Senior Growth Marketing Manager

Disguise sits at the heart of the most inspiring live and virtual experiences in the world, leading the market in building a software and hardware solution that designs, sequences and controls the most spectacular productions across film and TV, broadcast, live and corporate events.Role: Senior Growth Marketing Manager / Senior Marketing Demand Generation ManagerDepartment: MarketingReports into: Global VP of MarketingLocation: London (hybrid, office based 2-3 days p/week)About the roleDisguise is looking for a Senior Growth Marketing Manager / Senior Marketing Demand Generation Manager to lead global demand generation across EMEA and APAC. This role is ideal for a commercially minded marketer with a track record of unlocking new markets or verticals through end-to-end campaign strategy and execution.You\’ll own a six-figure budget and manage a small international team (1-2 marketeers), using data-driven tactics to drive awareness, acquisition, and engagement across our software and hardware offerings. From identifying funnel leaks to reducing churn, you\’ll play a key role in optimising performance across the full customer journey.This is a hands-on, strategic role for someone who thrives in a fast-paced, high-growth environment and is passionate about building scalable marketing engines that deliver measurable results.What you will doDefine and own the global growth marketing strategy, aligning closely with revenue targets for both software and hardwareLead a high-performing international growth marketing team, providing strategic direction, campaign ideas and sales collaborationDesign, optimise and launch scalable, multi-channel campaigns across paid media, SEO, ABM, social, email, events, and partnerships to drive demand and customer acquisitionOwn the marketing funnel for EMEA and APAC, driving full-funnel strategy from awareness through conversion and retentionPartner with US Campaign Manager to align on a global strategy that is tailored to each regionWork closely with Sales and Head of Business Development to align marketing campaigns to pipeline goals, enabling strong lead quality, handoff, and feedback loopsPartner with Marketing Operations and Data to track performance metrics, optimise for CAC, LTV, ROI, and deliver regular reportingOversee strategy for lead nurturing, marketing automation, and scoring systems to deliver personalised customer journeysCollaborate with Product Marketing to build value-driven messaging for different buyer personas across target verticalsLeverage experimentation and A/B testing across campaigns, messaging, and channels to optimise conversion ratesOwn the growth marketing budget (circa £600K) for EMEA and APAC and allocate investment across regional marketing activities for maximum impactStay on top of industry trends, emerging tools, and new demand generation tactics to ensure we remain ahead of the curveExperience5+ years proven experience in a senior growth or demand generation marketing role in a B2B companyIndustry experience in either SaaS OR technology OR immersive entertainment experiences OR Live Concert/TouringExperience managing the full marketing funnel, with a strong focus on identifying and addressing funnel leaksHands-on experience with modern digital marketing channels (SEO, SEM, paid social, ABM, programmatic)Experience building and scaling marketing campaigns globally, with knowledge of regional nuances across EMEA, APAC a bonusExperience managing 6 figure marketing budgetsExperience managing remote teams of at least 1 personExperience working with marketing and CRM tech stacks (such as Pardot or equivalent)Experience measuring and tracking SaaS marketing and metrics including CAC, LTV, MRR/ARR, churn, etc.Behaviours and valuesHigh level of attention to detail: able to keep reports and documentation up to dateCommercial mindset with strong analytical skills; ability to interpret data and translate insights into actionable strategiesDependable: being both a team player and autonomous agent to drive resultsExceptional communication and stakeholder management skills, across global timezonesDynamic: being able to pivot quickly with an abundance of energy and resilienceNo Ego: being approachable, authentic and humbleAbout DisguiseDisguise is the industry-leading platform sitting at the heart of a new era of visual experiences. One powerful integrated system of software, hardware and services to help create the next dimension of real-time spectacle. We partner with the biggest entertainment brands and companies in the world to deliver the A-list of live music events, live TV broadcasts, immersive experiences, installations, theatre, film and TV production, corporate communications and brand product launches. Working with Disney, Snapchat, Netflix, ESPN, the Burj Khalifa, and Adele, Disguise is the number one partner delivering the next dimension of entertainment.Innovation comes from everyone. We strive to create a workplace that reflects our diverse audience. We celebrate our people for their full authentic selves, and embrace uniqueness. Inclusion and Equity matter at Disguise. We create together and we create everywhere.Our valuesHonest. We are real with ourselves and our clients and share our ideas with openness and transparency.Evolutionary. We innovate using our user\’s ever-changing needs so our technology remains ahead-of-the-game.Fearless. We take the best path, not the easiest, and innovate where it\’s right, not where it\’s simplest.Resilience. We don\’t give up until we find the right solution, even if it means going outside our remit.Belong. We create an environment where everyone feels like they belong and is empowered to do their best work.We have a suite of globally relevant competitive benefits packages as we want to make sure we retain the best talent out there. Our benefits for every perm hire, globally include:Unlimited Paid Time Off – with minimum time you must take set at 20% above statutoryHybrid working between home and our offices (dependent on role and location)Mental health and wellbeing support – subscription to the Calm app, mental health first-aid buddies, employee assistance programmesGig allowance – £400 (or local equivalent) to spend on tickets every year to immerse yourself in our industriesBelonging policies – including (but not limited to) support for Parental, Fertility, Miscarriage, Menopause and TransitioningTraining, coaching & mentoringVoluntary Self-IdentificationFor government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. 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