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For Companies At a Glance
- Tasks: Engage potential clients through LinkedIn, email, and calls to book discovery meetings.
- Company: Join a dynamic digital agency driving sales growth in the UK mid-market.
- Benefits: Enjoy a competitive salary, performance bonuses, and hybrid working options.
- Why this job: Be part of an exciting commercial shift and make a real impact in a growing team.
- Qualifications: 5+ years in lead generation or outbound sales, with knowledge of digital marketing services.
- Other info: Diversity and inclusion are valued; referrals can earn you vouchers!
The predicted salary is between 34000 - 50000 £ per year.
DNA Recruit are working with a growing Digital Agency seeking a talented Lead Generation Specialist to support their sales growth ambitions across the UK mid-market. This agency is undergoing an exciting commercial shift and is on the lookout for a proactive, confident, and experienced meeting booker to fuel their pipeline with qualified discovery calls. With a suite of in-demand digital services and a strong operational backbone, they need a natural hunter who thrives in outbound and knows how to cut through the noise.
Responsibilities:
- Proactively identify and engage prospective clients through platforms such as LinkedIn, email outreach, and phone calls, supported by data-driven tools.
- Build tailored, multi-touch outreach sequences to initiate meaningful conversations with senior decision-makers.
- Qualify prospects using structured frameworks and schedule high-quality discovery calls for the wider sales team.
- Promote a range of high-value digital solutions, including marketing retainers, media campaigns, and web & software development services.
- Maintain accurate and up-to-date CRM records and share relevant insights with internal teams to inform campaign and content strategies.
Requirements:
- 5+ years in lead generation, or outbound sales roles within a Digital/Marketing/Tech Agency.
- Knowledge of SEO, Paid Media, Creative, and Web services.
- Confident with tools like HubSpot, LinkedIn Sales Navigator, Lemlist, Apollo, or similar.
Location: London/Hybrid
Salary: £40K–£45K base + performance bonus
Job Type: Full-Time, Permanent
DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.
Lead Generator employer: DNA Recruit
Contact Detail:
DNA Recruit Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Generator
✨Tip Number 1
Familiarise yourself with the digital services offered by the agency. Understanding their suite of solutions will help you engage prospects more effectively and tailor your outreach to highlight how these services can meet their needs.
✨Tip Number 2
Leverage LinkedIn to connect with decision-makers in your target market. Use personalised messages that demonstrate your knowledge of their business and how your lead generation skills can add value to their operations.
✨Tip Number 3
Practice your pitch! Since you'll be booking discovery calls, being confident and clear in your communication is key. Role-play with a friend or colleague to refine your approach and ensure you can handle objections smoothly.
✨Tip Number 4
Stay updated on industry trends and tools relevant to lead generation. Being knowledgeable about platforms like HubSpot and LinkedIn Sales Navigator will not only boost your confidence but also impress potential employers with your proactive learning.
We think you need these skills to ace Lead Generator
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in lead generation and outbound sales, particularly within digital or marketing agencies. Use specific examples that demonstrate your success in booking meetings and engaging with senior decision-makers.
Craft a Compelling Cover Letter: Write a cover letter that showcases your proactive approach and confidence in generating leads. Mention your familiarity with tools like HubSpot and LinkedIn Sales Navigator, and explain how your skills align with the agency's needs.
Showcase Relevant Skills: In your application, emphasise your knowledge of SEO, paid media, and web services. Provide concrete examples of how you've used these skills to drive sales growth in previous roles.
Follow Up: After submitting your application, consider sending a polite follow-up email to express your continued interest in the position. This can help keep you on their radar and demonstrate your enthusiasm for the role.
How to prepare for a job interview at DNA Recruit
✨Showcase Your Outbound Skills
Be prepared to discuss your experience in lead generation and outbound sales. Highlight specific examples where you've successfully engaged prospects and booked meetings, especially using platforms like LinkedIn and email outreach.
✨Demonstrate Knowledge of Digital Services
Familiarise yourself with the agency's digital services, such as SEO, paid media, and web development. Be ready to explain how these services can benefit potential clients and how you would promote them effectively.
✨Prepare for Role-Playing Scenarios
Expect to participate in role-playing exercises during the interview. Practice your pitch and how you would handle objections from decision-makers, showcasing your confidence and adaptability in real-time situations.
✨Highlight Your CRM Proficiency
Since maintaining accurate CRM records is crucial, be ready to discuss your experience with tools like HubSpot or similar platforms. Share how you've used these tools to track leads and inform sales strategies in your previous roles.
