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- Tasks: Join us as a Digital PR Strategist, crafting standout campaigns and driving media coverage.
- Company: Distinctly is a dynamic agency focused on innovative digital PR strategies.
- Benefits: Enjoy private health insurance, a training budget, free meals, and a wellness programme.
- Why this job: Make an impact in a supportive team while growing your profile in the digital PR industry.
- Qualifications: 1+ years in agency PR, with a passion for digital strategies and strong KPI motivation.
- Other info: Work hybrid, with two days in our vibrant Old Street office.
The predicted salary is between 28800 - 48000 £ per year.
Are you passionate about digital PR and hungry to make an impact? As a Digital PR Strategist at Distinctly, you’ll be at the heart of delivering standout campaigns and quick-turnaround reactive activity, working alongside a dynamic and supportive team. You’ll collaborate closely with our Account Directors to shape and execute creative, results-driven strategies that boost brand visibility and earn high quality media coverage. Your creativity and media instinct will help craft compelling stories that cut through — especially with reactive ideas that land successful coverage in a wide variety of targeted press. This role also offers the opportunity to grow your profile as a digital PR expert and represent Distinctly in the wider industry.
The perfect candidate
- A minimum of 1 year’s experience in an agency environment.
- Proven experience in delivering digital PR campaigns and reactive activity, using client assets and topical stories/angles to secure media coverage.
- A genuine passion for digital PR, with the ambition to develop your career in this fast-evolving field.
- Motivated by KPIs and performance targets, with a strong drive to meet and exceed them.
- Account management experience – confident in aligning your work with client business goals and staying on top of relevant industry trends.
- Proactive in suggesting and exploring new strategies and tactics to evolve with the digital PR landscape.
- Naturally curious and tapped into the news cycle, pop culture, and the structure of the UK media.
- Confident reporting on performance, including monthly updates, emails, and client meetings and reviews.
Bonus skills:
- Working knowledge of Python, and/or fluency in Spanish or German.
Why Distinctly?
- We offer a supportive and inspiring working environment, with some great perks including:
- Private health insurance
- Dedicated training budget and a strong focus on continuous development
- Sensible work/life balance
- Free breakfast, fruit, team lunches, and a wellness programme
- Opportunities to attend industry events and meetups
- A friendly, fun, and sociable team
Our office is based in Old Street, London, and we operate a flexible hybrid model – you’ll be required to attend the office two days per week.
Digital PR Strategist employer: Distinctly
Contact Detail:
Distinctly Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital PR Strategist
✨Tip Number 1
Network with professionals in the digital PR field. Attend industry events, webinars, or meetups to connect with people who work at agencies like Distinctly. Building relationships can lead to valuable insights and potential referrals.
✨Tip Number 2
Stay updated on current trends in digital PR and the media landscape. Follow relevant blogs, podcasts, and social media accounts to ensure you’re aware of what’s happening in the industry, which will help you during interviews.
✨Tip Number 3
Prepare to discuss your previous campaigns in detail. Be ready to share specific examples of how you’ve used client assets and topical stories to secure media coverage, as this will demonstrate your hands-on experience and creativity.
✨Tip Number 4
Showcase your passion for digital PR by engaging with relevant content online. Share articles, comment on trends, or even write your own pieces. This not only builds your profile but also shows your enthusiasm for the field when you apply.
We think you need these skills to ace Digital PR Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital PR, especially any campaigns you've worked on. Use specific examples that demonstrate your ability to deliver results and meet KPIs.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital PR and how it aligns with the role at Distinctly. Mention your understanding of the UK media landscape and any innovative strategies you’ve implemented in past roles.
Showcase Your Creativity: Include examples of creative campaigns or reactive ideas you've developed. This could be in the form of case studies or brief descriptions that illustrate your ability to craft compelling stories.
Highlight Relevant Skills: If you have any bonus skills like knowledge of Python or fluency in Spanish or German, make sure to mention these. They can set you apart from other candidates and show your versatility.
How to prepare for a job interview at Distinctly
✨Show Your Passion for Digital PR
Make sure to express your genuine enthusiasm for digital PR during the interview. Share examples of campaigns you've worked on and discuss what excites you about the industry. This will demonstrate your commitment and eagerness to contribute to the team.
✨Prepare for Performance Metrics Discussion
Since the role is motivated by KPIs and performance targets, be ready to discuss how you've met or exceeded these in your previous roles. Bring specific examples of successful campaigns and the metrics that showcase your impact.
✨Stay Updated on Industry Trends
Familiarise yourself with current trends in digital PR and the UK media landscape. Being able to discuss recent news stories or pop culture events that could relate to potential campaigns will show your proactive nature and curiosity.
✨Demonstrate Your Creative Thinking
Think of a few creative ideas or strategies you could propose for Distinctly's campaigns. Presenting fresh, innovative concepts during the interview can set you apart and highlight your ability to think outside the box.
