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- Tasks: Manage and grow relationships with major UK media agencies while driving new business.
- Company: Join a leading media company committed to innovation and strategic partnerships.
- Benefits: Enjoy 25 days holiday, pension plan, discounts, and access to onsite facilities.
- Other info: Inclusive workplace culture with a commitment to diversity and personal growth.
- Why this job: Be the face of our brands and make a real impact in the media landscape.
- Qualifications: Proven track record in sales, strong CRM skills, and a deep agency network.
The predicted salary is between 60000 - 80000 £ per year.
The Agency Partner is a senior, high-impact position responsible for managing and scaling our relationship with major UK media agency groups. This role is more than expertly servicing existing accounts; it is a proactive, hunter-style position focused on growing new business and expanding our footprint within agency portfolios. You are the face of our brands, tasked with ensuring we are the "first-call" partner for planners and buyers. By leveraging data to inform decisions, you will identify untapped budgets and drive the diversification of revenue across our print, digital, social, and creative solution suites. This role has been designed to bring a new level of strategic rigour to our agency interactions.
The Agency Partner will:
- Drive Growth: Shift the needle from traditional transactional spend to long-term, high-value strategic partnerships.
- Master the Pipeline: Lead the charge in pipeline management, ensuring that every lead is nurtured and every opportunity is mapped with precision.
- Champion Salesforce Excellence: Serve as a benchmark for the team by maintaining a meticulously updated Salesforce pipeline, capturing deep intelligence on competitors and product feedback.
- Be a Talent Magnet: Contribute to a high-performance culture that helps us retain, develop and attract top talent within the competitive UK media landscape.
Main Responsibilities
- Revenue & Business Development
- New Business Acquisition: Proactively hunt for new revenue opportunities within your assigned agency patches, targeting non-endemic brands and dormant accounts.
- Revenue Diversification: Upsell our full ecosystem of products—including branded content, data products, and events—to move away from reliance on spot-market spend.
- Data-Driven Pitching: Use audience insights and case study data to build sophisticated, ROI-led responses to agency briefs.
- Pipeline Management: Maintain a transparent and aggressive sales funnel, providing accurate weekly and monthly revenue forecasts to leadership.
- Salesforce Discipline: Ensure 100% CRM accuracy. This includes logging all meetings, calls, and detailed client information, as well as tracking competitor information and product insights to help steer our commercial roadmap.
- Performance Management: Take ownership of your personal and team KPIs, participating in regular performance reviews to ensure all commercial targets are met or exceeded.
- Internal Collaboration: Work closely with the Strategy, Creative, and Ad Ops teams to ensure seamless delivery and client satisfaction.
- Market Intelligence: Be the "eyes and ears" in the market, feeding back agency sentiment and competitor moves to the product and editorial teams.
- Stakeholder Management: Build deep, multi-level relationships within agencies, from junior planners to C-suite investment leads.
Person Specification
- Experience & Skills
- UK Agency Network: A deep and active network of contacts across the major agency groups and leading independents in the UK.
- Commercial Drive: A proven track record of exceeding multi-million-pound targets through proactivity and strategic negotiation.
- CRM Power User: Highly disciplined in Salesforce (or similar CRM), with a firm belief that data hygiene is the foundation of successful sales.
- Analytical Ability: Proficient in using data to inform decisions, with the ability to translate complex analytics into simple, persuasive commercial arguments.
- High-Performance Mindset: You thrive in a target-driven environment and are committed to continuous self-improvement and performance management.
- Collaborative & Diplomatic: Able to navigate internal complexities to get the best result for the client and the business.
- Entrepreneurial Spirit: You treat your agency patch like your own business, constantly looking for ways to innovate and diversify revenue.
Package Description
Our benefits package increases the longer you’ve been with us. Here’s what to expect:
- 25 days’ holiday (increasing by 1 per year up to a total of 30)
- Pension plan and life cover
- Discounts on online shopping, dining cards and vouchers, and access to our Employee Assistance Programme
- Onsite gym, subsidised canteen and onsite nurse and GP clinics
Plus much more...
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability. We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
Agency Partner in London employer: Dmg
Contact Detail:
Dmg Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Agency Partner in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Remember, it’s all about building those relationships that can lead to opportunities.
✨Tip Number 2
Be proactive in your approach. Don’t just wait for job openings to pop up; reach out to agencies directly. Show them you’re interested in working with them by sending a tailored message that highlights how you can add value to their team.
✨Tip Number 3
Prepare for interviews by researching the agency and its clients. Understand their needs and come armed with ideas on how you can help them grow. This shows you’re not just another candidate; you’re someone who’s genuinely invested in their success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Agency Partner in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about becoming an Agency Partner and how you can contribute to our growth.
Tailor Your CV: Make sure your CV is tailored to highlight your experience with UK media agencies and your track record in business development. We love seeing specific examples of how you've driven growth in previous roles!
Be Data-Driven: Since this role involves leveraging data, include any relevant metrics or achievements in your application. Show us how you've used data to inform decisions and drive results in your past positions.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Dmg
✨Know Your Agencies
Before the interview, do your homework on the major UK media agency groups. Understand their current strategies, key players, and recent campaigns. This will help you speak their language and show that you're genuinely interested in building those relationships.
✨Showcase Your Data Skills
Since this role heavily relies on data-driven decision-making, be prepared to discuss how you've used data in past roles. Bring examples of how you've leveraged analytics to drive revenue or improve client relationships, and be ready to explain your thought process.
✨Demonstrate Your Pipeline Management Expertise
Highlight your experience with CRM systems like Salesforce. Be ready to discuss how you maintain a sales pipeline, manage leads, and ensure data accuracy. This shows that you understand the importance of operational rigour in driving business growth.
✨Emphasise Collaboration
This role requires working closely with various teams. Share examples of how you've successfully collaborated with others in the past, whether it's strategising with creative teams or managing stakeholder relationships. This will demonstrate your ability to navigate internal complexities.