Senior Director, Performance Marketing

Head of Marketing Global Role | Strategic Marketing Leadership | Full-Funnel Focus We’re seeking a visionary Senior Head of Marketing to lead full-funnel strategy across global markets. In this senior leadership role, you’ll drive brand visibility, performance marketing, and regional activation in partnership with cross-functional teams like Sales, Commercial Strategy, and Revenue. You’ll lead a world-class team, shape campaign strategy across diverse regions, and ensure our brand reaches, resonates, and converts. If you\’re a builder, innovator, and marketing change agent, this is your opportunity. Lead a high-performing, international marketing team organized by region (Central, East, West) Build integrated strategies tailored to local market dynamics, while maintaining global brand consistency Manage media, creative, CRM, sponsorship, digital, and social channels with a 360° approach Marketing Operations & Alignment Develop and maintain the global marketing calendar Drive alignment across Sales, Commercial, and Strategy with data-informed marketing Lead agency partners globally and locally to ensure brand-aligned execution with high ROI Promote agile marketing practices (Scrum/Kanban) to improve speed, iteration, and output Own and optimize marketing budgets to maximize impact and efficiency 12+ years of progressive marketing leadership across brand, performance, and integrated campaigns ~ Deep expertise in full-funnel strategy and data-driven decision making (ROAS, conversion, cost per sale) ~ Skilled in the full marketing mix: ATL, digital, CRM, social, partnerships, and sponsorship ~ Comfortable with ambiguity, fast change, and leading through transformation ~ Passion for brand storytelling, innovation, and delivering marketing that moves people and business fo