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- Tasks: Lead marketing for beauty exhibitions, crafting creative campaigns and building industry relationships.
- Company: Disrupt Talent, a global leader in live events and exhibitions.
- Benefits: Competitive salary, bonuses, flexible hours, and wellness allowances.
- Why this job: Join a dynamic team and make an impact in the exciting beauty industry.
- Qualifications: 3-5 years in B2B marketing, with a passion for the beauty sector.
- Other info: Opportunities for international travel and professional development.
The predicted salary is between 28800 - 43200 £ per year.
Overview
Job Title: Marketing Manager – Beauty Portfolio
Reporting to: Head of Marketing
Location: Coventry
WFH Policy: 4 days office based, 1 day work from home
Hours: 36.5 hours per week
Company: Disrupt Talent (Live Events & Exhibitions Recruitment Specialists) – Global exhibitions and event organiser, with activities in the UK and West Africa.
About the Role: Lead the marketing for the beauty exhibitions portfolio – Tones of Beauty (UK) and Beauty West Africa (Nigeria). This role involves planning, executing, and managing all marketing activity for the portfolio, from strategy to post-event analysis, with a strong focus on creativity and commercial impact.
Key Objectives
- Drive qualified visitor attendance and exhibitor leads for both events.
- Build the brand presence of our beauty exhibitions in the UK, West Africa, and globally.
- Establish and maintain relationships with beauty industry leaders, associations, and influencers.
Key Responsibilities
- Strategic Planning & Execution
- Design integrated, multi-channel campaigns targeting exhibitors, distributors, retailers, salon owners, and other key visitor groups.
- Monitor UK beauty trends and incorporate them into campaign messaging.
- Identify and secure partnerships with industry associations, media outlets, and influencers to expand reach.
- Industry Networking & Relationship Building
- Attend industry events, exhibitions, and association meetings (primarily in London) to network with key players and foster partnerships.
- Represent the brand with credibility, building relationships that translate into attendance, sponsorships, and collaborations.
- Messaging & Brand Positioning
- Craft compelling, tailored messaging for each audience segment.
- Maintain a consistent and distinctive tone across all marketing channels.
- Data-Driven Marketing
- Set and track KPIs for each campaign.
- Analyse performance data to guide campaign optimisation.
- Use tools such as CRM, analytics platforms, and AI-driven solutions to enhance targeting and personalisation.
- Work closely with the Exhibition Managers to align sales and marketing efforts.
- Partner with the Senior Partnerships Executive and Social Media Manager to develop joint campaigns and partnerships.
- Brief and manage external agencies, ensuring deliverables meet timelines and budgets.
Key Requirements
- Proven understanding of the UK beauty industry (essential), including product categories, retail/distribution channels, and key players.
- Passion for the beauty sector and the ability to translate industry excitement into campaigns.
- Willingness to attend events and meetings in London and other UK hubs
- 3–5 years’ experience in B2B marketing (event marketing experience preferred).
- Data-driven, KPI-focused approach to campaign management.
- Familiarity with emerging marketing tools and trends, including AI-driven content and automation.
- Willingness to travel.
Benefits & Perks
- Industry-leading remuneration and bonuses rewarding results and impact.
- Performance-based progression with clear pathways to greater responsibility.
- Year-round skill development with an annual training/upskilling budget.
- International travel opportunities to represent our events on a global stage.
- Monthly team outings when sales targets are achieved.
- Early Friday finishes at 3:30 PM and flexible working hours.
- Friday lunches when weekly targets are met.
- £100 monthly health and wellness allowance.
About Us
Disrupt Talent is a recruitment partner for live events & exhibitions. We connect talent with opportunities in this fast-paced industry and welcome applications from all backgrounds.
If this role isn’t the right fit, we are often recruiting across live events and exhibitions. We’d be happy to discuss other opportunities in the space.
How to Apply
Let’s discuss your next step. Phone: 01926 954154 • Email: hey@disrupttalent.co.uk
EEO & Accessibility: We value diversity and provide accommodations upon request to ensure an inclusive recruitment process.
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Marketing Manager - Beauty Industry employer: Disrupt Talent
Contact Detail:
Disrupt Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Beauty Industry
✨Tip Number 1
Get your networking game on! Attend industry events and exhibitions to meet key players in the beauty sector. Building relationships can lead to opportunities that aren’t even advertised.
✨Tip Number 2
Show off your creativity! When you get the chance to present yourself, think outside the box. Use examples from your past campaigns to demonstrate how you can drive attendance and engagement for the beauty exhibitions.
✨Tip Number 3
Stay data-driven! Be ready to discuss how you’ve used analytics to optimise campaigns in the past. This shows you’re not just about ideas but also about results, which is crucial in the marketing world.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Marketing Manager - Beauty Industry
Some tips for your application 🫡
Show Your Passion for Beauty: When you're writing your application, let your love for the beauty industry shine through! Share specific experiences or campaigns that highlight your enthusiasm and understanding of the sector. We want to see how you can translate that excitement into impactful marketing strategies.
Tailor Your Messaging: Make sure your application speaks directly to the role. Use keywords from the job description and align your skills with the responsibilities listed. This shows us that you've done your homework and understand what we're looking for in a Marketing Manager.
Highlight Data-Driven Success: Since this role is all about data-driven marketing, don’t forget to include examples of how you've used analytics to optimise campaigns in the past. We love seeing numbers that back up your achievements, so share those KPIs and results!
Keep It Professional Yet Creative: While we appreciate creativity, remember to maintain a professional tone throughout your application. Craft compelling narratives that showcase your unique approach to marketing while ensuring clarity and professionalism. And hey, apply through our website for a smoother process!
How to prepare for a job interview at Disrupt Talent
✨Know Your Beauty Trends
Before the interview, dive deep into the latest trends in the beauty industry. Familiarise yourself with current products, key players, and emerging marketing tools. This will not only show your passion but also demonstrate that you’re up-to-date and ready to contribute.
✨Craft Your Campaign Strategy
Prepare to discuss how you would design integrated, multi-channel campaigns for the beauty exhibitions portfolio. Think about specific examples from your past experience where you successfully drove attendance or engagement, and be ready to share those insights.
✨Network Like a Pro
Since relationship building is key in this role, come prepared with examples of how you've established partnerships in the past. Highlight any industry events you've attended and how those connections benefited your previous employers.
✨Data-Driven Mindset
Be ready to talk about your experience with KPIs and data analysis. Discuss how you've used performance data to optimise campaigns in the past, and mention any tools you’re familiar with, like CRM systems or analytics platforms, to showcase your data-driven approach.
