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- Tasks: Lead exciting shopper marketing campaigns for a well-known drinks brand.
- Company: Join a dynamic agency known for innovative and impactful marketing experiences.
- Benefits: Enjoy flexible freelance work with opportunities to collaborate on creative projects.
- Why this job: Be the key contact for clients, driving brand loyalty and sales through engaging strategies.
- Qualifications: Experience in shopper marketing or experiential agencies, especially with drinks brands.
- Other info: Immediate start available for motivated candidates ready to make an impact.
The predicted salary is between 48000 - 72000 £ per year.
Freelance Senior Account Manager | Shopper Marketing
Freelance Senior Account Manager – Drinks Brand Portfolio Immediate Start!
My client is a dynamic and innovative shopper marketing agency, dedicated to creating impactful and engaging experiences that drive sales and build brand loyalty. They work with some of the world\’s leading brands, delivering cutting-edge shopper and experiential campaigns.
About the Role:
My client is seeking a highly motivated and experienced Freelance Senior Account Manager to join their team and lead the delivery of exciting shopper marketing and experiential campaigns for a well-known drinks brand portfolio. You will be the primary point of contact for the client, ensuring seamless project delivery and exceeding expectations.
Responsibilities:
- Lead the day-to-day management of client accounts, building strong relationships and providing strategic counsel.
- Develop and implement innovative shopper marketing and experiential strategies that align with client objectives.
- Manage project budgets, timelines, and resources, ensuring projects are delivered on time and within budget.
- Oversee the development and execution of in-store activations, events, and other shopper marketing initiatives.
- Collaborate with internal teams, including creative, production, and logistics, to ensure seamless project delivery.
- Analyze campaign performance and provide insightful reports to clients.
- Identify and pursue new business opportunities within existing client accounts.
- Manage client expectations and resolve any issues or challenges that may arise.
Essential Skills and Experience:
- Proven experience as a Senior Account Manager within a shopper marketing or experiential agency.
- Extensive experience working with drinks brands is highly desirable.
- Strong understanding of the retail landscape and shopper behaviour.
- Demonstrated ability to develop and execute successful shopper marketing and experiential campaigns.
- Excellent project management and organizational skills.
- Strong communication and presentation skills.
- Ability to work independently and as part of a team.
Seniority Level: Associate
Employment Type: Contract
Job Function: Marketing
Industries: Marketing Services and Advertising Services
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Freelance Senior Account Manager | Shopper Marketing employer: Direct Recruitment
Contact Detail:
Direct Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Freelance Senior Account Manager | Shopper Marketing
✨Tip Number 1
Network with professionals in the shopper marketing and drinks brand sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues and clients. Building relationships can often lead to job opportunities.
✨Tip Number 2
Showcase your expertise in shopper marketing by sharing relevant insights or case studies on social media platforms like LinkedIn. This not only demonstrates your knowledge but also increases your visibility to recruiters looking for candidates.
✨Tip Number 3
Research the specific drinks brands that the agency works with and tailor your conversations around their marketing strategies. Understanding their unique challenges and opportunities will help you stand out during interviews.
✨Tip Number 4
Prepare to discuss your project management skills in detail. Be ready to provide examples of how you've successfully managed budgets, timelines, and resources in past roles, as this is crucial for the Senior Account Manager position.
We think you need these skills to ace Freelance Senior Account Manager | Shopper Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in shopper marketing and account management. Emphasise your work with drinks brands and any successful campaigns you've led.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for shopper marketing and your understanding of the retail landscape. Mention specific examples of how you've exceeded client expectations in previous roles.
Showcase Your Project Management Skills: In your application, provide examples of how you've managed budgets, timelines, and resources effectively. Highlight any tools or methodologies you use to ensure projects are delivered on time.
Demonstrate Your Communication Skills: Since strong communication is key for this role, include examples of how you've built relationships with clients and collaborated with internal teams. Consider mentioning any presentations or reports you've delivered.
How to prepare for a job interview at Direct Recruitment
✨Know Your Client's Brand
Before the interview, research the drinks brand portfolio you'll be working with. Understand their values, target audience, and recent campaigns. This knowledge will help you demonstrate your genuine interest and ability to align with their objectives.
✨Showcase Your Project Management Skills
Be prepared to discuss specific examples of how you've successfully managed projects in the past. Highlight your organisational skills, budget management, and ability to meet deadlines, as these are crucial for the role.
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities. Think of scenarios where you've had to manage client expectations or resolve issues during a campaign. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Demonstrate Your Strategic Thinking
Discuss how you've developed and implemented shopper marketing strategies in previous roles. Be ready to share insights on shopper behaviour and how you've used this knowledge to drive successful campaigns.
