At a Glance
- Tasks: Create and manage personalised email campaigns using Braze and HTML/CSS.
- Company: Join a vibrant team working on a well-known travel account.
- Benefits: Gain hands-on experience in a fast-paced, supportive environment.
- Other info: 12-month fixed-term contract with exciting growth opportunities.
- Why this job: Make a real impact by driving customer engagement and loyalty.
- Qualifications: Strong CRM background and hands-on HTML/CSS skills required.
The predicted salary is between 36000 - 60000 £ per year.
We’re hiring a hands-on Email Marketing / CRM Manager to shape and deliver personalised, customer-first communications at scale across email and mobile. This is a brand-new role for a CRM campaign specialist who can build customer journeys in Braze (or similar) and pair that with strong HTML/CSS email production. You’ll run multiple campaigns and lifecycle journeys end-to-end, partnering closely with strategy and analytics teams to drive engagement and loyalty. You’ll be working on a well-known travel account in a friendly, upbeat and fast-moving team - a genuinely exciting environment where you’ll have real ownership.
- Build, target, test and launch multi-channel campaigns and journeys in Braze
- Create personalised customer journeys and dynamic messaging using templating/scripting (e.g. Liquid/AMPscript/Adobe personalisation)
- Own end-to-end execution: QA, testing, tracking, optimisation and performance reporting
- Work closely with the strategy team to ensure maximum client engagement and loyalty
- Collaborate across agency and client stakeholders
What we’re looking for:
- Strong CRM background across email build, campaign management and execution
- Hands-on HTML/CSS email build skills
- Experience creating dynamic/personalised content using templating/scripting within marketing automation platforms
- Braze experience ideal; other platforms considered (Adobe Campaign, SFMC, Bloomreach, etc.)
- Knowledge of email best practices
- Confident communicator with solid project management skills
This is a 12-month FTC with an early April start.
CRM Campaign Manager employer: Direct Recruitment
Join a vibrant and dynamic team as a CRM Campaign Manager, where you'll have the opportunity to shape customer-first communications for a well-known travel account. Our company fosters a friendly and upbeat work culture, offering real ownership of your projects and the chance to collaborate closely with strategy and analytics teams. With a focus on employee growth and development, we provide a supportive environment that encourages innovation and creativity, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Campaign Manager
✨Tip Number 1
Get to know the company inside out! Research their values, recent campaigns, and any news. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the role. Plus, it could give you an insider's edge!
✨Tip Number 3
Prepare for the interview by practising common questions related to CRM and email marketing. Think about how you can showcase your HTML/CSS skills and experience with platforms like Braze. We want you to shine!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can go a long way. It shows your enthusiasm and keeps you fresh in their minds. And remember, apply through our website for the best chance!
We think you need these skills to ace CRM Campaign Manager
Some tips for your application 🫡
Show Off Your Skills:Make sure to highlight your CRM background and any hands-on experience you have with HTML/CSS. We want to see how you've used these skills in past roles, especially if you've worked with platforms like Braze or similar.
Personalise Your Application:Just like we create personalised customer journeys, tailor your application to us! Mention specific projects or campaigns you've managed that relate to the job description. This shows us you're genuinely interested and understand what we're looking for.
Be Clear and Concise:When writing your application, keep it straightforward. Use bullet points where possible to make it easy for us to read. We appreciate clarity, especially when it comes to your project management skills and campaign execution experience.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it gives you a chance to explore more about us!
How to prepare for a job interview at Direct Recruitment
✨Know Your Tools
Make sure you’re familiar with Braze and any other marketing automation platforms mentioned in the job description. Brush up on your HTML/CSS skills too, as you'll likely be asked about your experience in building emails and campaigns.
✨Showcase Your Campaign Success
Prepare to discuss specific campaigns you've managed in the past. Highlight your role in the end-to-end execution, from building customer journeys to tracking performance. Use metrics to demonstrate how your efforts drove engagement and loyalty.
✨Understand Personalisation
Be ready to talk about how you create personalised customer journeys. Familiarise yourself with templating and scripting languages like Liquid or AMPscript, and think of examples where you’ve used these to enhance customer experiences.
✨Communicate Confidently
Since this role involves collaboration with various teams, practice articulating your ideas clearly. Prepare to discuss how you manage projects and communicate with stakeholders, ensuring you convey your confidence and teamwork skills.
