At a Glance
- Tasks: Drive sales by acquiring and onboarding competition start-ups and established merchants.
- Company: Join DNA Payments, a leader in the payments industry with a focus on innovation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for personal growth.
- Other info: Collaborate with diverse teams and enjoy a vibrant company culture.
- Why this job: Be part of a fast-paced team that helps businesses thrive in the competition sector.
- Qualifications: 2+ years in sales or business development, with a passion for merchant success.
The predicted salary is between 35000 - 45000 £ per year.
Role Summary
As a Sales Executive - Competition & Game of Skill at DNA Payments, you will be responsible for identifying, acquiring, onboarding, and growing competition start-ups and established competition merchants with annual card turnover of up to £5 million.
Reporting directly to Head of Competitions.
Working within the High Risk division, you will manage the full sales cycle from prospecting through to onboarding and go live, acting as the primary commercial contact for your merchant portfolio.
You will proactively build and maintain a strong pipeline of opportunities, driving prospects through every stage of the funnel from Top of Funnel (TOFU) lead generation through to Bottom of Funnel (BOFU) conversion.
You will collaborate closely with internal teams including Underwriting, Risk, Compliance, Integrations, Customer Success, and Technical Support to ensure a smooth and frictionless onboarding experience, while identifying opportunities for account growth and retention.
This role requires a highly motivated self‑starter with excellent pipeline management skills, strong commercial acumen, and a passion for helping competition and game of skill merchants succeed.
Key Responsibilities
- New Business Development
- Identify, prospect, and acquire new Competition Start‑Up and Game of Skill merchants.
- Build and manage a healthy pipeline of qualified opportunities through outbound activity, inbound enquiries, referrals, events, and partner channels.
- Manage prospects through the entire sales lifecycle from discovery to contract signature and go live.
- Consistently achieve and exceed new business revenue and merchant acquisition targets.
- Pipeline Management
- Maintain a disciplined and structured sales pipeline, ensuring accurate forecasting and CRM management.
• Demonstrate ownership of opportunities across all funnel stages
- Top of Funnel (TOFU): Lead generation and qualification.
- Middle of Funnel (MOFU): Discovery, solution positioning, and stakeholder engagement.
- Bottom of Funnel (BOFU): Proposal management, negotiation, and closing.
- Produce regular pipeline reports and forecasts for management.
- Maintain accurate records of all sales activity, opportunities, and forecasts within Salesforce.
- Merchant Onboarding & Go Live
- Own the onboarding journey for new merchants, ensuring a smooth transition from sale to live processing.
- Work closely with internal stakeholders to remove barriers and accelerate merchant onboarding.
- Ensure merchants understand DNA Payments' products, services, and processes.
- Act as the commercial lead throughout implementation and go live.
- Relationship Management & Growth
- Develop strong relationships with merchant owners, directors, and key decision‑makers.
- Identify opportunities for increased processing volumes, product adoption, and revenue growth.
- Conduct regular account reviews and business performance discussions.
- Support merchants during business expansion, platform migrations, or operational changes.
- Internal Collaboration
- Work closely with Underwriting, Compliance, Risk, Operations, and Technical teams to resolve issues and deliver exceptional merchant experiences.
- Champion continuous improvements that support merchant growth and improve onboarding efficiency.
- Ensure merchants are informed of new products, services, and platform enhancements.
- Market Intelligence
- Maintain strong knowledge of the competition and game of skill sector.
- Monitor industry developments, competitor activity, and emerging market trends.
- Provide market feedback to support product development and commercial strategy.
- Required Skills & Experience
Experience
- Minimum 2 years' experience in sales, business development, account management, or merchant acquiring.
- Proven track record of achieving and exceeding sales targets.
- Experience managing a structured sales pipeline from prospecting through to contract signature.
- Experience within payments, fintech, merchant services, gaming, competitions, or other regulated sectors is highly desirable.
- Commercial Skills
- Strong prospecting, networking, and relationship‑building capabilities.
- Demonstrable ability to self‑generate opportunities and convert leads into revenue.
- Excellent negotiation, objection handling, and closing skills.
- Ability to influence stakeholders and communicate value propositions effectively.
- Industry Knowledge
- Understanding of payment processing, merchant acquiring, gateways, and e Commerce platforms.
- Familiarity with Woo Commerce and common competition website platforms is advantageous.
- Knowledge of the Competition, Game of Skill, or broader high‑risk payments sector is desirable.
- Knowledge of Salesforce CRM or similar sales management platforms would be highly desirable.
- Personal Attributes
- Self‑motivated, ambitious, and driven to succeed.
- Strong ownership mentality and ability to work independently.
- Excellent organisational and time-management skills.
- Results‑focused with a proactive approach to winning new business.
- Comfortable managing multiple opportunities and priorities simultaneously.
- Strong verbal and written communication skills.
- Passionate about delivering an outstanding merchant experience.
- Key Performance Indicators (KPIs)
- New merchant acquisition.
- Annual card turnover (CTO) secured.
- Revenue generated.
- Lead‑to‑live merchant conversion rate.
- Pipeline coverage and forecasting accuracy.
- Time to go live.
- Merchant retention and portfolio growth.
- Salesforce adoption and CRM compliance.
- Achievement of monthly, quarterly, and annual sales targets.
- #J-18808-Ljbffr
Sales Executive – Competition & Game of Skill in London employer: DNA Payments Ltd
DNA Payments Ltd is an exceptional employer, offering a dynamic and collaborative work culture that thrives on innovation and problem-solving. Located in Hull, our fast-growth fintech environment provides employees with ample opportunities for professional development, alongside attractive benefits such as private medical insurance and a workplace pension. Join us to be part of a team that values learning and technology, ensuring a rewarding and meaningful career path.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Executive – Competition & Game of Skill in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Executive – Competition & Game of Skill at DNA Payments Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including DNA Payments Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Executive – Competition & Game of Skill. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Executive – Competition & Game of Skill in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for DNA Payments Ltd:When writing your cover letter, make sure to tailor your message specifically for DNA Payments Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at DNA Payments Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show DNA Payments Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show DNA Payments Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with DNA Payments Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
