At a Glance
- Tasks: Lead local marketing for Dishoom's cafés, creating exciting campaigns and building community connections.
- Company: Join a vibrant restaurant group known for its Bombay comfort food and big-hearted hospitality.
- Benefits: Enjoy team events, discounts, and unique experiences like a guided tour of Bombay after five years.
- Why this job: Be the face of Dishoom in Leeds, making a real impact in the local dining scene.
- Qualifications: Experience in marketing or community roles, with a passion for hospitality and relationship-building.
- Other info: Work with a supportive team and grow your career in a dynamic environment.
The predicted salary is between 35000 - 45000 £ per year.
We are opening our newest Dishoom in Leeds this summer – serving up Bombay comfort food, all‑day dining, and big‑hearted hospitality in a beautiful new space. You're a big‑hearted and first‑class marketing manager, leading local marketing for Dishoom's north England cafés and overseeing Dishoom's position as one of the top eating and drinking destinations.
Responsibilities
- Define the annual local marketing strategies for our Leeds and Liverpool cafés, and oversee plans for Manchester, ensuring all are fully aligned with central marketing plans.
- Create and deliver the Leeds‑specific marketing plan in partnership with the Head of New Openings, Head of Restaurant Marketing, and your GM and Area Manager.
- Manage a team of three – a full‑time Marketing Manager based in Manchester and part‑time team members in Liverpool and Leeds (Café Team who spend dedicated time on local marketing each week). Provide clear direction and follow our Local Marketing Playbook to support local marketing goals.
- Track restaurant performance analytics across operational, guest and marketing metrics, doubling down on what works, pulling back on what does not, and sharing learnings across the wider team.
- Build an expert understanding of exactly how your cafés are performing across dayparts and the factors that are influencing performance.
- Report weekly and monthly on headline wins and losses, including monitoring the effectiveness of promotions to optimise and improve performance.
- Manage the overall Local Marketing budget for our Leeds, Liverpool and Manchester sites, ensuring effective spend across promotions, events, collateral, and local initiatives.
- Look for opportunities to grow Dishoom Store product sales in a natural way that is not harmful to the guest experience.
Brand Communications
- Ensure all in‑café and promotional activity is executed to brief and achieves desired results – feeding learnings back to central teams.
- Work with Brand Marketing Managers to support cultural and seasonal campaigns and collaborate with Café Teams to deliver hosted events and external activations.
- Partner with the Customer Experience, Brand, PR, and Creative teams to shape a compelling communications roadmap for café activity that excites our guests.
- Own each café's external digital footprint – ensuring up‑to‑date information and strong visuals across external platforms and 3rd‑party listings.
Relationships & Community
- Build meaningful relationships to keep Dishoom top‑of‑mind within local communities and become ‘the face’ of your café.
- Actively introduce potential guests to Dishoom via email, social platforms, in‑person local community engagement and local networking, and hosting pop‑ups / events outside of café.
- Facilitate strong knowledge sharing between central and Café Teams.
Team Leadership & Support
- Coach, support and develop a high‑performing team, ensuring local marketing responsibilities and objectives are achieved.
- Build strong relationships with your Café Teams, helping to create an army of brand ambassadors that are engaged and up‑to‑speed on marketing activities.
Qualifications
- Experience in marketing, PR, sales, events or a similar community‑facing role.
- A deep understanding of Leeds' and the broader northern restaurant scene, as well as the local neighbourhood dynamics.
- A natural relationship‑builder who thrives on meeting people and connecting communities.
- Commercially savvy: able to read data, spot opportunities, and pivot quickly.
- Excellent stakeholder and line management experience – as we open new restaurants this role has the potential to build in responsibility and manage more locations.
- A guest‑obsessed approach with strong instincts for hospitality, storytelling, and brand advocacy.
- Highly organised with the ability to manage competing priorities across multiple sites.
Benefits
- Regular team events, including a huge summer festival (our Family Mela) and Babus day out and Christmas party.
- Food from the café menu when working in cafes.
- Dishoom Black card with a monthly allowance for treating friends and family in our cafés in your own time.
- Access to a huge discount network saving you money on everything from flights to groceries.
- Subsidised yoga & gym memberships.
- Ongoing support to continue your personal development.
- Team members who work at Dishoom for five years are invited to attend Bombay Bootcamp – an incredible once‑in‑a‑lifetime guided tour of Bombay with our co‑founders.
- Plus you'll be in a team of super‑smart, supportive and ambitious people – all working to create something career‑defining.
Restaurant Marketing Manager in Manchester employer: Dishoom Limited
Contact Detail:
Dishoom Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Restaurant Marketing Manager in Manchester
✨Tip Number 1
Get to know the local scene! Dive into Leeds' restaurant culture and community. Attend events, visit local cafés, and chat with people to build relationships that could help you stand out.
✨Tip Number 2
Show off your marketing skills! Create a mini marketing plan for Dishoom's Leeds café as part of your pitch. This will demonstrate your understanding of the brand and your proactive approach.
✨Tip Number 3
Network like a pro! Use social media to connect with industry professionals and potential colleagues. Engage with their content and share your insights to get noticed.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining the Dishoom family.
We think you need these skills to ace Restaurant Marketing Manager in Manchester
Some tips for your application 🫡
Show Your Passion for Food and Community: When writing your application, let your love for food and community shine through. We want to see how you connect with local cultures and how that can translate into marketing strategies for our cafés.
Tailor Your Experience to the Role: Make sure to highlight your relevant experience in marketing, PR, or community engagement. We’re looking for someone who understands the northern restaurant scene, so don’t be shy about showcasing your knowledge of Leeds and its dynamics.
Be Data-Driven: Since this role involves tracking performance analytics, it’s important to mention any experience you have with data analysis. We want to know how you’ve used data to inform your marketing decisions in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Dishoom!
How to prepare for a job interview at Dishoom Limited
✨Know Your Local Scene
Dive deep into the Leeds and broader northern restaurant scene before your interview. Familiarise yourself with local dining trends, popular spots, and community dynamics. This knowledge will not only impress but also show that you’re genuinely interested in making Dishoom a top choice for locals.
✨Showcase Your Marketing Savvy
Prepare to discuss specific marketing strategies you've successfully implemented in the past. Bring examples of how you've tracked performance metrics and adjusted campaigns based on data. This will demonstrate your commercial savvy and ability to pivot quickly when needed.
✨Build Relationships
Highlight your experience in building relationships within communities. Share stories of how you've engaged with local audiences, whether through events, social media, or networking. This will showcase your natural relationship-building skills, which are crucial for this role.
✨Be Guest-Obsessed
Emphasise your guest-centric approach during the interview. Discuss how you’ve previously prioritised guest experiences in your marketing efforts. This aligns perfectly with Dishoom's values and will show that you understand the importance of hospitality in driving brand loyalty.