At a Glance
- Tasks: Lead and scale sales across various channels for a premium food & beverage brand.
- Company: Join a design-led, innovative food & beverage brand with a strong market presence.
- Benefits: Competitive salary, commission, performance bonuses, and flexible hybrid working.
- Other info: Exciting opportunity to represent the brand at industry events and tastings.
- Why this job: Make a real impact by driving sales strategy and building key partnerships.
- Qualifications: 5+ years in senior sales roles, preferably in FMCG or premium brands.
The predicted salary is between 52000 - 78000 £ per year.
A premium, design‐led food & beverage brand is seeking a Sales Director to lead and scale its sales function across wholesale, retail, hospitality, and direct‐to‐consumer channels.
Reporting directly to the CEO, this is a hands‐on leadership role for a commercially driven operator who can define sales strategy, close strategic accounts, and build scalable sales processes as the business expands in the UK and internationally.
What you will do:
- Own and execute sales strategy across all channels
- Win and grow key wholesale, retail, and hospitality partnerships
- Lead pricing, proposals, forecasting, and pipeline management
- Work closely with supply chain and marketing to support sustainable growth
- Represent the brand at key industry events and tastings
About you:
- 5+ years of experience in a senior sales or commercial leadership role
- Proven success within FMCG, food & beverage, wellness, or premium consumer brands
- Strategic thinker with a hands‐on, founder‐friendly mindset
- Strong negotiator and relationship builder
- Passion for high‐quality products and brand‐led growth
Package:
- £65k–£75k base + commission + performance bonus
- Hybrid working and flexible setup
- Product allowance and staff discounts
Sales Director in London employer: Diverse Talent Partners Ltd
Join a premium, design-led food & beverage brand that values innovation and quality, offering a dynamic work culture where your contributions directly impact the company's growth. With a competitive salary package, hybrid working options, and opportunities for professional development, this role as Sales Director in London not only allows you to lead strategic sales initiatives but also fosters a collaborative environment that encourages creativity and personal growth.
Contact Details:
Diverse Talent Partners Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Sales Director in London
✨Tip Number 1
Network like a pro! Attend industry events and tastings to meet key players in the food and beverage scene. We can’t stress enough how important it is to build relationships that could lead to your next big opportunity.
✨Tip Number 2
Showcase your strategic thinking! When you get the chance to chat with potential employers, share your ideas on sales strategies and how you’ve successfully closed deals in the past. This will demonstrate your hands-on approach and commercial mindset.
✨Tip Number 3
Don’t shy away from following up! After interviews or networking events, drop a quick thank-you email. It keeps you fresh in their minds and shows your enthusiasm for the role. Plus, we all love a bit of good manners!
✨Tip Number 4
Apply through our website! We make it super easy for you to find roles that match your skills. Plus, it shows you’re genuinely interested in joining our team. Let’s get you that Sales Director position!
We think you need these skills to ace Sales Director in London
Some tips for your application 🫡
Show Your Sales Savvy:When you're crafting your application, make sure to highlight your experience in sales strategy and relationship building. We want to see how you've successfully closed deals and grown partnerships in the past!
Tailor Your Approach:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that align with our Sales Director role. We love seeing candidates who understand our brand and its values.
Be Clear and Concise:Keep your application clear and to the point. We appreciate well-structured documents that make it easy for us to see your qualifications and achievements. Bullet points can be your best friend here!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Diverse Talent Partners Ltd
✨Know Your Sales Strategy
Before the interview, make sure you have a solid understanding of your own sales strategy. Be ready to discuss how you would approach defining and executing a sales strategy for the company, especially across different channels like wholesale and retail.
✨Showcase Your Negotiation Skills
Prepare examples of successful negotiations you've led in the past. Highlight specific instances where your negotiation skills helped close key accounts or partnerships, as this is crucial for the Sales Director role.
✨Understand the Brand
Research the brand thoroughly. Familiarise yourself with their products, values, and market positioning. Being able to articulate why you're passionate about their high-quality offerings will resonate well with the interviewers.
✨Prepare for Industry Questions
Expect questions about current trends in the FMCG and food & beverage sectors. Stay updated on industry news and be ready to discuss how these trends could impact the company's growth and your sales strategies.
