Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Shape a global loyalty programme and map the full CRM experience.
- Company: Leading London-based marketing agency with exciting projects.
- Benefits: Competitive rate, collaborative environment, and creative challenges.
- Why this job: Make a real impact on customer loyalty strategies in a dynamic setting.
- Qualifications: Experienced Senior CRM Strategist with strong agency background.
- Other info: 6-week project starting mid-February, flexible working in London office.
The predicted salary is between 48000 - 72000 £ per year.
One of our clients, a leading London-based marketing agency, is seeking a Senior CRM Strategist for a 6-week project starting in mid-February.
You will work on a key account to shape a global loyalty proposition.
The role:
- Help define a global loyalty programme - both the proposition and the mechanics.
- Map the full CRM experience from acquisition into welcome and onboarding, and onward into long-term retention and anti-churn.
- Turn the strategy into a practical activation plan, developing creative routes for the UK and overseas, working hand-in-hand with a data strategist to shape the segmentation and data approach.
You:
- An experienced Senior CRM Strategist with strong agency experience and the ability to plan an effective loyalty programme.
- Available mid-February and can work in their London office at least 2 days per week.
Rate on application – this role will be inside IR35.
Senior CRM Strategist in London employer: Direct Recruitment
Contact Detail:
Direct Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Strategist in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing and CRM space. Let them know you're on the lookout for opportunities, and who knows? They might just have the inside scoop on roles that aren't even advertised yet.
✨Tip Number 2
Prepare for those interviews! Research the company and their current CRM strategies. Be ready to discuss how you can enhance their loyalty programme and bring fresh ideas to the table. Confidence is key!
✨Tip Number 3
Showcase your expertise! Create a portfolio or case studies of your previous work in CRM strategy. Highlight successful projects where you've shaped loyalty programmes or improved retention rates. This will set you apart from the competition.
✨Tip Number 4
Don't forget to apply through our website! We’ve got loads of exciting opportunities waiting for you. Plus, applying directly shows your enthusiasm and commitment to joining our team.
We think you need these skills to ace Senior CRM Strategist in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior CRM Strategist role. Highlight your agency experience and any relevant projects you've worked on that relate to loyalty programmes and CRM strategies.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this project. Mention your experience with global loyalty propositions and how you can contribute to shaping the CRM experience.
Showcase Your Strategic Thinking: In your application, demonstrate your strategic thinking skills. Talk about how you've mapped out customer journeys in the past and how you plan to approach the activation plan for this role.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Direct Recruitment
✨Know Your CRM Inside Out
Make sure you brush up on your CRM knowledge before the interview. Understand the latest trends in loyalty programmes and be ready to discuss how you've successfully implemented similar strategies in the past.
✨Showcase Your Agency Experience
Since the role requires strong agency experience, prepare examples of your previous work in a marketing agency. Highlight specific projects where you shaped CRM strategies and the impact they had on client retention.
✨Prepare for Practical Scenarios
Expect to be asked about real-world scenarios during the interview. Think about how you would approach mapping the full CRM experience or developing a creative activation plan. Be ready to share your thought process and decision-making.
✨Engage with Data Strategy
Since you'll be working closely with a data strategist, demonstrate your understanding of data-driven decision-making. Be prepared to discuss how you would collaborate on segmentation and data approaches to enhance the loyalty programme.
