At a Glance
- Tasks: Lead and scale paid campaigns in the adult industry with creative freedom.
- Company: Join a fast-growing AI startup revolutionising the creator economy.
- Benefits: Remote work, competitive salary, 4 weeks PTO, and wellbeing budget.
- Why this job: Own and scale a high-performing acquisition engine in a dynamic environment.
- Qualifications: 5+ years in paid acquisition with a strong data-driven mindset.
- Other info: Pathway to leadership and team-building as the company expands.
The predicted salary is between 36000 - 60000 £ per year.
Remote | Full-time | B2B Contract Preferred
Paid Acquisition / Growth Marketing
One of the world's fastest-growing AI startups is looking for a Senior Performance Marketer to join its fully remote team. With 30mn+ users already and a second product aimed at revolutionising the creator economy, they’re scaling fast and looking for exceptional talent to help drive user acquisition through high-performing video content.
You’ll be a hands-on, results-driven Senior Performance Marketer who’ll take full ownership of scaling paid acquisition across adult Real Time Bidding with the opportunity to expand into mainstream platforms such as TikTok, Meta, and Snapchat as new products are rolled out. This is a founding-level role where you’ll manage high-budget campaigns, optimise funnels, and test creative at speed. You’ll have direct control over spend, creative, and performance outcomes, and a clear path to build and lead a team as the business grows.
Important: This role involves working with explicit, uncensored content for the adult/NSFW market. Applicants must be fully comfortable and professional in working with adult creative and advertising environments.
What You’ll Do:
- Lead and scale paid campaigns on adult RTB platforms and other high-performing channels
- Manage end-to-end acquisition: campaign setup, targeting, creative, landing page optimisation, and funnel performance
- Scale budgets to $1M+/month while optimising CAC, ROAS, and LTV
- Test, iterate, and push creative boundaries while staying compliant with platform policies
- Expand into mainstream and emerging channels as we diversify acquisition
- Collaborate with product and creative teams to continuously improve ad performance
What You Bring:
- 5-10+ years in paid acquisition, user acquisition, growth marketing, or media buying
- Proven track record of scaling paid media to $1M+/month with measurable revenue impact
- Fully hands-on with campaign execution - not just strategy
- Strong data-driven mindset; fluent in KPIs, dashboards, and optimisation logic
- Comfortable creating/adapting creatives and landing pages to drive performance
- Experience with social channels (Snapchat, TikTok, Meta), Google, and/or native networks (Taboola, Outbrain)
Nice to Have:
- Experience in adult, dating, sexual wellness, or regulated industries
- Familiarity with RTB platforms (ExoClick, TrafficJunky, TrafficStars) or similar DSPs
- Background in subscription products and CAC/LTV modelling
Why Join:
- Opportunity to own and scale one of the fastest-growing acquisition engines in the adult/NSFW AI space
- Full remote flexibility with a high-performance, results-focused culture
- Significant creative freedom and budget ownership
- Pathway to leadership and team-building as the company grows
- Competitive package, 4 weeks PTO, wellbeing budget, annual team offsite, and access to cutting-edge tools
Senior Performance Marketer (NSFW Content Adult Industry) employer: DMCG Global
Contact Detail:
DMCG Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketer (NSFW Content Adult Industry)
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or other platforms. A personal connection can often get your foot in the door faster than a CV.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This is your chance to demonstrate your hands-on experience and data-driven mindset.
✨Tip Number 3
Be ready for interviews! Prepare to discuss your strategies for scaling budgets and optimising performance. We want to see how you think on your feet and tackle challenges.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our fast-growing team.
We think you need these skills to ace Senior Performance Marketer (NSFW Content Adult Industry)
Some tips for your application 🫡
Show Your Passion for Performance Marketing: When you're writing your application, let us see your enthusiasm for performance marketing shine through! Share specific examples of campaigns you've managed and the results you've achieved. We love seeing how you've driven growth in previous roles.
Be Clear and Concise: We appreciate a straightforward approach. Make sure your application is easy to read and gets straight to the point. Highlight your key achievements and skills that align with the role, especially your experience with high-budget campaigns and data-driven decision-making.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific requirements of the Senior Performance Marketer role. Mention your familiarity with adult content marketing and any relevant platforms you've worked with, as this will set you apart from the crowd.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures it gets into the right hands. Plus, it shows us you're serious about joining our team!
How to prepare for a job interview at DMCG Global
✨Know Your Numbers
Make sure you’re well-versed in key performance metrics like CAC, ROAS, and LTV. Be ready to discuss how you've scaled budgets to $1M+/month in previous roles and the impact it had on revenue. This shows you’re not just a strategist but also hands-on with execution.
✨Showcase Your Creative Edge
Prepare examples of campaigns where you pushed creative boundaries while adhering to platform policies. Bring along any relevant creatives or landing pages you've worked on, as this will demonstrate your ability to adapt and innovate in a fast-paced environment.
✨Familiarise Yourself with Adult Content
Since this role involves working with explicit content, it’s crucial to express your comfort level with adult marketing. Research the nuances of advertising in this space and be prepared to discuss how you would approach compliance and creativity in your campaigns.
✨Be Ready to Discuss Team Leadership
As this is a founding-level role, think about how you would build and lead a team as the company grows. Share your vision for team dynamics and how you would foster a high-performance culture, especially in a remote setting.