At a Glance
- Tasks: Analyse data to enhance marketing campaign performance and audience engagement.
- Company: Dynamic marketing team in London focused on data-driven decision making.
- Benefits: Competitive salary of £41,000 plus benefits and opportunities for professional growth.
- Other info: Interviews scheduled for April 2026; join a creative and innovative team!
- Why this job: Make a real impact by using data to drive marketing strategies and improve ROI.
- Qualifications: Experience in KPI frameworks, econometrics modelling, and strong data handling skills.
The predicted salary is between 41000 - 41000 £ per year.
Application Deadline: 12 April 2026
Department: Marketing Strategy and Planning
Employment Type: Permanent - Full Time
Location: London
Compensation: £41,000 per year + benefits
Are you an analyst who is passionate about using data to drive decision making? We’re looking for a Performance Analyst (Marketing Strategy and Planning) to analyse data to enhance campaign performance, audience engagement and return on investment across our marketing and communications activity.
What does this role do?
- Design and maintain a measurement framework for marketing and communications activity, defining KPIs to measure performance against and regularly reporting on performance across these metrics.
- Identify trends, patterns, insights and performance drivers, and provide recommendations based on data analysis.
- Support the team with testing and experimentation, gathering evidence for various approaches and building an experimentation log.
- Complete econometric modelling, understanding the impact of different marketing activities on brand awareness and income generation, using statistical methods to measure and quantify impact.
Interviews for this role are provisionally scheduled for week commencing 22nd and 23rd April 2026, and will take place on Teams.
Could this be you?
To be successful in this role, you’ll need experience of creating KPI frameworks, and a clear understanding of measuring and understanding brand health and management. You’ll need experience of building and implementing econometrics modelling, and strong experience of data handling and building automated dashboards. You’ll have excellent communication skills, with the ability to translate complex data into actionable recommendations for varied stakeholders. A creative, user-first mindset is key, as well as a flexible, continuous improvement focused approach.
Performance Analyst (Marketing Strategy and Planning) employer: Dogs Trust Company Limited
Join a dynamic team in London where your analytical skills will directly influence marketing strategies and drive impactful decision-making. We offer a collaborative work culture that prioritises employee growth, with opportunities for professional development and innovative projects. Enjoy a competitive salary of £41,000 per year, alongside a comprehensive benefits package that supports your well-being and career aspirations.
Contact Details:
Dogs Trust Company Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Performance Analyst (Marketing Strategy and Planning)
✨Tip Number 1
Get to know the company inside out! Research their marketing strategies, recent campaigns, and overall brand health. This will help you tailor your conversation during interviews and show that you're genuinely interested in how you can contribute.
✨Tip Number 2
Practice your data storytelling skills! Be ready to explain how you've used data to drive decisions in past roles. Use real examples to illustrate your points, and don’t forget to highlight your experience with KPI frameworks and econometric modelling.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn or attend industry events. This can give you insider knowledge about the company culture and might even lead to a referral, which can boost your chances of landing that interview.
✨Tip Number 4
Don’t just apply anywhere; apply through our website! It shows you're serious about the role and gives you a better chance of being noticed. Plus, keep an eye on the application deadlines and prepare for those interviews well in advance!
We think you need these skills to ace Performance Analyst (Marketing Strategy and Planning)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Performance Analyst role. Highlight your experience with KPI frameworks and econometric modelling, as these are key for us. Use specific examples that showcase your data handling skills and how you've driven decision-making in past roles.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about using data to enhance marketing strategies. Share your insights on how you can contribute to our team and mention any relevant projects or achievements that align with the job description.
Showcase Your Communication Skills:Since you'll need to translate complex data into actionable recommendations, make sure your application reflects your communication skills. Use clear, concise language and avoid jargon where possible. We want to see that you can engage with varied stakeholders effectively.
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. It’s straightforward and ensures your application goes directly to us. Plus, you’ll find all the details you need about the role and our company culture there!
How to prepare for a job interview at Dogs Trust Company Limited
✨Know Your KPIs
Make sure you understand the key performance indicators relevant to the role. Be ready to discuss how you've created and used KPI frameworks in your previous roles, and think of specific examples where your analysis led to improved campaign performance.
✨Showcase Your Data Skills
Prepare to talk about your experience with econometric modelling and data handling. Bring examples of how you've built automated dashboards or conducted data analysis that influenced marketing strategies. This will demonstrate your technical skills and analytical mindset.
✨Communicate Clearly
Practice translating complex data into simple, actionable insights. During the interview, focus on how you can communicate your findings to different stakeholders. Use clear language and avoid jargon to ensure everyone understands your recommendations.
✨Be Ready for Testing Scenarios
Think about past experiences where you've supported testing and experimentation. Be prepared to discuss how you gathered evidence for different approaches and what you learned from those experiments. This shows your creative and user-first mindset, which is crucial for the role.
