SEO Strategist (Remote US)

Directive Consulting is the leading B2B performance marketing agency that delivers real revenue—not just leads. We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs—we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO to CRO, RevOps, and Go‑To‑Market Strategy, we build marketing engines that win in SaaS and across B2B industries. We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what’s expected—sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you’ll fit right in. But here’s the fun part—we don’t just deliver results; we’re shaping the future of marketing. Ready to build something that breaks the mold?

About the Role

The Content Strategist is a crucial, client‑facing role that is responsible for day‑to‑day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders. The Strategist is responsible for more Enterprise clients and is expected to have a deep understanding of their service line and how it impacts other areas of business to create a holistic marketing strategy. Please note: internally, this role is titled Account Strategist, Content & SEO.

What You’ll Do

• Strategic Excellence and Best Practices: Strategists create custom strategies and implement best practices to achieve our NSMs. They use the project phase as a foundational moment for building the initial client strategy and then continue to optimize and revise strategies over the client’s lifetime while adhering to Directive best practices.
• Goal Setting: Use available data to set goals for clients during their engagement period. Goals are reviewed and approved by the Associate Director. Data sources include Google Analytics, CRM data, SEMRush reporting, and Ahrefs reporting. All goals must be approved by the AsD before presentation to the client.
• Project Management: Ensure that the planned strategy is executed. Use Asana to manage tasks, delegate to Specialists and clients, and meet deadlines. Collaborate with content writers and designers to complete content campaigns on time while maintaining quality to client standards.
• Internal and External Communication: Serve as the main interface between clients and the team, building relationships beyond deliverables to become the best consultant for our clients. Proactively communicate timeline expectations, goal attainment progress, and use shared channels (Slack) between bi‑weekly meetings.
• Reporting: Regularly report progress and impact to clients. Cadence includes bi‑weekly meetings, monthly reports, quarterly reports, and two bi‑annual business review presentations.

What You’ll Bring

• A proven track record of success around implementing SEO principles and content strategy: keyword research, on‑page optimization, and link building.
• Analytical insight: ability to analyze website traffic and SEO metrics using tools like Google Analytics.
• Strong communication skills: comfortable client‑facing and owning relationships with key stakeholders.
• Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog, and other crawling tools.
• Proven organizational, project, and time‑management skills.
• Genuine enthusiasm for digital marketing, SEO, and content.
• Must have agency experience.
• Must have B2B tech and/or SaaS experience.

Goals

• NSM attainment: 100% MRR retention: 96% CSAT > 4.2
• Upsells / Cross‑sells / Referrals – look for opportunities for clients to grow.

What We Offer

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family.
• Benefits to support the whole person: Mental: Access to certified therapists through Spring Health, membership to Headspace. Physical: Gympass. Time off: Unlimited PTO (2‑week minimum), paid company holidays, your birthday off, end‑of‑year recharge (closed December 24 – January 1), paid parental leave.
• Financial: Traditional and Roth 401(k) with a 3% company match. Bonus: Annual bonus based on tenure.

Work Environment Requirements

As a remote‑first company, you’ll have the ability to work from anywhere in the US. This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom) and Slack.

Additional Information

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.