At a Glance
- Tasks: Lead innovative marketing strategies to attract students globally and enhance brand presence.
- Company: ARU, a top UK university known for its impactful education and research.
- Benefits: Competitive salary, professional development, and the chance to shape future leaders.
- Other info: Exciting opportunity for career growth in a collaborative environment.
- Why this job: Join a dynamic team and make a real difference in global education.
- Qualifications: Proven marketing leadership experience and strong communication skills.
The predicted salary is between 75000 - 90000 £ per year.
ARU is a global university transforming lives through innovative, inclusive and entrepreneurial education and research. ARU holds a Gold award for the quality of its education, awarded through the Teaching Excellence Framework (TEF). ARU’s research institutes, four faculties, academic partners and Writtle College bridge scientific, technical and creative fields. We deliver impactful research which tackles pressing issues and makes a real difference to our communities. Our academic excellence has been recognised by the UK’s Higher Education funding bodies, with 16 of our research areas assessed as world leading. We are one of the largest providers of Nursing, Midwifery, Health and Social Care students in the UK, and among the UK’s leading universities for degree apprenticeship provision, working with hundreds of employers across the UK.
About the Role: We are now seeking to appoint a Deputy Director of Global Marketing & Channels to play a leading role in the realisation of our collective aims and strategy. This is an exciting time to join ARU and an outstanding opportunity to drive innovation across the institution. Reporting to the Director of Marketing, Communications and Recruitment and working closely with other key senior colleagues and stakeholders, you will provide strategic and operational leadership across partnerships and deputise for the Director as required.
You will lead ARU’s integrated, data‑driven marketing across UK and international markets to support recruitment at all levels. You will lead specialist digital, CRM, media and faculty marketing teams to ensure brand consistency and lifecycle impact. Your leadership and expertise will enable the development and delivery of university wide global student recruitment marketing strategies to align all marketing activity with institutional objectives. Key to success will be the ability to translate recruitment targets into actionable market‑specific marketing plans to support directorate‑wide strategy and recruitment delivery.
We are seeking an exceptional leader with a proven track record of developing and implementing Marketing initiatives across comparably large scale, diverse and complex portfolios. You will possess excellent interpersonal, communication and stakeholder management skills, and will be able to build effective and collaborative working relationships, demonstrating a proactive and positive approach to contributing to the work of the team. The role offers a fantastic opportunity for an ambitious professional to play a leading role in the future success of the University and its wider impact across the region.
Please note that our client is legally obliged to confirm that the appointee is eligible to work in the UK.
Deputy Director of Global Marketing and Channels in Chelmsford employer: Dixon Walter
At ARU, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters innovation and inclusivity. Our commitment to employee growth is evident through our extensive professional development opportunities, allowing you to thrive in your career while making a meaningful impact in the education sector. Located in a dynamic environment, ARU not only champions academic excellence but also provides a supportive community where your contributions are valued and recognised.
StudySmarter Expert Advice🤫
We think this is how you could land Deputy Director of Global Marketing and Channels in Chelmsford
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We recommend practising common interview questions and even role-playing with a friend. The more prepared you are, the more confident you'll feel when it’s time to shine!
✨Tip Number 3
Showcase your skills through a portfolio or case studies. If you’ve led successful marketing campaigns or projects, we suggest putting together a presentation that highlights your achievements. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly can sometimes give you an edge over other candidates. So, what are you waiting for? Get your application in!
We think you need these skills to ace Deputy Director of Global Marketing and Channels in Chelmsford
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Deputy Director role. Highlight your experience in global marketing and how it aligns with ARU's mission of innovative education and impactful research.
Showcase Your Leadership Skills:We want to see your leadership style! Share examples of how you've successfully led teams and projects in the past, especially in diverse and complex environments. This will help us understand how you can drive innovation at ARU.
Be Data-Driven:Since the role involves integrated, data-driven marketing, include specific metrics or results from your previous campaigns. This will demonstrate your ability to translate recruitment targets into actionable plans.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity at ARU.
How to prepare for a job interview at Dixon Walter
✨Know Your Stuff
Make sure you’re well-versed in ARU’s mission and values. Familiarise yourself with their recent achievements, especially in marketing and recruitment. This shows genuine interest and helps you connect your experience to their goals.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully led marketing initiatives in the past. Highlight your ability to manage diverse teams and drive results. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Be Data-Driven
Since the role involves integrated, data-driven marketing, come prepared with insights on how you’ve used data to inform marketing strategies. Discuss specific metrics you’ve improved and how they impacted recruitment or brand awareness.
✨Build Rapport
Interpersonal skills are key for this role. Practice active listening and be ready to engage with your interviewers. Ask insightful questions about their current marketing strategies and how you can contribute to their success.
