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For Companies At a Glance
- Tasks: Lead our social media presence and create viral content that resonates with audiences.
- Company: Join a dynamic media company with over 150M followers and a vibrant culture.
- Benefits: Enjoy 25 days' holiday, pension plan, discounts, and wellness perks.
- Other info: Opportunity for career growth in a fast-paced, creative environment.
- Why this job: Shape a culturally relevant brand and work with top creators in the industry.
- Qualifications: Experience in brand building and creating engaging social media content.
The predicted salary is between 60000 - 80000 £ per year.
With over 150M+ followers and billions of monthly views, we operate a growing network of brands across news, entertainment, sport, money, lifestyle, and more. We're now looking for a Lead Brand Creative to define, build, and scale DMG New Media itself - shaping how we show up, what we create, and how we're understood internally and externally.
The Role: You will run our @dmgnewmedia Instagram and TikTok channels, building our audience and showcasing the work we do. You will turn our business into a destination that talent wants to be a part of and brands want to partner with. You will sit at the heart of the business, working with leadership, creators, and commercial teams to turn DMG New Media into a recognisable, culturally relevant brand.
Responsibilities:
- Define and evolve the identity, voice, and positioning of DMG New Media.
- Lead the creation of high-quality, social-first content with our roster of creators and world-class talent.
- Coordinate with our videographers, editors, and in-house talent.
- Own the IG and TikTok presence initially, with opportunities to expand and build @dmgnewmedia on other platforms, including LinkedIn and a @dmgnewmedia website.
- Ensure content is high quality, the hooks are sharp, and the final edit is viral-worthy.
- Ensure our personality is consistent across social, PR, and industry partnerships.
- A strong instinct for brand building in a social-first world.
- Proven experience creating content that actually cuts through on major platforms.
- Ability to translate complex business wins into simple, compelling narratives.
- Comfortable working alongside leadership and creators.
- Deep understanding of modern media and creator culture.
Benefits:
- 25 days' holiday (increasing by 1 per year up to a total of 30).
- Upon joining you will be automatically enrolled onto the Pension Plan at the minimum level of 5% employee contribution, 3% Company.
- Life cover under the Pension Plan of up to 3x your basic salary.
- DMGT Discounts (for discounts on online shopping, vouchers and reloadable cards).
- Subsidised canteen.
- Onsite gym (Northcliffe House only).
- Onsite nurse and GP clinics (Northcliffe House only).
- Our Employee Assistance Programme.
- Discounted dining cards.
Lead Brand Creative employer: dmg media
Contact Detail:
dmg media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Brand Creative
✨Tip Number 1
Get your social media game on point! Since you're eyeing a role that revolves around Instagram and TikTok, make sure your profiles are looking sharp. Showcase your creativity and brand-building skills by posting content that resonates with the audience you want to attract.
✨Tip Number 2
Network like a pro! Connect with industry leaders, creators, and other professionals in the media space. Attend events, join online forums, and don’t be shy to slide into DMs. Building relationships can open doors to opportunities that might not even be advertised.
✨Tip Number 3
Show off your portfolio! When you get the chance to chat with potential employers, have a selection of your best work ready to share. Highlight projects that demonstrate your ability to create engaging, viral content and how you've successfully built brands in the past.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative to apply directly. It shows you're genuinely interested in being part of our team at DMG New Media. Plus, it makes it easier for us to find your application and get back to you!
We think you need these skills to ace Lead Brand Creative
Some tips for your application 🫡
Show Your Creative Spark: When you're applying for the Lead Brand Creative role, let your creativity shine through in your written application. Share examples of your past work that showcase your ability to create engaging, social-first content. We want to see how you can turn ideas into viral-worthy narratives!
Tailor Your Application: Make sure to tailor your application specifically for us at DMG New Media. Highlight your experience with social media platforms like Instagram and TikTok, and how you've built audiences before. This shows us you understand our brand and what we’re looking for!
Keep It Clear and Concise: We love a good story, but when it comes to your application, clarity is key! Keep your writing clear and to the point. Use bullet points if necessary to make your achievements stand out. We want to quickly see why you’re the perfect fit for our team!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do at DMG New Media!
How to prepare for a job interview at dmg media
✨Know Your Brand Inside Out
Before the interview, dive deep into DMG New Media's brand identity and recent campaigns. Familiarise yourself with their Instagram and TikTok presence, and think about how you can enhance their voice and positioning. This shows your genuine interest and helps you speak their language.
✨Showcase Your Creative Portfolio
Prepare a portfolio that highlights your best social-first content. Include examples that demonstrate your ability to create engaging narratives and viral-worthy edits. Be ready to discuss the thought process behind each piece and how it aligns with brand building.
✨Understand the Audience
Research the target audience for DMG New Media. Think about what resonates with them on social media and how you can leverage trends to build a community. Bring ideas to the table during the interview that show you understand their audience's preferences.
✨Be Ready to Collaborate
Since the role involves working closely with leadership and creators, prepare to discuss your collaborative experiences. Share examples of how you've successfully coordinated with teams to produce high-quality content, and express your enthusiasm for working in a dynamic environment.