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- Tasks: Create and develop viral social formats that engage millions across platforms.
- Company: Join DMG New Media, a leader in social-first publishing with a vibrant culture.
- Benefits: Full-time role with opportunities for creativity and collaboration in a dynamic environment.
- Why this job: Be at the forefront of social media innovation and shape content that resonates globally.
- Qualifications: Experience in developing social formats and a strong understanding of platform-native content.
- Other info: Inclusive workplace committed to diversity and personal growth.
The predicted salary is between 45000 - 55000 £ per year.
Location: New Media Headquarters, Derry Street, HSK, London, W8 5HY
Position: Full Time/Permanent
About Us
DMG New Media is building the next generation of social-first publishing - creating platform-native brands across news, sport, lifestyle, entertainment and culture for global audiences. Our network reaches hundreds of millions of people across social platforms each month, and we are scaling rapidly across both short-form and long-form video.
We’re looking for a Senior Creative Producer to play a key role in this growth - developing standout formats, working with top talent, and building content that reaches millions.
About The Role
As a Senior Creative Producer, you will be responsible for creating, developing and delivering original, repeatable formats across our social channels. You’ll sit at the heart of our creative output - combining editorial instinct, creative thinking and production expertise to build formats that are distinctive, scalable and commercially viable.
Main Responsibilities
- Develop original formats - Create standout, repeatable social-first formats (series, shows, franchises) that scale across platforms and audiences.
- Own ideas end-to-end - Take formats from insight to concept to pilot to rollout, ensuring quality and clarity at every stage.
- Work across multiple verticals - Develop content across news, sport, entertainment, gaming and lifestyle - tailoring ideas to different audiences and platforms.
- Collaborate with creators and talent - Work closely with creators, journalists and on-screen talent to shape ideas and elevate performance.
- Lead production - Oversee shoots, scripting and edits - ensuring content is fast-paced, engaging and platform-native.
- Build commercially viable formats - Develop ideas with brand integration in mind, working with commercial teams to create scalable partnerships.
- Spot trends and opportunities - Stay ahead of platform trends and cultural moments, turning them into high-performing content.
Person Specification
- Proven experience developing original social formats or shows
- Strong understanding of platform-native content (TikTok, Instagram, YouTube)
- Experience working with creators, talent or on-screen personalities
- Excellent instincts for storytelling, pacing and hooks
- Ability to balance creative ambition with speed of execution
- Comfortable operating in a fast-paced, high-output environment
Our Commitment
We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability. We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.
Senior Creative Producer: Scale Viral Social Formats employer: dmg media
Contact Detail:
dmg media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative Producer: Scale Viral Social Formats
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on social media. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your creativity! When you get the chance to meet with hiring managers or during interviews, bring examples of your work. Whether it’s a portfolio or a quick pitch of your ideas, let your creative flair shine through.
✨Tip Number 3
Stay updated on trends! Keep an eye on what’s hot in social media and content creation. Being able to discuss current trends and how they can be applied to the role will show you’re not just a candidate, but a passionate creator.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from our site. It shows you’re genuinely interested in joining us at DMG New Media and helps us keep track of your application more easily.
We think you need these skills to ace Senior Creative Producer: Scale Viral Social Formats
Some tips for your application 🫡
Show Your Creative Spark: When you're crafting your application, let your creativity shine through! Share examples of standout formats you've developed and how they made an impact. We want to see your unique approach to storytelling and content creation.
Tailor Your Application: Make sure to customise your application for the Senior Creative Producer role. Highlight your experience with social-first formats and how you’ve successfully collaborated with creators and talent. This will show us that you understand what we’re looking for!
Be Clear and Concise: We appreciate clarity in applications. Keep your language straightforward and avoid jargon. Make it easy for us to see your skills and experiences without having to sift through fluff. Remember, less is often more!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it helps us keep everything organised on our end!
How to prepare for a job interview at dmg media
✨Know Your Platforms
Familiarise yourself with the latest trends on TikTok, Instagram, and YouTube. Be ready to discuss how you can create standout formats that resonate with audiences on these platforms. Show us that you understand what makes content go viral!
✨Showcase Your Creative Process
Prepare to walk us through your creative process for developing original formats. We want to hear about your journey from insight to concept to pilot. Bring examples of your past work that highlight your ability to create engaging, repeatable content.
✨Collaboration is Key
Emphasise your experience working with creators and on-screen talent. Share specific examples of how you've collaborated to elevate content. We’re looking for someone who thrives in a team environment and can bring out the best in others.
✨Stay Ahead of the Game
Demonstrate your ability to spot trends and cultural moments. Prepare to discuss recent viral content and how you would leverage similar opportunities. Show us that you can think on your feet and adapt quickly in a fast-paced environment.