At a Glance
- Tasks: Lead and execute innovative marketing strategies to drive brand visibility and client engagement.
- Company: Join DOCOsoft, a leading software provider in the insurance market with a dynamic team.
- Benefits: Enjoy 25 days annual leave, private health, pension, and a bonus scheme.
- Other info: Inclusive workplace committed to diversity and personal development.
- Why this job: Be part of a growing company and make a real impact in the tech sector.
- Qualifications: 10+ years in B2B marketing, especially in the insurance market, with strong leadership skills.
The predicted salary is between 60000 - 80000 £ per year.
DOCOsoft, a leading software and services provider to Lloyd’s of London and the broader insurance market, is seeking an experienced and commercially focused Marketing Manager to join our team on a 12-month fixed term contract. This role sits within a period of significant growth for the business, as we expand our market presence and bring new products to market. The role is responsible for executing DOCOsoft’s marketing strategy and delivering high-impact, multi-channel marketing programmes that drive pipeline growth, brand visibility, and client engagement across key markets. Working closely with Business Development, Product, and Senior Leadership, you will ensure that marketing activity is effectively coordinated, commercially aligned, and delivered to a consistently high standard.
Responsibilities
- Execute DOCOsoft’s marketing strategy and plans: ensure all activity is delivered effectively, on time, and aligned to commercial objectives.
- Event management: support the execution of industry marketing initiatives including customer events, trade shows, and conferences, ensuring high-quality delivery and strong stakeholder engagement.
- Market liaison: work closely with the market to understand industry trends and competitive offerings and use insights to inform marketing decisions.
- Lead and manage marketing team: oversee and manage a team of marketing professionals, providing guidance, support, and development opportunities.
- Lead generation: drive the delivery of lead generation programmes across multiple channels, including events, digital campaigns, webinars, content, and online activity to generate measurable pipeline impact and brand engagement with key buyers.
- Brand and reputation management: manage and maintain brand consistency across all marketing materials, campaigns, and communications in line with established brand guidelines.
- Digital marketing: oversee integrated digital marketing campaigns across email, social media, SEO and paid channels, ensuring alignment to campaign objectives and target audiences.
- Marketing performance and reporting: monitor, analyse and report on marketing performance, including campaign effectiveness, lead generation, and ROI, providing insights and recommendations to optimise future activity.
- CRM management: oversee the management and optimisation of CRM and marketing automation systems, ensuring effective lead tracking, segmentation and reporting.
- Sales enablement materials: support the development and execution of sales enablement materials, including presentations, case studies and product collateral to enable commercial teams.
- Cross-company collaboration: collaborate closely with Sales, Product and Leadership teams to ensure marketing activity is aligned with business priorities and supports revenue growth.
Key Requirements
- Demonstrable experience of marketing within Lloyd’s of London and the broader insurance market.
- 10+ years’ experience delivering B2B marketing programmes, with a strong focus on lead generation and campaign execution.
- Proven experience executing integrated, multi-channel marketing campaigns that drive measurable pipeline and commercial outcomes.
- Strong experience in delivering high-quality marketing events, including trade shows, conferences and client engagements.
- Demonstrated ability to manage and optimise CRM and marketing automation platforms (e.g. HubSpot, Marketo).
- Strong analytical skills with the ability to interpret performance data and translate insights into actionable improvements.
- Experience working in fast-paced, commercially driven environments with the ability to manage multiple concurrent priorities.
- Strong stakeholder management and communication skills, with the ability to work effectively with senior internal and external stakeholders.
- Experience leading a marketing team, with the ability to support coordination and delivery across multiple workstreams.
- Solid understanding of digital marketing channels including email, social media, SEO and paid media.
- Experience developing sales enablement materials and supporting business development teams.
- Commercially minded, with a clear understanding of how marketing contributes to pipeline generation, customer engagement and revenue growth.
- Experience in SaaS, InsurTech, financial services or other B2B technology environments is advantageous.
Who we are
DOCOsoft is a leading software and services provider to Lloyd’s of London and the broader London insurance market. Since our foundation, we have grown to become one of the leading insurance software specialists in the London Insurance Market. We are a growing team of over 90 colleagues based in Dublin, London, Tokyo, Portugal, Spain, India and Poland.
Here’s what we have to offer
- 25 days Annual Leave
- Private pension
- Bonus scheme
- Private health
- Life assurance
Equal Opportunity Employer
DOCOsoft is committed to building an inclusive and diverse team that represents a variety of backgrounds, experiences and perspectives. We welcome applications from all suitably qualified candidates and do not discriminate on any legally protected grounds. If you require reasonable accommodation during any stage of the recruitment process, please let us know.
Marketing Manager employer: Docosoft Ltd.
At DOCOsoft, we pride ourselves on being a dynamic and innovative employer within the insurance technology sector, offering a collaborative work culture that fosters creativity and professional growth. Our employees enjoy a comprehensive benefits package, including 25 days of annual leave, a private pension, and opportunities for bonuses, all while working in a supportive environment that values diversity and inclusion. Join us in our Dublin office during this exciting period of expansion, where your contributions will directly impact our market presence and success.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events, trade shows, or even online forums. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, events, and any cool projects you've worked on. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like DOCOsoft, and express your interest in working with them. Sometimes, they might have opportunities that aren’t advertised yet.
✨Tip Number 4
Utilise our website! Apply directly through StudySmarter’s platform to streamline your application process. It’s a great way to ensure your application gets noticed by the right people.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in B2B marketing, lead generation, and any relevant industry knowledge. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the insurance sector and how you can contribute to DOCOsoft's growth. Keep it engaging and personal!
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how your past marketing campaigns have driven results. We love numbers that tell a story!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Docosoft Ltd.
✨Know Your Market
Before the interview, dive deep into the insurance market and DOCOsoft's position within it. Familiarise yourself with current trends, competitors, and how DOCOsoft's products stand out. This knowledge will help you demonstrate your understanding of the industry and how you can contribute to their marketing strategy.
✨Showcase Your Campaign Success
Prepare specific examples of successful B2B marketing campaigns you've executed in the past. Highlight your role in lead generation and how your efforts drove measurable results. Be ready to discuss the strategies you used and the impact they had on the business, as this aligns perfectly with what DOCOsoft is looking for.
✨Emphasise Team Leadership
Since the role involves managing a marketing team, be prepared to talk about your leadership style and experiences. Share how you've supported and developed your team members in previous roles, and provide examples of how you've coordinated multiple workstreams to achieve marketing goals.
✨Prepare for Performance Metrics
DOCOsoft values data-driven decision-making, so brush up on your analytical skills. Be ready to discuss how you've monitored and reported on marketing performance in the past. Prepare to explain how you've used insights from data to optimise future campaigns, showcasing your ability to drive continuous improvement.