At a Glance
- Tasks: Lead product and pricing strategy to drive revenue growth across multiple services.
- Company: Join a leading UK operator in the cremation and memorial sector.
- Benefits: Competitive salary, car allowance, bonus scheme, and generous holiday.
- Other info: Opportunity for significant career growth in a transformative environment.
- Why this job: Shape the future of a growing business and make a real impact.
- Qualifications: Proven experience in product management and commercial analytics.
The predicted salary is between 80000 - 80000 £ per year.
The Head of Product, Pricing & Performance is a pivotal commercial leadership role with direct access to the Managing Director. You will own and shape the product and pricing strategy for a national, multi-site estate, with a mandate to accelerate revenue growth across cremation services, memorials and cemeteries. You will create tiered, differentiated propositions spanning accessible value through to premium, strengthen pricing governance, and unlock new revenue streams. You will serve as a key commercial partner to the MD, identifying performance trends, pinpointing underperformance, and developing strategies to drive growth.
Working across Operations, Marketing and Finance, you will translate insight and data into delivery, bringing focus, clarity and momentum to the initiatives that will define CMG's next phase.
Key areas of responsibility include:
- Owning end-to-end product and pricing strategy across memorials, cemeteries and cremation services, with continuous optimisation to drive revenue, margin and competitive positioning.
- Developing tiered product ranges that improve customer choice, conversion and revenue per transaction.
- Taking accountability for revenue growth across CMG's three key verticals and building a commercial culture where performance data drives decision-making.
- Leading the development of new products and services, including digital and experience-led offerings, testing and scaling at pace.
- Designing and delivering compelling propositions across all customer segments, with a specific focus on premium and luxury.
- Collaborating with Operations, Marketing and Finance to align products, pricing and conversion activity across the estate.
- Ensuring all pricing and product decisions are correctly governed, compliant with regulatory requirements, and implemented consistently.
Dignity exists to help every family in Britain navigate the hardest moments of life with simplicity, kindness and exceptional care. We are building a modern, end-to-end business that supports families across every stage: wills, funeral plans, funerals, probate, cremations, burials and memorialisation. The ambition is to move from transactional interactions to lifelong relationships.
Crematoria & Memorial Group (CMG) is one of the UK's largest operators of crematoria, memorial gardens and cemeteries. It is a business in growth, with real investment behind it and a clear mandate to lead its sector for quality, relevance and commercial performance. This is a business in the middle of a multi-year transformation, with senior sponsorship, a defined strategic direction, and momentum behind the change. For the right person, it is a rare opportunity to set the commercial agenda and see tangible impact in months, not years.
What You'll Bring
We are looking for a highly commercial leader who thinks strategically and executes practically. You will be comfortable moving between big-picture thinking and hands-on delivery, confident in influencing stakeholders at a senior level, and genuinely driven to build something that matters.
You will bring:
- Significant experience in product management, pricing strategy or commercial development, with a proven track record of driving revenue growth.
- Experience designing and managing tiered product ranges across diverse customer segments, including premium and luxury propositions.
- A strong background in commercial analytics, with the ability to translate data into confident, high-impact decisions.
- Experience identifying new revenue opportunities and bringing them to market at pace.
- Comfort operating in complex, cross-functional organisations and navigating matrix structures.
- A customer-first mindset that balances commercial intent with genuine empathy.
- The resilience and drive to succeed in a growth-focused, multi-site environment.
- Experience working with AI to develop propositions and drive performance is advantageous.
What We Offer
A competitive salary of up to £80,000 per annum, plus a £6,000 car allowance and a 10% bonus scheme. 25 days holiday plus.
Head of Product, Pricing & Performance in Reading employer: Dignity Funerals Limited
Contact Detail:
Dignity Funerals Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Product, Pricing & Performance in Reading
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Know their products, pricing strategies, and recent news. This shows you’re genuinely interested and ready to contribute.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Head of Product, Pricing & Performance. Highlight your successes in driving revenue growth and managing product ranges.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Head of Product, Pricing & Performance in Reading
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Head of Product, Pricing & Performance role. Highlight your experience in product management and pricing strategy, and show how your skills align with our mission at StudySmarter.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve driven revenue growth or developed successful product strategies in the past. We love seeing quantifiable results that demonstrate your impact!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who is not only skilled but also genuinely passionate about building something meaningful. Share your story and what motivates you!
Apply Through Our Website: For the best chance of success, make sure to submit your application through our website. This way, we can easily track your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Dignity Funerals Limited
✨Know Your Numbers
As the Head of Product, Pricing & Performance, you'll need to demonstrate a strong grasp of commercial analytics. Brush up on key metrics related to revenue growth and pricing strategies. Be ready to discuss how you've used data to drive decisions in your previous roles.
✨Showcase Your Strategic Thinking
This role requires a blend of big-picture thinking and practical execution. Prepare examples that highlight your ability to develop tiered product ranges and identify new revenue opportunities. Think about how you can articulate your vision for the future of the company's offerings.
✨Collaborate Like a Pro
You'll be working across various departments, so it's crucial to show your collaborative spirit. Have anecdotes ready that illustrate how you've successfully partnered with teams like Operations, Marketing, and Finance to align product and pricing strategies.
✨Emphasise Customer-Centricity
A customer-first mindset is key for this position. Be prepared to discuss how you've balanced commercial goals with genuine empathy for customers. Share specific examples of how you've designed products or services that cater to diverse customer segments, especially in premium and luxury markets.