Paid Social Account Director London Job ID: 2026-173138

At Digitas, we harness the power of connection to make a positive impact every day. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways. We are making a positive impact with our amazing clients through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media. Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, we’re proud to work with some of the world’s leading brands.

Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

We are hiring a Paid Social Director to shape ambitious social strategies and deliver meaningful results for some of the world’s leading brands. At Digitas, you will connect media, data, technology and creativity to help clients navigate an evolving digital landscape. You will lead trusted client relationships, guide talented teams and turn insight into clear opportunities for growth. This is a chance to influence the future of paid social while helping people produce work they are proud of.

Responsibilities

• Lead the day-to-day paid social strategy and delivery across key client accounts, building trusted partnerships and maintaining high-quality standards.
• Turn business and media briefs into clear channel strategies, practical roadmaps and measurable outcomes.
• Connect audience, creative, platform and measurement thinking to develop integrated brand and performance recommendations.
• Oversee campaign activation, optimisation, reporting and budget governance, ensuring work is accurate, timely and commercially effective.
• Translate performance data into focused, actionable recommendations that help clients and teams make informed decisions.
• Champion responsible uses of AI, automation and emerging platform capabilities to improve planning, workflows and campaign effectiveness.
• Coach and support team members, creating an inclusive environment where people can contribute, develop and experiment.

Qualifications

• A strong track record of leading paid social activity across complex or large-scale client accounts.
• In-depth knowledge of major paid social platforms, including Meta, TikTok and LinkedIn, with curiosity about emerging channels.
• The ability to develop clear strategies that connect platform activity with wider media, marketing and business objectives.
• Experience managing acquisition and brand budgets, with sound commercial judgement and careful financial oversight.
• A practical understanding of analytics, attribution, tracking, audience development, conversion measurement and campaign reporting.
• Clear and engaging communication skills, with the ability to build relationships, lead discussions and present recommendations to stakeholders.
• A collaborative leadership approach, with experience supporting teams and working effectively with creative, data, technology and media specialists.

Digitas offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave.

Publicis Groupe works primarily from the office or our clients' office four days per week. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.