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- Tasks: Lead innovative marketing strategies to boost brand awareness and revenue in the DACH region.
- Company: Diligent is a pioneering AI leader in governance, risk, and compliance solutions.
- Benefits: Enjoy flexible work options, generous time off, and comprehensive health benefits.
- Why this job: Join a dynamic team making a positive impact while embracing creativity and collaboration.
- Qualifications: 5+ years in marketing, fluent German, strong project management skills, and a relevant degree.
- Other info: This role follows a hybrid model, requiring 50% onsite work for collaboration.
The predicted salary is between 42000 - 84000 £ per year.
Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster.
We are seeking a Field Marketing Manager with at least 5+ years of marketing experience to support our regional marketing efforts in the DACH region. The ideal candidate will be responsible for developing and executing innovative marketing strategies to drive brand awareness, lead generation, and revenue growth within the region. They will collaborate closely with cross-functional teams, including sales, product marketing, and corporate marketing, to ensure alignment and success in achieving marketing objectives. A strong skillset in both project & event management is a key element for this role.
Key Responsibilities:- Develop comprehensive marketing plans aligned with regional and global objectives, considering market trends, competitor analysis, and customer insights.
- Plan, execute, and optimise integrated marketing campaigns across various channels (digital, events, email, etc.) to drive demand generation and pipeline acceleration.
- Oversee the planning, coordination, and execution of regional events, trade shows, and seminars to enhance brand visibility and generate leads.
- Collaborate with partners and associations to develop joint marketing programs, co-marketing initiatives, and promotional activities to drive mutual business goals.
- Track, analyse, and report on marketing campaign performance metrics, providing actionable insights and recommendations for continuous improvement.
- 5+ years of progressive experience in marketing, preferably in a B2B technology or related industry.
- German speaker with depth and understanding of the regional landscape.
- Proven track record of developing and executing successful marketing strategies and campaigns.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in marketing analytics tools and CRM systems (preferably Marketo and Salesforce).
- Ability to thrive in a fast-paced, dynamic environment and work effectively in cross-functional teams.
- Flexibility for travel within the DACH region as required.
- Bachelor's degree in Marketing, Business Administration, or related field; MBA or relevant advanced degree is a plus.
What Diligent Offers You: Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be done differently both in our internal processes and to help our clients. We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting-free days, generous time off policy and wellness programmes to name a few. We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney. Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.
Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place. To foster strong collaboration and connection, this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time. We believe that in-person engagement helps drive innovation, teamwork, and a strong sense of community.
Field Marketing Manager - DACH employer: Diligent
Contact Detail:
Diligent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Marketing Manager - DACH
✨Tip Number 1
Familiarise yourself with the DACH market and its unique challenges. Understanding local trends, customer behaviours, and competitor strategies will help you tailor your approach and demonstrate your expertise during interviews.
✨Tip Number 2
Network with professionals in the GRC SaaS space, especially those who have experience in the DACH region. Attend industry events or webinars to connect with potential colleagues and gain insights that could set you apart from other candidates.
✨Tip Number 3
Showcase your project and event management skills by discussing specific campaigns you've led in the past. Be prepared to share metrics and outcomes that highlight your ability to drive brand awareness and lead generation effectively.
✨Tip Number 4
Demonstrate your adaptability and eagerness to embrace change. Diligent values innovation, so sharing examples of how you've successfully navigated shifts in marketing strategies or technologies can resonate well with the hiring team.
We think you need these skills to ace Field Marketing Manager - DACH
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in B2B technology. Emphasise your project management skills and any successful campaigns you've executed that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your experience aligns with Diligent's mission. Mention specific examples of innovative marketing strategies you've developed and executed, particularly in the DACH region.
Showcase Your Analytical Skills: Since the role requires proficiency in marketing analytics tools, include any relevant experience you have with tools like Marketo or Salesforce. Highlight how you've used data to drive marketing decisions and improve campaign performance.
Demonstrate Cultural Fit: Diligent values creativity and diversity. In your application, reflect on how you embrace change and innovation. Share experiences that demonstrate your ability to work collaboratively in diverse teams and your commitment to continuous learning.
How to prepare for a job interview at Diligent
✨Showcase Your Marketing Expertise
Make sure to highlight your 5+ years of marketing experience, especially in B2B technology. Be prepared to discuss specific campaigns you've executed and the results they achieved, as this will demonstrate your ability to drive brand awareness and lead generation.
✨Understand the DACH Market
Since this role focuses on the DACH region, it's crucial to show your understanding of the local market dynamics. Research recent trends, competitors, and customer behaviours in Germany, Austria, and Switzerland to impress your interviewers with your regional insights.
✨Demonstrate Project Management Skills
Given the emphasis on project and event management in the job description, be ready to share examples of how you've successfully managed multiple projects simultaneously. Discuss your approach to planning, executing, and optimising marketing campaigns across various channels.
✨Emphasise Collaboration and Communication
This role requires close collaboration with cross-functional teams. Prepare to discuss how you've worked effectively with sales, product marketing, and corporate marketing teams in the past. Highlight your communication skills and any successful partnerships you've developed.
