Senior Account Manager B2B ABM
Senior Account Manager B2B ABM

Senior Account Manager B2B ABM

Full-Time 40000 - 45000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead exciting B2B campaigns from start to finish, managing budgets and timelines.
  • Company: Join a top creative marketing agency known for delivering global campaigns for leading tech brands.
  • Benefits: Enjoy a hybrid work model, competitive salary, and a supportive team culture.
  • Why this job: Be part of a dynamic team that values creativity and innovation while making an impact.
  • Qualifications: Must have B2B marketing experience and strong project management skills at the Senior Account Manager level.
  • Other info: This role is perfect for detail-oriented individuals who thrive in fast-paced environments.

The predicted salary is between 40000 - 45000 £ per year.

We’re looking for a confident and capable Senior Account Manager to join a standout and leading creative marketing agency and team - delivering global campaigns for one of the world’s top tech brands. The role is centred around B2B and Account Based Marketing (ABM), with a growing remit that spans UK, EMEA and global workstreams. There’s also a touch of B2C - but the heart of this role is all about delivering smart, insight-led business communications and running projects end-to-end with calm, focused precision.

Responsibilities:

  • Leading campaign delivery from briefing to rollout
  • Managing timelines, budgets, and internal resources
  • Building trusted relationships with senior clients
  • Briefing creative teams and keeping work moving smoothly
  • Collaborating with other market teams across a global network
  • Bringing a proactive, solution-first approach to delivery

This is not a step-up role — we’re looking for someone already performing at SAM level, who thrives in the detail and knows how to keep clients and teams aligned.

Experience:

  • B2B Marketing Experience: Background in marketing, ideally within an integrated B2B agency.
  • Currently operating at SAM level with strong management and project management skills.
  • Strong grasp of digital/integrated marketing, ABM, content, media, digital tools, and buyer behaviour.

This is a great agency who has been winning lots of new clients and awards and that really values their people. Truly a great agency to work at! The role is hybrid with London office and the salary is between £40K and £45K.

Senior Account Manager B2B ABM employer: Direct Recruitment

Join a leading creative marketing agency in London that champions innovation and values its people, offering a dynamic work culture where collaboration and creativity thrive. With a focus on B2B and Account Based Marketing, this role provides ample opportunities for professional growth while working on exciting global campaigns for top tech brands. Enjoy the flexibility of a hybrid work environment, competitive salary, and the chance to be part of a team that celebrates success and fosters meaningful relationships.
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Contact Detail:

Direct Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Account Manager B2B ABM

✨Tip Number 1

Familiarise yourself with the latest trends in B2B and Account Based Marketing (ABM). Understanding current strategies and tools will not only help you in interviews but also demonstrate your commitment to staying ahead in the field.

✨Tip Number 2

Network with professionals in the marketing industry, especially those who have experience in B2B and ABM. Attend relevant events or webinars to connect with potential colleagues and learn from their experiences.

✨Tip Number 3

Prepare specific examples of successful campaigns you've managed in the past. Be ready to discuss how you handled challenges, managed budgets, and built relationships with clients to showcase your expertise.

✨Tip Number 4

Research the agency's recent projects and clients. Being knowledgeable about their work will allow you to tailor your conversation during interviews and show that you're genuinely interested in joining their team.

We think you need these skills to ace Senior Account Manager B2B ABM

B2B Marketing Expertise
Account Based Marketing (ABM)
Project Management Skills
Budget Management
Client Relationship Management
Creative Briefing
Digital Marketing Knowledge
Integrated Marketing Strategies
Collaboration Skills
Problem-Solving Skills
Attention to Detail
Communication Skills
Time Management
Proactive Approach
Understanding of Buyer Behaviour

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your B2B marketing experience and project management skills. Use specific examples that demonstrate your ability to manage campaigns from briefing to rollout, as this is crucial for the Senior Account Manager role.

Craft a Compelling Cover Letter: In your cover letter, emphasise your experience in integrated B2B agencies and your understanding of Account Based Marketing (ABM). Mention how you can bring a proactive, solution-first approach to the team and align with their values.

Showcase Relevant Skills: Highlight your strong grasp of digital marketing tools and buyer behaviour in your application. Provide examples of how you've successfully built relationships with senior clients and managed internal resources effectively.

Proofread Your Application: Before submitting, carefully proofread your application for any errors or inconsistencies. A polished application reflects your attention to detail, which is essential for the Senior Account Manager position.

How to prepare for a job interview at Direct Recruitment

✨Showcase Your B2B Expertise

Make sure to highlight your experience in B2B marketing during the interview. Discuss specific campaigns you've managed, particularly those that involved Account Based Marketing (ABM), and how they contributed to client success.

✨Demonstrate Project Management Skills

Be prepared to talk about your project management approach. Share examples of how you've successfully managed timelines, budgets, and resources in previous roles, ensuring that you convey your ability to keep projects on track.

✨Build Rapport with Interviewers

Since building trusted relationships is key in this role, focus on establishing a connection with your interviewers. Be personable, engage in conversation, and show genuine interest in their work and the agency's culture.

✨Prepare Insightful Questions

Have a list of thoughtful questions ready to ask at the end of the interview. Inquire about the agency's approach to ABM, their client portfolio, or how they measure campaign success. This shows your enthusiasm and strategic thinking.

Senior Account Manager B2B ABM
Direct Recruitment
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