sales cycles. Think about specific examples where you've successfully opened doors and built relationships with senior stakeholders. Highlight your ability to convert complex opportunities into tangible results, as this role demands a strategic mindset.
✨Showcase Your Technical Knowledge
Since you'll be selling high-value managed IT services, ensure you can confidently discuss Microsoft platforms, cybersecurity, and cloud solutions. Be prepared to translate technical jargon into clear business value for clients, demonstrating your expertise and ability to engage with decision-makers effectively.
✨Align with Company Values
Research Doherty's reputation for delivering exceptional customer service and their commitment to quality. During the interview, express how your personal values align with theirs, particularly around accountability and performance. This will help you stand out as a candidate who fits well within their culture.