At a Glance
- Tasks: Manage client accounts and deliver data-driven marketing solutions.
- Company: Join a vibrant agency passionate about data-driven marketing.
- Benefits: Enjoy hybrid working, competitive salary, bonuses, and wellness perks.
- Other info: Regular team lunches and social events to foster a supportive culture.
- Why this job: Gain autonomy in your role while learning from experienced leaders.
- Qualifications: Experience in account management with a focus on data or CRM is preferred.
The predicted salary is between 42000 - 84000 £ per year.
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This range is provided by Direct Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Direct message the job poster from Direct Recruitment
Hybrid working – 2 days a week in the central London office
Why this role?
If you love turning data into standout marketing results and want the autonomy to grow a select group of client accounts—while still having the backup of an experienced leadership team—this Senior Account Manager position is the sweet spot. You’ll join a friendly, lively agency that lives and breathes data‑driven marketing
What you’ll be doing
Own and grow a small client portfolio
Build day‑to‑day relationships, understand business goals, and spot new opportunities to add value within data solutions
Brief analytics, data‑science, and campaign specialists to deliver solutions such as database hosting, cleansing, segmentation, and performance reporting.
Oversee end‑to‑end delivery of email, direct mail, and CRM programmes—mapping out timelines, budgets, and success metrics.
Upsell and cross‑sell intelligently
Identify where additional data services (e.g., advanced modelling, automation, CDP integration) can boost ROI and present clear business cases.
Collaborate with internal experts
Work hand‑in‑hand with strategy, tech, and creative teams to ensure every output is on brief and on brand.
Report on impact
Turn numbers into simple stories—regularly presenting insights and recommendations to client stakeholders.
What you’ll bring
- Solid agency‑side account‑management experience, ideally focused on data or CRM projects.
- Confident grasp of data‑driven marketing concepts (segmentation, personalisation, analytics, database management).
- Proven ability to juggle multiple projects and hit deadlines without losing the detail.
- Strong commercial mindset—comfortable spotting upsell opportunities and negotiating scope.
- Clear, friendly communicator who can make complex data feel simple.
- Familiarity with tools such as Excel, SQL, or marketing automation platforms is a bonus but is not essential
What’s in it for you?
- Impact & visibility – You’ll be trusted to own client relationships while still learning from senior leaders.
- Progression – A clear path to Account Director as you hit growth targets and demonstrate strategic thinking.
- Culture – Supportive, social team that enjoys regular lunches, learning sessions, and celebratory nights out.
- Hybrid flexibility – Office collaboration when it counts; work from home the rest of the week.
- Rewards – Competitive salary, generous bonus scheme, and a package of wellbeing and training perks.
Seniority level
-
Seniority level
Associate
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing
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Industries
Marketing Services
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Senior Account Manager - Data & CRM employer: Direct Recruitment
As a leading player in the marketing transformation space, our company offers an exceptional work environment that fosters innovation and collaboration. Located in the vibrant city of London, we provide our employees with opportunities for professional growth through continuous learning and development programmes. Our hybrid work model ensures flexibility while maintaining a strong team culture, making us an attractive employer for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Manager - Data & CRM
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Direct Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Direct Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Direct Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Direct Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Account Manager - Data & CRM
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Direct Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Direct Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Direct Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Direct Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Direct Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Direct Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
