At a Glance
- Tasks: Lead audience growth and shape artist narratives across digital platforms.
- Company: Join Dirty Hit, a vibrant music label with a supportive culture.
- Benefits: Enjoy a competitive salary, private medical insurance, and 28 days annual leave.
- Other info: Hybrid role with a dynamic team and excellent career development opportunities.
- Why this job: Make an impact in the music industry while working with emerging and global artists.
- Qualifications: 3+ years in digital marketing, strong social media skills, and Adobe Creative Suite experience.
The predicted salary is between 40000 - 50000 £ per year.
Closing date for application: 15th June 2026
Dirty Hit are looking for a digitally native marketer to lead audience growth and shape how our artists exist online. You will work across a roster spanning emerging talent through to globally recognised, festival-headlining artists. Building audiences, identifying cultural moments and translating them into thoughtful, artist-first narratives. Based in West London, you’ll be surrounded by industry specialists in a supportive environment in which you can learn, collaborate and innovate.
Who are we looking for?
- 3+ years experience in digital marketing, content strategy, or social media (music industry essential).
- Strong understanding of social platforms and audience behaviour.
- Must be able to demonstrate success in growing and engaging audiences across digital platforms.
- Experience creating or directing digital content, with regular hands‑on use and proven experience with Adobe Creative Suite (Photoshop, Premiere Pro, After Effects) to create social assets.
- Ability to balance long‑term planning with reactive execution.
- Strong organisational skills and ability to manage multiple projects.
- Confident communicator and collaborator.
What you’ll do:
- Build and grow engaged audiences across a diverse roster.
- Develop and execute long‑term digital strategies that extend beyond release cycles.
- Use analytics and insight to understand audiences and continuously refine strategy.
- Identify and interpret trends, platform behaviours and cultural moments, applying them in ways that feel authentic to each artist.
- Shape artist narratives across social platforms, ensuring consistency and progression over time.
- Create, edit, and commission social content across formats.
- Plan and implement organic posting schedules and seeding strategies.
- Work with streaming platforms (e.g. Spotify for Artists) to track performance, audience behaviour, and release impact.
- Work closely with product managers, artists, and creative teams to align digital activity with wider campaigns.
- Manage publishing across platforms including Instagram, TikTok, X, Facebook and YouTube Shorts.
This is a hybrid role (Monday to Thursday in the office, Friday’s WFH) and in return this role can expect a great working environment, a competitive salary and super benefits package including private medical insurance and 28 days annual leave, plus public holidays!
Dirty Hit is passionate about encouraging the best possible and most talented people to join the team – regardless of their gender, ethnicity, age, disability, sexual orientation, religion or political beliefs.
Audience Development & Digital Manager employer: Dirty Hit
Dirty Hit is an exceptional employer for those looking to thrive in the dynamic world of digital marketing within the music industry. Based in West London, our supportive and collaborative work culture fosters innovation and personal growth, offering a competitive salary alongside a comprehensive benefits package that includes private medical insurance and generous annual leave. Join us to shape artist narratives and engage audiences while working with a diverse roster of talent in a vibrant environment.
StudySmarter Expert Advice🤫
We think this is how you could land Audience Development & Digital Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the music industry. Attend events, join online forums, and don’t be shy to reach out on social media. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your digital marketing successes, especially in audience growth. Use real examples of campaigns you've worked on, and make sure to include metrics that demonstrate your impact.
✨Tip Number 3
Tailor your approach! When you’re reaching out to potential employers, make sure to personalise your messages. Mention specific artists or campaigns they’ve worked on that resonate with you, and explain how you can contribute to their success.
✨Tip Number 4
Apply through our website! We love seeing applications directly from our site. It shows you're genuinely interested in joining our team at Dirty Hit. Plus, it makes it easier for us to keep track of your application!
We think you need these skills to ace Audience Development & Digital Manager
Some tips for your application 🫡
Show Your Digital Savvy:Make sure to highlight your experience in digital marketing and content strategy. We want to see how you've successfully grown and engaged audiences, so share specific examples that showcase your skills!
Be Authentic:When crafting your application, let your personality shine through! We’re looking for someone who can shape artist narratives authentically, so don’t be afraid to show us your unique voice and perspective.
Tailor Your Application:Take the time to tailor your application to the role. Mention how your experience aligns with our needs, especially in understanding social platforms and audience behaviour. This shows us you’ve done your homework and are genuinely interested!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at Dirty Hit
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in the music industry. Be ready to discuss specific strategies you've used to grow audiences and engage them across various platforms. Highlight any successful campaigns you've led or contributed to.
✨Show Off Your Creative Skills
Since the role involves creating and directing digital content, bring examples of your work using Adobe Creative Suite. Whether it's social media posts or video content, having a portfolio ready will demonstrate your hands-on experience and creativity.
✨Understand Audience Behaviour
Familiarise yourself with how different audiences interact on various platforms. Be prepared to share insights on trends you've noticed and how you've adapted strategies accordingly. This shows that you can think critically about audience engagement.
✨Be Ready to Collaborate
This role requires working closely with artists and creative teams, so be prepared to discuss your collaboration experiences. Share examples of how you've successfully worked with others to achieve common goals, and emphasise your communication skills.
