At a Glance
- Tasks: Transform complex product capabilities into clear market value and lead impactful marketing strategies.
- Company: Join Ditto, a pioneering brand in privacy-first digital identity solutions.
- Benefits: Enjoy 25 days holiday, life insurance, private medical cover, and generous parental leave.
- Other info: Collaborate with senior stakeholders and drive innovative marketing initiatives.
- Why this job: Shape the future of digital identity while making a real impact in a growing startup.
- Qualifications: Experience in B2B SaaS product marketing and strong storytelling skills required.
The predicted salary is between 48000 - 72000 £ per year.
Ditto is the new brand that is evolving Customer Identity Access Management with privacy-first digital identity, using cryptographic and zero-knowledge proofs to secure everyday customer journeys. Our platform helps global brands move beyond passwords and point solutions to seamless experiences that feel instant for users and safe for the business. We don’t just fight fraud or tick compliance boxes. We replace clunky, repetitive checks with fast, privacy-first authentication rooted in cryptographic certainty – so customers move quickly, transact with confidence, and keep coming back. Behind the platform is a team of curious builders and bold thinkers who see identity as the engine of digital business. We collaborate across borders and design with people in mind – from CISOs and product leaders to the customers they serve. If you’re ready to help organisations move from identity friction to identity freedom, this is where you can shape what’s next.
The Role
We’re looking for a Senior Product Marketing Manager to turn complex product capability into clear market value. This is a high-impact role for someone who can connect product, market, customer, and commercial teams — and who is equally comfortable shaping strategy and rolling up their sleeves to make things happen. As a startup, with an exciting, newly reimagined brand, we’re looking for someone who can go beyond traditional product marketing. Alongside positioning, launches, and enablement, this role will also support wider marketing activity including campaigns, events, content, and market-facing initiatives that help build awareness and pipeline.
What you’ll do
- Own positioning, messaging, and value propositions across Ditto’s platform, products, and capabilities
- Lead go-to-market planning for product launches, new features, solutions, and market opportunities
- Translate technical product detail into clear, compelling narratives for diverse buying groups
- Create sales enablement materials including pitch decks, one-pagers, battlecards, and solution stories
- Partner closely with Product, Sales, Customer Success, and leadership to align messaging with business priorities
- Support campaign development, website messaging, content creation, and broader demand generation activity
- Help shape Ditto’s presence across events, webinars, roundtables, and other external opportunities
- Bring customer, competitor, and market insight into messaging, go-to-market strategy, and product conversations
What we’re looking for
- Strong experience in product marketing within B2B SaaS, cybersecurity, digital identity, fraud, fintech, or a related category
- Proven ability to develop positioning, messaging, and go-to-market strategy for complex products
- Strong commercial awareness and a clear understanding of how marketing supports pipeline and revenue
- Excellent storytelling and communication skills, with the ability to make technical propositions simple, relevant, and persuasive
- Experience contributing to wider marketing activity such as campaigns, content, events, or webinars
- Comfortable working cross-functionally and operating at pace in a startup environment
- Hands-on, proactive, and confident moving between strategy and execution
Nice to have
- Experience in identity, authentication, fraud prevention, digital wallets, or trust infrastructure
- Experience marketing into regulated sectors such as financial services, healthcare, public sector, retail, or gaming
- Familiarity with privacy-first or security-sensitive technology categories
- Experience supporting field marketing, industry events, or executive visibility programmes
Why join Ditto?
Digital identity is becoming central to how businesses grow, how services are delivered, and how trust is built online. Ditto is supporting the infrastructure behind that shift — helping organisations verify customers, reduce friction, strengthen security, and orchestrate trusted digital experiences. That means the work matters. And so does the story around it. This is an opportunity to join a growing company, with a new brand, and help define how we take that story to market. You’ll work closely with senior stakeholders across product, marketing, and commercial teams. You’ll shape messaging that supports growth today, while helping position Ditto for the market opportunities ahead. The future is moving towards more secure, privacy-first digital interactions. Ditto is shaping that future now. If you’re energised by complex products, sharp messaging, and the chance to make a visible impact in a growing business with a new brand, we’d love to hear from you.
Our interview process
- Stage 1: Introductory call
- Stage 2: Skills and capability interview with the Global Head of Marketing and Communications and a member of the team
- Stage 3: Final interview focused on culture and collaboration with the Global Head of Marketing and Communications and a senior team member
What we offer
- 25 days holiday plus bank holidays
- Life Insurance
- Up to 16 weeks fully paid parental leave
- Private Medical Insurance including dental and optical cover
Senior Product Marketing Manager employer: Ditto
At Ditto, we pride ourselves on being an innovative employer that champions a collaborative and dynamic work culture. As a Senior Product Marketing Manager, you'll have the opportunity to shape impactful narratives in a fast-paced startup environment, while enjoying benefits such as generous holiday allowances, comprehensive health coverage, and parental leave. Join us in redefining digital identity and experience unparalleled growth opportunities as we navigate the future of secure online interactions together.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for those interviews! Research Ditto's products and think about how your experience aligns with their mission. Show them you’re not just another candidate, but the perfect fit.
✨Tip Number 3
Practice your storytelling skills. You’ll need to translate your past experiences into compelling narratives that highlight your impact. Make it relatable and relevant to Ditto’s goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the team.
We think you need these skills to ace Senior Product Marketing Manager
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're talking to. Tailor your application to resonate with Ditto's mission and values, especially around privacy-first digital identity and seamless user experiences.
Showcase Your Storytelling Skills:This role is all about turning complex ideas into clear narratives. Use your application to demonstrate how you can simplify technical concepts and make them engaging. Think of it as your first chance to impress us with your communication prowess!
Highlight Relevant Experience:Make sure to emphasise your background in product marketing, especially within B2B SaaS or related fields. We want to see how your past experiences align with the challenges and opportunities at Ditto, so don’t hold back!
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Ditto
✨Know Your Product Inside Out
Before the interview, dive deep into Ditto's platform and understand its unique selling points. Be ready to discuss how you would translate complex product capabilities into clear market value, as this is crucial for the Senior Product Marketing Manager role.
✨Craft Your Storytelling Skills
Since excellent storytelling is key, prepare examples of how you've simplified technical propositions in the past. Think about how you can make Ditto's offerings relatable to diverse buying groups, showcasing your ability to connect with different audiences.
✨Align with Company Values
Familiarise yourself with Ditto's mission and values. Be prepared to discuss how your experience aligns with their focus on privacy-first digital identity and how you can contribute to their goal of reducing identity friction for customers.
✨Prepare for Cross-Functional Collaboration
Given the importance of working closely with various teams, think of examples where you've successfully collaborated across departments. Highlight your hands-on approach and how you can bridge the gap between product, marketing, and sales to drive success.
