CRM Automation Lead: Personalised Campaigns & Segmentation
CRM Automation Lead: Personalised Campaigns & Segmentation

CRM Automation Lead: Personalised Campaigns & Segmentation

Full-Time 50000 - 60000 £ / year (est.) No home office possible
Dixons Carphone

At a Glance

  • Tasks: Lead and define marketing automation strategies for engaging campaigns.
  • Company: Major tech retailer in Greater London with a focus on innovation.
  • Benefits: 25 days annual leave, private medical insurance, and hybrid working options.
  • Why this job: Shape customer engagement and retention through cutting-edge CRM tools.
  • Qualifications: 4+ years in CRM campaign strategy and a proactive approach.
  • Other info: Join a dynamic team with opportunities for growth and creativity.

The predicted salary is between 50000 - 60000 £ per year.

A major technology retailer in Greater London is seeking a CRM Automation Manager to define and lead their marketing automation strategy. The successful candidate will build and maintain multi-channel marketing campaigns using Salesforce Marketing Cloud, ensuring customer engagement and retention.

With a minimum of 4 years’ experience in CRM campaign strategy and a proactive mindset, they will also manage audience segmentation and implement new CRM tools.

Benefits include:

  • 25 days of annual leave
  • Private medical insurance
  • Hybrid working option

CRM Automation Lead: Personalised Campaigns & Segmentation employer: Dixons Carphone

As a leading technology retailer in Greater London, we pride ourselves on fostering a dynamic work culture that encourages innovation and collaboration. Our employees enjoy a range of benefits including 25 days of annual leave, private medical insurance, and the flexibility of hybrid working, all while having ample opportunities for professional growth and development in a fast-paced environment.
Dixons Carphone

Contact Detail:

Dixons Carphone Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land CRM Automation Lead: Personalised Campaigns & Segmentation

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Show off your skills! Create a portfolio or case studies showcasing your previous CRM campaigns and automation strategies. This will give potential employers a taste of what you can bring to the table.

✨Tip Number 3

Prepare for interviews by researching the company’s current marketing strategies and tools. Be ready to discuss how you can enhance their CRM efforts using your experience with Salesforce Marketing Cloud.

✨Tip Number 4

Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, it’s a great way to get noticed by our hiring team.

We think you need these skills to ace CRM Automation Lead: Personalised Campaigns & Segmentation

CRM Campaign Strategy
Salesforce Marketing Cloud
Multi-Channel Marketing
Audience Segmentation
Marketing Automation
Customer Engagement
Customer Retention
Proactive Mindset
Implementation of CRM Tools
Analytical Skills
Project Management
Communication Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your CRM campaign strategy experience and any work with Salesforce Marketing Cloud to show us you’re the right fit!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about CRM automation and how your proactive mindset can benefit our team. Keep it engaging and relevant to the role.

Showcase Your Achievements: Don’t just list your responsibilities; share your successes! Include specific examples of campaigns you’ve led, audience segmentation strategies you’ve implemented, and the results you achieved. We love numbers!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!

How to prepare for a job interview at Dixons Carphone

✨Know Your CRM Tools

Make sure you’re well-versed in Salesforce Marketing Cloud and any other CRM tools mentioned in the job description. Brush up on your knowledge of how to build and maintain multi-channel campaigns, as this will likely come up during the interview.

✨Showcase Your Campaign Successes

Prepare specific examples of successful CRM campaigns you've led in the past. Highlight your strategies for audience segmentation and customer engagement, as this will demonstrate your hands-on experience and proactive mindset.

✨Understand the Company’s Market

Research the technology retailer's position in the market and their target audience. Being able to discuss their current marketing strategies and how you can enhance them will show that you’re genuinely interested in the role and the company.

✨Ask Insightful Questions

Prepare thoughtful questions about the company's CRM strategy and future goals. This not only shows your enthusiasm for the role but also gives you a chance to assess if the company aligns with your career aspirations.

CRM Automation Lead: Personalised Campaigns & Segmentation
Dixons Carphone

Land your dream job quicker with Premium

You’re marked as a top applicant with our partner companies
Individual CV and cover letter feedback including tailoring to specific job roles
Be among the first applications for new jobs with our AI application
1:1 support and career advice from our career coaches
Go Premium

Money-back if you don't land a job in 6-months

>