At a Glance
- Tasks: Lead our SEO strategy to boost online visibility and drive high-quality leads.
- Company: Join Dignity, a compassionate company dedicated to supporting families during tough times.
- Benefits: Enjoy 25 days annual leave, private medical cover, and a yearly bonus opportunity.
- Other info: Dynamic team environment with clear career progression and ongoing development opportunities.
- Why this job: Make a real impact on business growth while developing your SEO expertise.
- Qualifications: Proven SEO experience and strong technical knowledge required.
The predicted salary is between 36000 - 44000 £ per year.
Role
SEO Manager
Work Type
Permanent (38.75 hours per week)
Location
Maidenhead (3 day’s on site, Hybrid working)
Salary
Competitive
Join us as an SEO Manager and take ownership of our organic search strategy, driving high-quality lead generation, increasing online visibility, and supporting business growth.
This is a fantastic opportunity to combine technical SEO, content strategy, and conversion optimisation within a regulated environment, working closely with Marketing, Compliance, Legal, and Product teams.
- What You'll Be Doing
- Own and deliver the SEO strategy to drive leads and revenue growth.
- Improve website performance through technical SEO and Core Web Vitals optimisation.
- Create and optimise high-quality, FCA-compliant content.
- Increase organic rankings, traffic, and search visibility across key pages.
- Lead local SEO activity, including Google Business Profile optimisation.
- Plan and deliver CRO tests to improve user journeys and conversion rates.
- Build and maintain SEO performance dashboards using GA4 and Looker.
- Collaborate with internal teams and external agencies to deliver SEO initiatives and results.
What We're Looking For
- Proven experience developing and delivering successful SEO strategies.
- Strong technical SEO knowledge, including site structure, crawlability, and Core Web Vitals.
- Experience creating and optimising content that drives organic traffic and leads.
- Proven ability to improve organic rankings, website visibility, and conversion performance.
- Hands‑on experience with SEO and analytics tools such as GA4, Search Console, Ahrefs, or SEMrush.
- Experience managing local SEO activity, including Google Business Profiles and location pages.
- Strong data analysis and reporting skills, with the ability to turn insights into action.
- Experience working with multiple stakeholders, agencies, or cross‑functional teams in a fast‑paced environment.
Why this role?
This is an excellent opportunity to take ownership of a high‑impact SEO function, shape organic growth strategy, and directly influence lead generation and business performance within a growing, data‑driven organisation.
What You Can Expect From Us
Whether you’re stepping into broader responsibility or deepening your expertise, we’ll support you with a benefits package designed to help you thrive, both professionally and personally.
- Time to recharge- 25 days’ annual leave plus bank holidays, giving you the space to rest and maintain a healthy balance.
- Recognising your impact- Opportunity to earn a yearly bonus of up to £500.
- Healthcare when it matters- Private medical cover for you, giving peace of mind and quicker access to treatment.
- Planning for your future- 4% matched pension contribution to help you build long‑term financial security.
- Peace of mind- Life assurance cover at 2x your salary to support your loved ones.
- Support when you need it- Access to a 24/7 Employee Assistance Programme, occupational health services and confidential counselling.
- Developing your potential- Ongoing development opportunities, including apprenticeships and clear career progression pathways.
- Everyday savings and perks- Access to My Staff Shop, our employee rewards platform, offering savings across high street and online retailers, alongside eyecare support, flu jabs and additional lifestyle discounts.
- Making work easier- Free on-site parking available at most of our locations.
Why Dignity?
Dignity exists to help every family in Britain navigate the hardest moments of life with simplicity, dignity, kindness and exceptional care.
Our head office teams, across functions like finance, HR, marketing and IT, make sure the people working directly with families have what they need to do that well.
Dignity is going through a real period of change.
We’re building better systems, simplifying how things work, and strengthening the business for the long term, and head office plays a big part in making that happen.
We look for people who take pride in their work, support their colleagues, and want to keep learning.
You’ll be part of a close team, and you’ll be able to see the difference your work makes, even when you’re not working with families directly.
If you’re looking for a role with variety, a supportive team, and the chance to grow, Dignity is a good place to be.
FCA Statement
Dignity is part of a group that includes FCA‑regulated activities, and some roles may be subject to relevant training, screening, conduct, and regulatory requirements.
This will be confirmed as part of the recruitment process.
Equality, Diversity and Inclusion Statement
Our vision is to connect with our clients, colleagues, company, and communities based on our principles whilst celebrating our differences.
We aim to empower leaders and colleagues to seek out and understand new voices and perspectives; to be vocal about inequity and exclusion, and to take decisive, informed, and bold action to promote inclusion and belonging.
Any unsolicited submissions from agencies will be accepted as a direct application from the candidate, and no fees will be payable.
We reserve the right, depending on application numbers, to close or extend the closing dates for positions; we would therefore recommend an early application.
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SEO Manager in Maidenhead employer: Dignity Group
At Dignity, we pride ourselves on being a values-led organisation that prioritises employee growth and well-being. As a Director of Property Services, you will play a pivotal role in shaping our national infrastructure strategy while enjoying a competitive salary, extensive benefits including a £6,000 car allowance, and the flexibility of hybrid working. Join us in making a meaningful impact in a supportive work culture that values compassion and professionalism.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Manager in Maidenhead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Dignity Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Dignity Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Dignity Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace SEO Manager in Maidenhead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Dignity Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Dignity Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Dignity Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Dignity Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Dignity Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Dignity Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
