Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Shape a global loyalty programme and map the full CRM experience.
- Company: Leading London-based marketing agency with exciting projects.
- Benefits: Competitive rate, flexible working, and opportunity to work on key accounts.
- Why this job: Make a real impact on global loyalty strategies and enhance customer experiences.
- Qualifications: Experienced Senior CRM Strategist with strong agency background.
- Other info: 6-week project starting mid-February with excellent collaboration opportunities.
The predicted salary is between 36000 - 60000 £ per year.
One of our clients, a leading London-based marketing agency, are seeking a Senior CRM Strategist for a 6-week project starting in mid-February. You will work on a key account to shape a global loyalty proposition.
The role:
- Help define a global loyalty programme - both the proposition and the mechanics.
- Map the full CRM experience from acquisition into welcome and onboarding, and onward into long-term retention and anti-churn.
- Turn the strategy into a practical activation plan, developing creative routes for the UK and overseas, working hand-in-hand with a data strategist to shape the segmentation and data approach.
You are an experienced Senior CRM Strategist with strong agency experience and the ability to plan an effective loyalty programme. You are available mid-February and can work in their London office at least 2 days per week. Rate on application – this role will be inside IR35.
Senior CRM Strategist employer: Direct Recruitment
Contact Detail:
Direct Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Strategist
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience with CRM strategies. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past CRM projects and successes. When you land an interview, bring it along to demonstrate your expertise and how you can shape a global loyalty programme.
✨Tip Number 3
Stay updated on industry trends! Follow relevant blogs, podcasts, and social media accounts to keep your finger on the pulse of CRM strategies. This knowledge will help you stand out in interviews and discussions.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles like the Senior CRM Strategist position. Plus, we’re here to support you throughout the application process, so don’t hesitate to reach out!
We think you need these skills to ace Senior CRM Strategist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior CRM Strategist role. Highlight your agency experience and any relevant projects that showcase your ability to develop loyalty programmes. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this project. Share specific examples of your past work in CRM strategy and how you can contribute to shaping a global loyalty proposition.
Showcase Your Data Skills: Since this role involves working closely with data strategists, make sure to highlight your experience with data-driven decision-making. We love seeing how you've used data to inform your strategies and improve customer retention.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we love seeing candidates who follow the process!
How to prepare for a job interview at Direct Recruitment
✨Know Your CRM Inside Out
Make sure you brush up on the latest trends and best practices in CRM strategies. Be ready to discuss how you've successfully implemented loyalty programmes in the past, and think about specific examples that showcase your expertise.
✨Understand the Client's Needs
Research the marketing agency and their key accounts. Familiarise yourself with their current CRM strategies and any recent campaigns they've launched. This will help you tailor your responses and demonstrate that you're genuinely interested in their work.
✨Prepare for Scenario Questions
Expect to be asked how you would approach mapping the full CRM experience. Think through potential scenarios where you can highlight your problem-solving skills and creativity in developing effective activation plans.
✨Showcase Your Collaboration Skills
Since you'll be working closely with a data strategist, be prepared to discuss how you’ve collaborated with other teams in the past. Highlight your ability to communicate effectively and turn strategic ideas into actionable plans.
