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- Tasks: Shape a global loyalty programme and map the full CRM experience.
- Company: Leading London-based marketing agency with exciting projects.
- Benefits: Competitive rate, collaborative environment, and hands-on experience.
- Why this job: Make a real impact on customer loyalty strategies in a dynamic setting.
- Qualifications: Experienced Senior CRM Strategist with strong agency background.
- Other info: 6-week project starting mid-February, flexible working in London office.
The predicted salary is between 48000 - 72000 £ per year.
One of our clients, a leading London-based marketing agency, are seeking a Senior CRM Strategist for a 6-week project starting in mid-February.
You will work on a key account to shape a global loyalty proposition.
The role:
- Help define a global loyalty programme - both the proposition and the mechanics.
- Map the full CRM experience from acquisition into welcome and onboarding, and onward into long-term retention and anti-churn.
- Turn the strategy into a practical activation plan, developing creative routes for the UK and overseas, working hand-in-hand with a data strategist to shape the segmentation and data approach.
You:
- An experienced Senior CRM Strategist with strong agency experience and the ability to plan an effective loyalty programme.
- Available mid-February and can work in their London office at least 2 days per week.
Rate on application – this role will be inside IR35.
Senior CRM Strategist in City of London employer: Direct Recruitment
Contact Detail:
Direct Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Strategist in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience with CRM strategies. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Prepare a portfolio that highlights your past CRM projects and successes. When you get the chance to chat with potential employers, share specific examples of how you've shaped loyalty programmes and improved retention.
✨Tip Number 3
Stay updated on industry trends! Follow relevant blogs, podcasts, and social media accounts to keep your knowledge fresh. This will not only help you in interviews but also show employers that you're passionate about the field.
✨Tip Number 4
Apply through our website! We make it super easy for you to find roles that match your skills. Plus, applying directly shows your enthusiasm and commitment to joining the team.
We think you need these skills to ace Senior CRM Strategist in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior CRM Strategist role. Highlight your experience with loyalty programmes and CRM strategies, and don’t forget to showcase any relevant agency work. We want to see how you can bring your unique skills to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this project. Share specific examples of your past successes in shaping loyalty propositions and how you’ve mapped out CRM experiences. Let us know what makes you tick!
Showcase Your Strategic Thinking: In your application, demonstrate your strategic thinking skills. Talk about how you've turned strategies into practical activation plans before. We love seeing candidates who can think big but also get down to the nitty-gritty details!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re keen on joining our awesome team at StudySmarter!
How to prepare for a job interview at Direct Recruitment
✨Know Your CRM Inside Out
Make sure you brush up on the latest trends and best practices in CRM strategies. Be ready to discuss how you've successfully implemented loyalty programmes in the past, and think about specific examples that showcase your expertise.
✨Understand the Client's Needs
Research the marketing agency and their key accounts. Familiarise yourself with their current loyalty programmes and be prepared to suggest improvements or new ideas during the interview. This shows you're proactive and genuinely interested in their business.
✨Map Out Your Strategy
Prepare a high-level outline of how you would approach defining a global loyalty programme. Think about the customer journey from acquisition to retention, and be ready to discuss how you would turn your strategy into a practical activation plan.
✨Collaborate and Communicate
Highlight your experience working with data strategists and other team members. Be ready to discuss how you’ve effectively collaborated in the past to shape segmentation and data approaches, as teamwork will be crucial for this role.
