Digital PR Manager

Digital PR Manager

Islington Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and inspire digital PR campaigns while managing a talented team.
  • Company: Join Distinctly, a creative agency that values innovation and collaboration.
  • Benefits: Enjoy private health insurance, training budgets, and a flexible hybrid work model.
  • Why this job: This role offers growth in a fast-paced environment with a focus on creativity and autonomy.
  • Qualifications: 4+ years of agency experience and strong account management skills required.
  • Other info: Office based in Old Street, London; attend two days a week.

The predicted salary is between 36000 - 60000 £ per year.

Based: Two days per week in our Old Street office (mandatory)

Ready to lead, inspire and drive standout digital PR results? As a Digital PR Manager at Distinctly, you’ll play a key role in shaping and overseeing high-performing campaigns, managing talented team members and ensuring strategic excellence across a range of clients. We’re looking for someone with proven experience in leading digital PR accounts – someone who’s equally comfortable building strong client relationships, developing creative strategies, and mentoring a growing team. You’ll bring energy, ideas and leadership to both DPR campaigns and quick-turnaround reactive activity. This is a brilliant opportunity to take your next step in a fast-paced, collaborative agency where creativity, innovation and autonomy are valued.

What you’ll be doing:

  • Providing strategic direction across multiple digital PR campaigns and client accounts
  • Leading or supporting new business pitching and proposal development
  • Managing and mentoring a team of PR Strategists and Executives to deliver high-quality work
  • Overseeing account performance, ensuring objectives and KPIs are met and exceeded
  • Leading on key client relationships, including presenting ideas, reporting, and reviews
  • Working collaboratively with SEO, content, and paid teams to deliver integrated campaigns
  • Driving ideation for campaigns and reactive stories that deliver high-quality media coverage
  • Maintaining oversight while still being happy to roll your sleeves up when needed

The perfect candidate:

  • A minimum of 4 years’ agency experience
  • Proven experience in line management – supporting team growth and development
  • Strong account management skills with the ability to build trust and manage expectations
  • A strategic mindset, with experience overseeing all elements of campaign delivery
  • Confidence in leading client communication, reporting and performance discussions
  • Experience in new business pitching and deck creation
  • The ability to work independently, using initiative and ownership to drive outcomes
  • A proactive, solutions-focused approach and love for a fast-paced environment
  • A passion for the evolving digital PR landscape and building your own brand

Why Distinctly?

  • We offer a supportive and inspiring working environment, with some great perks including:
  • Private health insurance
  • Dedicated training budget and a strong focus on continuous development
  • Sensible work/life balance
  • Free breakfast, fruit, team lunches, and a wellness programme
  • Opportunities to attend industry events and meetups
  • A friendly, fun, and sociable team

Our office is based in Old Street, London, and we operate a flexible hybrid model – you’ll be required to attend the office two days per week.

Digital PR Manager employer: Distinctly

At Distinctly, we pride ourselves on being an exceptional employer that fosters a vibrant and collaborative work culture. With a strong emphasis on employee growth, we offer dedicated training budgets, private health insurance, and a sensible work/life balance, all within our dynamic Old Street office. Join us to lead innovative digital PR campaigns while enjoying a supportive environment that values creativity and autonomy.
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Contact Detail:

Distinctly Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Digital PR Manager

✨Tip Number 1

Network with professionals in the digital PR field. Attend industry events, webinars, or meetups to connect with potential colleagues and clients. Building relationships can give you insights into the company culture and expectations.

✨Tip Number 2

Showcase your leadership skills by sharing examples of how you've successfully managed teams and campaigns in the past. Be prepared to discuss specific challenges you've faced and how you overcame them during interviews.

✨Tip Number 3

Stay updated on the latest trends in digital PR and be ready to discuss innovative strategies during your conversations with us. Demonstrating your passion for the evolving landscape will set you apart from other candidates.

✨Tip Number 4

Prepare for client communication scenarios by practising how you would present ideas and handle performance discussions. Being confident in these areas will show us that you're ready to take on the responsibilities of the role.

We think you need these skills to ace Digital PR Manager

Digital PR Strategy
Client Relationship Management
Team Leadership and Mentoring
Campaign Performance Analysis
New Business Development
Creative Ideation
Presentation Skills
Account Management
Collaboration with SEO and Content Teams
Proactive Problem-Solving
Strong Communication Skills
Time Management
Adaptability in Fast-Paced Environments
Understanding of Digital Media Trends

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in digital PR, particularly any leadership roles or successful campaigns you've managed. Use specific metrics to demonstrate your impact.

Craft a Compelling Cover Letter: In your cover letter, express your passion for digital PR and how your skills align with the role. Mention your experience in managing teams and client relationships, and provide examples of successful campaigns you've led.

Showcase Your Strategic Mindset: When detailing your experience, emphasise your strategic approach to campaign delivery. Discuss how you've developed creative strategies and driven results for clients in previous roles.

Highlight Your Team Management Skills: Since the role involves mentoring a team, be sure to include examples of how you've supported team growth and development in your past positions. This will show your capability in line management.

How to prepare for a job interview at Distinctly

✨Showcase Your Leadership Skills

As a Digital PR Manager, you'll need to demonstrate your ability to lead and inspire a team. Be prepared to share specific examples of how you've successfully managed teams in the past, highlighting your mentoring style and how you've driven team performance.

✨Prepare for Client Relationship Discussions

Strong client relationships are key in this role. Think about your previous experiences with clients and be ready to discuss how you built trust and managed expectations. Consider preparing a few anecdotes that showcase your communication skills and strategic thinking.

✨Demonstrate Your Strategic Mindset

The role requires a strategic approach to digital PR campaigns. Be ready to discuss your thought process when developing campaign strategies. You might want to prepare a case study of a successful campaign you've led, detailing your strategic decisions and the outcomes.

✨Familiarise Yourself with the Digital PR Landscape

Stay updated on the latest trends and innovations in digital PR. During the interview, express your passion for the industry and share insights on how you think it’s evolving. This will show your enthusiasm and commitment to staying ahead in the field.

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