At a Glance
- Tasks: Drive business growth by identifying and converting new opportunities in loyalty and partnerships.
- Company: Dynamic Loyalty and Rewards Agency based in London with a focus on innovation.
- Benefits: Competitive salary up to £100k, hybrid work model, and a diverse workplace.
- Other info: Exciting career growth potential in a vibrant and inclusive environment.
- Why this job: Join a forward-thinking team and make a real impact on client success and member engagement.
- Qualifications: 5 years in B2B sales with strong communication and negotiation skills.
The predicted salary is between 60000 - 84000 £ per year.
Are you a Business Development Director looking for an exciting new opportunity? DNA Recruit are working with an established London-based Loyalty and Rewards Agency to find a commercially driven Business Development Director to help businesses—from insurers to sports organisations—grow their member base, boost retention, and unlock new revenue streams. This independent agency designs loyalty programmes that go far beyond points and perks. Their innovative solutions deliver genuine value to members while driving measurable impact for brands. With expertise across subscription marketing, lifestyle rewards, partnerships, and world‑class technology, they create experiences that elevate everyday life for millions of members.
About the Role
As Business Development Director, you’ll play a key role in expanding the agency’s client base across the UK and beyond. You’ll be responsible for identifying, engaging, and converting new opportunities while nurturing strong client relationships to ensure continued growth and success.
Key Responsibilities
- Identify and pursue new business opportunities through networking, referrals, and strategic outreach.
- Present tailored loyalty and reward solutions that help clients attract, retain, and engage members.
- Negotiate and close deals that create long‑term value for clients and their members.
- Build and maintain strong, lasting relationships with senior stakeholders.
- Analyse market trends and customer insights to uncover new commercial opportunities.
- Consistently meet or exceed sales targets, contributing to the agency’s wider growth strategy.
Skills and Experience Required
- Proven track record in B2B sales, ideally with 5 years’ experience and annual revenue achievements of £2.5M.
- Strong communication and negotiation skills, with the ability to influence senior decision‑makers.
- Experience working with or selling into insurance providers, sports clubs, or member‑based organisations is highly desirable.
- Proactive and adaptable, with a passion for customer acquisition, retention, and loyalty marketing.
- Confident using Microsoft Office; familiarity with D365 is a bonus.
- Background in loyalty, financial services, or sports marketing would be an advantage.
Salary Up to £100k per annum
Location London / Hybrid (3 days in the office)
EEO Statement DNA is committed to promoting a diverse and inclusive community and welcomes applications from candidates of all backgrounds.
Business Development Director employer: DNA Recruit
Join a dynamic and innovative digital product sampling and marketing technology company that prioritises employee growth and development. With a collaborative work culture and a focus on high-performance, you will have the opportunity to lead enterprise customer acquisition across key markets while enjoying competitive benefits and a supportive environment that fosters creativity and success.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Director
✨Network Like a Pro
Get out there and start networking! Attend industry events, join relevant online forums, and connect with people on LinkedIn. The more connections you make, the better your chances of landing that Business Development Director role.
✨Show Off Your Skills
When you get the chance to chat with potential employers, don’t hold back! Share your success stories and how you've helped businesses grow their member base or boost retention. Let them see the value you can bring to their agency.
✨Follow Up Like a Boss
After any meeting or networking event, make sure to follow up with a quick message. Thank them for their time and express your interest in working together. It shows you're proactive and keeps you top of mind!
✨Apply Through Our Website
Don’t forget to check out our website for job openings! Applying directly through us not only streamlines the process but also gives you a better chance of being noticed by the hiring team. Let’s get you that dream job!
We think you need these skills to ace Business Development Director
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Business Development Director. Highlight your experience in B2B sales and any relevant achievements, especially those that align with loyalty and retention strategies.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about loyalty programmes and how your skills can help our agency grow. Be specific about your past successes and how they relate to the job.
Showcase Your Communication Skills:Since strong communication is key for this role, make sure your application reflects that. Use clear, concise language and ensure there are no typos or errors. We want to see your ability to influence and engage right from the start!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates regarding your application status.
How to prepare for a job interview at DNA Recruit
✨Know Your Numbers
As a Business Development Director, you'll need to showcase your track record in B2B sales. Be prepared to discuss specific revenue achievements and how you met or exceeded targets. Bring data to the table that highlights your success in driving growth.
✨Tailor Your Approach
Research the agency's loyalty programmes and be ready to present tailored solutions during the interview. Show how your experience aligns with their innovative approach to member engagement and retention. This will demonstrate your understanding of their business model.
✨Build Rapport with Stakeholders
Since the role involves nurturing relationships with senior stakeholders, practice your communication skills. Prepare examples of how you've successfully influenced decision-makers in the past. This will help you convey your ability to build strong, lasting partnerships.
✨Stay Ahead of Market Trends
Familiarise yourself with current market trends in loyalty and rewards. Be ready to discuss how these insights can uncover new commercial opportunities for the agency. Showing that you're proactive and knowledgeable will set you apart from other candidates.
