Sales Director

Sales Director

Full-Time 60000 - 84000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and scale sales across various channels for a premium food & beverage brand.
  • Company: Join a design-led brand with a focus on quality and innovation.
  • Benefits: Competitive salary, commission, performance bonuses, and flexible hybrid working.
  • Why this job: Make a real impact in a hands-on leadership role with growth opportunities.
  • Qualifications: 5+ years in senior sales roles, preferably in FMCG or premium brands.
  • Other info: Enjoy product allowances and staff discounts while representing the brand at key events.

The predicted salary is between 60000 - 84000 £ per year.

A premium, design-led food & beverage brand is seeking a Sales Director to lead and scale its sales function across wholesale, retail, hospitality, and direct-to-consumer channels.

Reporting directly to the CEO, this is a hands-on leadership role for a commercially driven operator who can define sales strategy, close strategic accounts, and build scalable sales processes as the business expands in the UK and internationally.

Responsibilities

  • Own and execute sales strategy across all channels
  • Win and grow key wholesale, retail, and hospitality partnerships
  • Lead pricing, proposals, forecasting, and pipeline management
  • Work closely with supply chain and marketing to support sustainable growth
  • Represent the brand at key industry events and tastings

About you

  • 5+ years of experience in a senior sales or commercial leadership role
  • Proven success within FMCG, food & beverage, wellness, or premium consumer brands
  • Strategic thinker with a hands-on, founder-friendly mindset
  • Strong negotiator and relationship builder
  • Passion for high-quality products and brand-led growth

Package

  • £70k–£80k base + commission + performance bonus
  • Hybrid working and flexible setup
  • Product allowance and staff discounts

Sales Director employer: Diverse Talent Partners Ltd

As a premium, design-led food & beverage brand, we pride ourselves on fostering a dynamic and inclusive work culture that champions creativity and innovation. Our hybrid working model in London offers flexibility, while our commitment to employee growth ensures that you will have ample opportunities to develop your skills and advance your career. With competitive compensation packages, including a generous product allowance and staff discounts, we are dedicated to making your experience both rewarding and meaningful.
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Contact Detail:

Diverse Talent Partners Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Director

✨Tip Number 1

Network like a pro! Attend industry events and tastings where you can meet key players in the food & beverage scene. Building relationships is crucial, so don’t be shy – introduce yourself and chat about your passion for premium brands.

✨Tip Number 2

Showcase your strategic thinking! When you get the chance to speak with potential employers, share your ideas on how you would approach sales strategy. They want to see that you can think outside the box and drive growth.

✨Tip Number 3

Be prepared to negotiate! As a Sales Director, you’ll need to demonstrate your strong negotiation skills. Practice your pitch and be ready to discuss how you can win and grow key partnerships effectively.

✨Tip Number 4

Apply through our website! We’ve got loads of opportunities waiting for you. Make sure your application stands out by highlighting your experience in FMCG and your passion for high-quality products. Let’s get you that dream job!

We think you need these skills to ace Sales Director

Sales Strategy Development
Key Account Management
Negotiation Skills
Relationship Building
Forecasting
Pipeline Management
Collaboration with Supply Chain
Collaboration with Marketing
Industry Representation
Experience in FMCG
Experience in Food & Beverage
Commercial Leadership
Hands-on Leadership
Strategic Thinking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Sales Director role. Highlight your achievements in sales strategy, partnerships, and leadership to show us you’re the perfect fit!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about the food & beverage industry and how your experience can help us grow. Be genuine and let your personality come through!

Showcase Your Achievements: When detailing your past roles, focus on quantifiable achievements. Did you increase sales by a certain percentage? Land a major partnership? We want to see the impact you’ve made in previous positions!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!

How to prepare for a job interview at Diverse Talent Partners Ltd

✨Know Your Sales Strategy

Before the interview, make sure you understand the company's sales strategy and how it aligns with your experience. Be ready to discuss specific examples of how you've successfully executed sales strategies in the past, especially in the FMCG or food & beverage sectors.

✨Showcase Your Negotiation Skills

Prepare to share stories that highlight your negotiation prowess. Think of instances where you closed significant deals or built strong partnerships. This will demonstrate your ability to win and grow key accounts, which is crucial for the role.

✨Understand the Brand

Familiarise yourself with the brand's products and values. Being able to articulate why you’re passionate about their high-quality offerings will resonate well with the interviewers and show that you’re a good cultural fit.

✨Ask Insightful Questions

Prepare thoughtful questions that reflect your strategic thinking. Inquire about their current challenges in scaling sales or how they envision the future of their sales channels. This shows your genuine interest in the role and your proactive mindset.

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