Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead B2C and B2B marketing strategies to boost brand awareness and franchise partnerships.
- Company: Join a dynamic startup revolutionising the food delivery industry with innovative virtual brands.
- Benefits: Enjoy a competitive salary, performance incentives, and opportunities for career growth.
- Why this job: Shape the future of marketing in a growing hospitality brand while working with creative minds.
- Qualifications: 5+ years in food marketing, strong analytical skills, and experience managing teams and campaigns.
- Other info: Perfect for aspiring leaders looking to step into a Marketing Director role.
The predicted salary is between 48000 - 60000 £ per year.
We are an exciting start-up and the UK’s leading franchisor of virtual brands. We partner with food operators to use their kitchen capacity to increase their sales and profitability by selling our brands on delivery platforms within their area. We are looking for a dynamic and commercially focused Head of Marketing with the vision and leadership qualities to step into a Marketing Director role as the company grows. This is a unique opportunity for a strategic, data-driven, and hands-on marketing leader to take ownership of both B2C and B2B marketing.
The B2C marketing is for our consumer brands which include Eugreeka!, Leb + Nöm, Bao + Bowls and Wingology. The B2B marketing is for Dish’d to attract franchise and corporate partners. You’ll drive brand awareness, market share, and direct consumer engagement while also leading B2B advertising campaigns to create franchise partnerships. You will work closely with senior leadership, third-party aggregators, external agencies, and business partners to align marketing efforts across multiple channels and business areas. If you’re looking for a role that blends strategic marketing, team leadership, and commercial growth, this is the perfect opportunity.
Key Responsibilities
- Strategic Marketing & Growth
- Develop and execute a long-term marketing strategy to expand brand presence and grow market share.
- Oversee B2C and B2B marketing efforts, ensuring alignment across all segments.
- Lead segmentation initiatives to improve targeting and engagement.
- Identify new opportunities for brand development, partnerships, and business growth.
- Work closely with senior leadership to ensure marketing efforts support business growth objectives.
- Develop and manage B2B advertising campaigns to attract and retain franchise partners.
- Work with the sales team to generate and nurture B2B leads through targeted marketing.
- Create and manage campaigns for corporate partnerships, events, and sponsorships.
- Align B2B marketing efforts with the overall brand strategy to ensure consistent messaging.
- Lead the marketing rollout of a direct ordering system, encouraging consumer adoption.
- Develop and execute a social media strategy to increase awareness of individual Dish’d brands and incremental sales.
- Organise and execute a Student Outreach Marketing Plan to engage key demographics.
- Manage relationships with third-party aggregators, securing additional marketing budget and promotional opportunities.
- Work with external agencies (creative, media, PR, and digital) to develop and execute high-impact campaigns.
- Ensure marketing goals are aligned across different parts of the business, driving a unified approach.
- Collaborate with aggregator marketing teams to optimise promotional opportunities.
- Work towards establishing and leading a high-performing marketing team as the company scales.
- Take ownership of marketing budgets, making strategic investment decisions.
- Develop internal processes for scalable marketing execution and campaign efficiency.
- Act as a key marketing voice in senior leadership meetings, contributing to overall business growth.
What are we looking for?
- 5+ years of marketing experience in the food sector.
- Proven ability to develop and execute multi-channel marketing strategies.
- Experience of managing both B2C and B2B marketing campaigns.
- People management experience.
- Strong analytical mindset, with experience using data to drive marketing decisions.
- Experience working with third-party aggregators & digital marketing platforms.
- Excellent negotiation and stakeholder management skills.
- Ability to balance strategic vision with hands-on execution.
- Experience managing external agencies and third-party partners.
- Fluent in English - spoken and written.
- Able to work independently, flexibly, efficiently and to tight deadlines.
- A leader-in-the-making, with a desire to grow into a Marketing Director role.
Why Join Us?
- Career Growth: A unique opportunity to transition into a Marketing Director position as the company expands.
- Impact: Be a key player in shaping the marketing strategy of a growing hospitality brand.
- Innovation: Work on data-driven marketing strategies and cutting-edge engagement initiatives for innovative consumer-facing brands.
- Collaboration: Work with senior leadership, agencies, and external partners to drive success.
- Competitive Salary & Perks: £60,000 – £75,000 + performance incentives.
How to apply?
- Submit your CV to enquiries@dishd.co.uk, specifying the role that you are applying for.
- For an informal discussion please call us on 0203 432 9058 or WhatsApp us via our website.
Head of Marketing employer: Dish'd
Contact Detail:
Dish'd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Familiarise yourself with the brands under our umbrella, like Eugreeka! and Wingology. Understanding their unique selling points and target audiences will help you demonstrate your strategic vision during discussions.
✨Tip Number 2
Showcase your experience in both B2C and B2B marketing by preparing examples of successful campaigns you've led. Be ready to discuss how you can apply similar strategies to enhance our brand presence and attract franchise partners.
✨Tip Number 3
Network with professionals in the food sector and engage with industry-related content on platforms like LinkedIn. This will not only keep you informed about trends but also help you make valuable connections that could benefit your application.
✨Tip Number 4
Prepare to discuss how you would lead a high-performing marketing team. Think about your leadership style and how you can inspire others to achieve marketing goals while aligning with our company's growth objectives.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in the food sector. Emphasise your ability to manage both B2C and B2B campaigns, as well as any leadership roles you've held.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic vision for marketing. Discuss how your analytical mindset and hands-on execution can contribute to the company's growth and align with their goals.
Showcase Relevant Achievements: Include specific examples of successful marketing strategies you've developed and executed. Highlight any data-driven decisions that led to increased brand awareness or market share.
Research the Company: Familiarise yourself with the brands under Dish'd and their marketing strategies. Understanding their unique selling points will help you tailor your application and demonstrate your enthusiasm for the role.
How to prepare for a job interview at Dish'd
✨Know the Brands Inside Out
Familiarise yourself with the consumer brands like Eugreeka!, Leb + Nöm, and Wingology. Understand their unique selling points and target audiences, as this will help you demonstrate your passion and knowledge during the interview.
✨Showcase Your Strategic Mindset
Prepare to discuss your experience in developing multi-channel marketing strategies. Be ready to share specific examples of how you've used data to drive decisions and improve brand presence in previous roles.
✨Highlight Leadership Experience
Since this role involves leading a marketing team, be prepared to talk about your people management skills. Share examples of how you've motivated teams, managed conflicts, or developed talent in your previous positions.
✨Demonstrate Collaboration Skills
This position requires working closely with various stakeholders, including senior leadership and external agencies. Prepare examples that showcase your ability to collaborate effectively and align marketing efforts across different business areas.
