As our Optimisation Development Manager you'll be part of the Digital team, reporting into the Head of Digital Product, Optimisation & Personalisation. You'll be right at the heart of fast-moving roadmap delivery that shapes how we drive our Digital/Ecommerce growth through best-in-class, personalised omnichannel experiences.
You'll lead a team of CRO Developers & QAs focused on unlocking growth through experimentation and overseeing the delivery of experimental roadmap concepts into pixel-perfect web journeys across our Digital channels. This role is at the forefront of digital innovation, implementing A/B tests and personalisation strategies that optimise every touchpoint of the customer journey.
Role overview
- Leading the development and execution of A/B tests, multivariate tests, and personalisation strategies to improve conversion rates and optimise user experiences
- Planning and managing development and QA resources for planned roadmaps
- Working closely with stakeholders from the product teams in an agile environment, ensuring
- alignment on goals and strategies
- Working closely with Product owners and UX/UI designers, and content teams to create and execute on optimisation plans. Ensure changes are effectively implemented and tracked.
- Continuously refine the CRO development process, advocating for best practices in development, testing and optimisation within the organisation
- Performing and upskilling the team to create client-side and server-side experiences through our AB testing platform
- Improving, enhancing, and maintaining robust processes for both development and QA
- Ensuring bug‑free and performant code is released onto our websites
- Ensuring smooth transitions between product releases and our activities
- Coaching and developing the team, striving for continuous improvement and efficiencies in ways of working.
Qualifications
- Experience as a people manager, developing and coaching people and processes
- A solid background of developer experience with extensive experience in front-end development and working with REST APIs and DOM manipulation
- manipulation for client‑side testing
- HTML and CSS skills are required to build pixel‑perfect responsive UI
- Adaptable and fast‑paced, ability to develop and manage high quality code efficiently
- Thorough understanding of the Software Development Lifecycle
- Familiarity with Agile development processes
- Experience with various AB testing tools (Adobe Target, Dynamic Yield)
- Attention to detail, clear communication skills & ability to plan and document your work
Benefits
- Holiday benefits - 25 days of annual leave (plus bank holiday entitlement)
- Private medical insurance
- Life Assurance
- Access to discretionary bonus