At a Glance
- Tasks: Transform complex product features into clear market value and compelling narratives.
- Company: Join Ditto, a pioneering brand in privacy-first digital identity solutions.
- Benefits: Enjoy 25 days holiday, life insurance, private medical cover, and generous parental leave.
- Other info: Collaborate with senior stakeholders and drive innovative marketing strategies.
- Why this job: Shape the future of digital identity and make a real impact in a growing company.
- Qualifications: Experience in B2B SaaS product marketing and excellent storytelling skills required.
The predicted salary is between 48000 - 72000 £ per year.
Ditto is the new brand that is evolving Customer Identity Access Management with privacy-first digital identity, using cryptographic and zero-knowledge proofs to secure everyday customer journeys. Our platform helps global brands move beyond passwords and point solutions to seamless experiences that feel instant for users and safe for the business. We don’t just fight fraud or tick compliance boxes. We replace clunky, repetitive checks with fast, privacy-first authentication rooted in cryptographic certainty – so customers move quickly, transact with confidence, and keep coming back. Behind the platform is a team of curious builders and bold thinkers who see identity as the engine of digital business. We collaborate across borders and design with people in mind – from CISOs and product leaders to the customers they serve. If you’re ready to help organisations move from identity friction to identity freedom, this is where you can shape what’s next.
The Role
We’re looking for a Senior Product Marketing Manager to turn complex product capability into clear market value. This is a high-impact role for someone who can connect product, market, customer, and commercial teams — and who is equally comfortable shaping strategy and rolling up their sleeves to make things happen. As a startup, with an exciting, newly reimagined brand, we’re looking for someone who can go beyond traditional product marketing. Alongside positioning, launches, and enablement, this role will also support wider marketing activity including campaigns, events, content, and market-facing initiatives that help build awareness and pipeline.
What you’ll do
- Own positioning, messaging, and value propositions across Ditto’s platform, products, and capabilities
- Lead go-to-market planning for product launches, new features, solutions, and market opportunities
- Translate technical product detail into clear, compelling narratives for diverse buying groups
- Create sales enablement materials including pitch decks, one-pagers, battlecards, and solution stories
- Partner closely with Product, Sales, Customer Success, and leadership to align messaging with business priorities
- Support campaign development, website messaging, content creation, and broader demand generation activity
- Help shape Ditto’s presence across events, webinars, roundtables, and other external opportunities
- Bring customer, competitor, and market insight into messaging, go-to-market strategy, and product conversations
What we’re looking for
- Strong experience in product marketing within B2B SaaS, cybersecurity, digital identity, fraud, fintech, or a related category
- Proven ability to develop positioning, messaging, and go-to-market strategy for complex products
- Strong commercial awareness and a clear understanding of how marketing supports pipeline and revenue
- Excellent storytelling and communication skills, with the ability to make technical propositions simple, relevant, and persuasive
- Experience contributing to wider marketing activity such as campaigns, content, events, or webinars
- Comfortable working cross-functionally and operating at pace in a startup environment
- Hands-on, proactive, and confident moving between strategy and execution
Nice to have
- Experience in identity, authentication, fraud prevention, digital wallets, or trust infrastructure
- Experience marketing into regulated sectors such as financial services, healthcare, public sector, retail, or gaming
- Familiarity with privacy-first or security-sensitive technology categories
- Experience supporting field marketing, industry events, or executive visibility programmes
Why join Ditto?
Digital identity is becoming central to how businesses grow, how services are delivered, and how trust is built online. Ditto is supporting the infrastructure behind that shift — helping organisations verify customers, reduce friction, strengthen security, and orchestrate trusted digital experiences. That means the work matters. And so does the story around it. This is an opportunity to join a growing company, with a new brand, and help define how we take that story to market. You’ll work closely with senior stakeholders across product, marketing, and commercial teams. You’ll shape messaging that supports growth today, while helping position Ditto for the market opportunities ahead. The future is moving towards more secure, privacy-first digital interactions. Ditto is shaping that future now. If you’re energised by complex products, sharp messaging, and the chance to make a visible impact in a growing business with a new brand, we’d love to hear from you.
Our interview process
- Stage 1: Introductory call
- Stage 2: Skills and capability interview with the Global Head of Marketing and Communications and a member of the team
- Stage 3: Final interview focused on culture and collaboration with the Global Head of Marketing and Communications and a senior team member
What we offer
- 25 days holiday plus bank holidays
- Life Insurance
- Up to 16 weeks fully paid parental leave
- Private Medical Insurance including dental and optical cover
Senior Product Marketing Manager in London employer: Ditto
At Ditto, we pride ourselves on being an innovative employer that champions a collaborative and dynamic work culture. As a Senior Product Marketing Manager, you'll have the opportunity to shape impactful narratives in a fast-paced startup environment, while enjoying benefits like generous holiday allowances, comprehensive health coverage, and a commitment to employee growth through cross-functional collaboration. Join us in redefining digital identity and experience the satisfaction of contributing to meaningful change in a company that values your expertise and creativity.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand Ditto’s mission and how your skills can help shape their story. This will show you’re genuinely interested!
✨Tip Number 3
Practice your storytelling skills. Be ready to explain how your past experiences relate to the role of Senior Product Marketing Manager. Make it relatable and engaging!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re keen on joining the Ditto team!
We think you need these skills to ace Senior Product Marketing Manager in London
Some tips for your application 🫡
Know Your Stuff:Before you start writing, make sure you understand Ditto's mission and the role of a Senior Product Marketing Manager. Tailor your application to show how your experience aligns with our focus on privacy-first digital identity and seamless customer experiences.
Craft a Compelling Narrative:Use storytelling to your advantage! Highlight your achievements in product marketing by translating complex concepts into clear, engaging narratives. We want to see how you can make technical details relatable and persuasive for diverse audiences.
Show Your Collaborative Spirit:We love teamwork at Ditto! In your application, mention specific examples of how you've worked cross-functionally with product, sales, and customer success teams. This will demonstrate your ability to align messaging with business priorities and drive results.
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we’re excited to see what you bring to the table!
How to prepare for a job interview at Ditto
✨Know Your Product Inside Out
Before the interview, dive deep into Ditto's platform and its unique features. Understand how cryptographic and zero-knowledge proofs work in the context of customer identity access management. This knowledge will help you articulate how you can translate complex product capabilities into clear market value.
✨Craft Your Storytelling Skills
As a Senior Product Marketing Manager, storytelling is key. Prepare to showcase your ability to simplify technical details into compelling narratives. Think about examples from your past where you've successfully communicated complex ideas to diverse audiences, and be ready to share those during the interview.
✨Align with Company Values
Ditto values collaboration and innovation. Research their culture and think about how your experience aligns with their mission of moving from identity friction to identity freedom. Be prepared to discuss how you can contribute to this vision and support cross-functional teams effectively.
✨Prepare for Scenario-Based Questions
Expect questions that assess your strategic thinking and hands-on execution abilities. Prepare scenarios where you've led go-to-market strategies or developed sales enablement materials. Highlight your proactive approach and how you balance strategy with execution in a fast-paced environment.
