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For Companies At a Glance
- Tasks: Lead the go-to-market strategy for Diligent's IT Risk Management products and create impactful messaging.
- Company: Join Diligent, a leader in AI-driven governance risk and compliance solutions.
- Benefits: Enjoy flexible work, comprehensive health benefits, and generous time off.
- Why this job: Shape the future of IT risk management and make a real impact in a dynamic environment.
- Qualifications: 4+ years in B2B product marketing, ideally in SaaS or cybersecurity.
- Other info: Collaborative culture with a focus on diversity and innovation.
The predicted salary is between 36000 - 60000 ÂŁ per year.
About Us
Diligent is the AI leader in governance risk and compliance (GRC) SaaS solutions helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners the C‑Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience, and make better decisions faster.
Position Overview
The Senior Manager Product Marketing role is a dynamic opportunity for a self‑motivated professional to shape the go‑to‑market (GTM) strategy for Diligent IT Risk Management (ITRM). Reporting to the Senior Director Product Marketing, this Senior PMM will focus on positioning Diligent as the leading GRC platform for IT risk, cyber risk management, and IT compliance.
Key Responsibilities
- Develop & Execute GTM Strategy: Lead the development of positioning and messaging for Diligent's IT Risk Management product suite with a focus on risk quantification, third‑party risk, IT compliance, and board‑level visibility.
- Market Research: Conduct in‑depth research into the IT risk and cybersecurity landscape including competitor analysis, market trends, buyer personas, and regulatory frameworks (e.g. NIS2, DORA, NIST, ISO 27001).
- Sales Enablement: Create and maintain high‑impact enablement resources (pitch decks, battle cards, product collateral, competitive intelligence) to help the Sales team effectively communicate the value of Diligent ITRM.
- Sales Partnership: Partner with sales leaders and internal subject matter experts to refine product positioning throughout the sales cycle, identify opportunities for new enablement and localization, and ensure strong alignment across GTM functions.
- Content Development: Collaborate with Content Marketing to produce compelling thought leadership blogs, case studies, and white papers that highlight ITRM and cybersecurity best practices.
- Marketing Campaign Support: Work with global demand generation teams to deliver integrated campaigns, webinars, and events that reinforce Diligent's leadership in cyber risk.
- Product Collaboration: Partner with Product Management to bring customer insights into roadmap discussions and ensure positioning reflects evolving customer needs.
- Customer Advocacy: Support customer‑first initiatives including an ITRM Customer Advisory Board and the development of customer testimonials or case studies to help strengthen customer relationships and loyalty.
- Win / Loss Analysis: Analyze deal outcomes and monitor competitor activity to continuously refine positioning, sharpen differentiation, and fuel sales effectiveness.
- Competitive Intelligence: Monitor and analyze competitor activities, market trends, and industry developments to create compelling battle cards and refine competitive positioning.
Required Experience / Skills
- 4 years of B2B product marketing experience in SaaS technology or professional services ideally within IT risk management, cybersecurity, or GRC.
- Strong understanding of IT risk management, cybersecurity compliance frameworks, and regulatory drivers.
- Demonstrated experience in marketing AI‑powered SaaS solutions or applying AI to GTM execution.
- Excellent communication skills (written and verbal) with the ability to simplify technical concepts into compelling business narratives.
- Key traits: AI‑first mindset, strategic thinker, detail‑oriented, proactive, adaptable, results‑driven, and collaborative.
What Diligent Offers You
Diligent offers a flexible work environment, comprehensive health benefits, generous time off policy, and wellness programs. We have teams all over the world and follow a hybrid work model. If you are within commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time.
Senior Manager, Product Marketing (IT Risk Management) in City of London employer: Diligent Corporation
Contact Detail:
Diligent Corporation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, Product Marketing (IT Risk Management) in City of London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Know what makes Diligent tick, especially in IT Risk Management, so you can show off your knowledge and passion.
✨Tip Number 3
Practice your storytelling skills. Be ready to share your experiences in a way that highlights your achievements and how they relate to the role you're applying for.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and show your enthusiasm for the position. And remember, apply through our website for the best chance!
We think you need these skills to ace Senior Manager, Product Marketing (IT Risk Management) in City of London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Manager, Product Marketing role. Highlight your experience in IT risk management and how it aligns with Diligent's mission. We want to see how you can bring your unique skills to our team!
Showcase Your Communication Skills: Since excellent communication is key for this role, use your application to demonstrate your ability to simplify complex concepts. We love clear, compelling narratives that resonate with stakeholders, so make sure your writing reflects that!
Research and Reflect: Dive into Diligent’s products and the GRC landscape before applying. Show us that you understand the market trends and challenges we face. This will not only help you in your application but also in interviews if you get that far!
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re serious about joining our innovative team at Diligent!
How to prepare for a job interview at Diligent Corporation
✨Know Your Stuff
Before the interview, dive deep into Diligent's IT Risk Management products and the GRC landscape. Familiarise yourself with key competitors, market trends, and regulatory frameworks like NIS2 and ISO 27001. This knowledge will help you speak confidently about how you can contribute to their go-to-market strategy.
✨Showcase Your Collaboration Skills
Diligent values teamwork, so be ready to discuss your experience working cross-functionally with product, sales, and marketing teams. Prepare examples of how you've successfully collaborated in the past to execute GTM strategies or create impactful resources.
✨Craft Compelling Narratives
Since the role involves developing messaging for various stakeholders, practice simplifying complex technical concepts into engaging business narratives. Bring examples of your previous work that demonstrate your ability to create compelling content that resonates with target audiences.
✨Embrace Curiosity and Adaptability
Diligent is looking for individuals who are curious and adaptable. Be prepared to discuss how you've embraced change in your previous roles and how you approach learning new things. Share instances where you've asked big questions or experimented with innovative ideas to drive results.