CRM Activation Lead: Braze & Multi-Channel Campaigns

CRM Activation Lead: Braze & Multi-Channel Campaigns

Full-Time 50000 - 65000 Β£ / year (est.) No working from home possible
Direct Line Group

At a Glance

  • Tasks: Lead multi-channel CRM campaigns using BRAZE and data-driven marketing techniques.
  • Company: Direct Line Group, a leading company in the insurance sector.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Exciting role with potential for career advancement in a fast-paced environment.
  • Why this job: Join a dynamic team and make an impact through innovative marketing strategies.
  • Qualifications: Experience with CRM tools and strong collaboration skills required.

The predicted salary is between 50000 - 65000 Β£ per year.

Direct Line Group in London is seeking a CRM Activation Consultant to lead CRM campaigns across Apps, email, SMS, social and telephony.

The role reports to Activation Manager and requires hands-on use of BRAZE and data-driven marketing techniques.

You'll collaborate with Performance Managers, agencies and the Martech and Data teams to build precise, compliant, and measurable activations while maintaining brand guidelines and budgets.

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CRM Activation Lead: Braze & Multi-Channel Campaigns employer: Direct Line Group

At DLG, we pride ourselves on being an excellent employer, offering a dynamic work culture that prioritises employee well-being and development. As a Roadside Patrol Mechanic in Welwyn Garden City, you'll enjoy a competitive salary, flexible working hours, and the opportunity to work from home, all while making a meaningful impact on our customers' journeys. With a strong focus on training and growth, we ensure that our team members are equipped with the latest skills and knowledge to thrive in their roles.

Direct Line Group

Contact Details:

Direct Line Group Recruitment Team

We think you need these skills to ace CRM Activation Lead: Braze & Multi-Channel Campaigns

CRM Campaign Management
Braze
Multi-Channel Marketing
Data-Driven Marketing
Collaboration Skills
Performance Analysis
Compliance Knowledge