Sales Manager in Maidstone

Location: London/South East of England

Job Type: Full-Time / Permanent

Salary: £45,000 per annum + £4,000 company car allowance

Are you a self-motivated individual with a strong background in sales and a passion for helping others? We’re seeking a driven and personable Funeral Plan Sales Manager to champion the growth of funeral plan sales across Dignity’s branch network in the London/South East - including Surrey, London, Kent and surrounding areas. If you have the initiative, commercial acumen, and people skills to make a meaningful impact, we want to hear from you.

The Role

This is a field-based, regional role focused on driving sales performance through coaching, training, and compliance. Working closely with our funeral home teams and Business Leaders, you will spend a minimum of four days per week in the field, supporting local teams, identifying growth opportunities, and delivering structured coaching.

Key Responsibilities

• Drive Funeral Plan sales by coaching and supporting regional teams.
• Deliver structured one-to-one coaching and team workshops.
• Support new consultants with induction and ongoing training.
• Monitor and respond to customer feedback, cancellations and complaints.
• Promote ethical, customer-first sales behaviours.
• Ensure compliance with FCA and internal standards.
• Maintain accurate records to demonstrate competency and outcomes.
• Lead by example across the region, motivating and energising others.

About You

We’re looking for someone who:

• Has experience in a sales or customer-focused environment.
• Is self-motivated and confident working independently.
• Enjoys coaching others and providing performance feedback.
• Has strong time management and planning skills.
• Communicates effectively and builds strong relationships.
• Is comfortable working in a compliance-driven setting.
• Is sensitive to the needs of bereaved families, or open to learning.
• Brings resilience and adaptability to a fast-paced, field-based role.

What We Offer

• Annual salary of up to £45,000.
• £4,000 annual car allowance.
• 25 days annual leave + bank holidays.
• BUPA private healthcare (Self).
• Company pension, life assurance, and employee assistance programme.
• Annual company bonus.
• Full training and support from regional and central teams.

What are the next steps?

If this sounds like the right role for you and you’re ready to bring care and professionalism to an essential service, simply click the ‘apply’ button. A member of our Talent Acquisition Team will be in touch to guide you through the next steps.

About Us

We are Dignity, one of the UK’s oldest and most trusted funeral providers, with over 200 years of history, 570 branches, and 46 crematoria. From launching the UK’s first funeral plan to helping shape modern regulation, we have led the way in supporting families with care, compassion, and professionalism. Now we are building the UK’s leading end of life company. As part of the Dignity Group, we also operate Farewill, the country’s largest will writer and one of the UK’s top probate providers, giving families support not just at the funeral, but before and after as well. Today we are over 4,000 people across the UK, all driven by the same goal: to care for families with compassion and make the UK a world leader in end of life care.

Compliance and Inclusion

We’re regulated by the FCA, so some roles may be subject to background checks. We know that diverse teams make better decisions, build better products, and create a better place to work. Whoever you are, wherever you’re from, and whatever your life looks like, we’d love to hear from you. And if there’s anything you need to make the process more accessible, please let us know.

Any unsolicited submissions from agencies will be accepted as a direct application from the candidate and no fees will be payable. We reserve the right depending on application numbers to close or extend the closing dates for positions; we would therefore recommend an early application.