CRM Associate Director

At Digitas, we harness the power of connection to make a positive impact every day. We have a relentless focus on creating connections to help our clients' businesses grow, connecting diverse people, ideas, and expertise in innovative and exciting ways. We are making a positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement, and Digital Media.

We're hiring for a CRM Associate Director. You will play a crucial role in shaping and delivering impactful customer communications. You'll be responsible for developing and implementing CRM strategies that directly support our mission to make positive impacts for our clients through innovative communications.

What you'll be doing:

• Develop and implement CRM strategies that maximize customer engagement and business impact.
• Provide expert guidance on multichannel CRM activities, including personalization, dynamic content, advanced segmentation, and automation.
• Collaborate cross-functionally with strategy, data, creative, and experience teams to craft best-in-class customer journeys.
• Anticipate challenges related to creative execution, production, data processing, and campaign performance, offering proactive solutions.
• Translate insights into actionable CRM business cases that drive measurable improvements.
• Stay ahead of emerging MarTech trends to recommend innovative approaches that enhance client communications.

Skills we're looking for:

• Extensive experience with Marketing Automation & CRM platforms (Salesforce, Adobe, Braze, Eloqua, etc.).
• Hands-on experience implementing, delivering, and scaling complex CRM strategies.
• Strong background in analyzing and designing multichannel customer journeys.
• Customer-facing experience with excellent communication and presentation skills.
• Quick learner who can adapt to evolving technical and business requirements.
• Strong understanding of using data to understand audiences and evaluate program effectiveness.
• Ability to liaise with stakeholders, problem-solve, and provide well-considered solutions.

Experience working with, or for, clients in financial services would be a bonus.

Digitas has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• 24/7 helpline to support you on a personal and professional level.
• Access to remote GPs, mental health support, and CBT.
• Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES - We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy, and Shared Parental Leave.
• HYBRID WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF - You are entitled to an additional day off for your birthday.
• AGENCY DISCOUNTS, onsite gym, and discount in our Publicis-Owned Pub - "The Pregnant Man".

Full details of our benefits will be shared when you join us! Publicis Groupe operates a hybrid working pattern with full-time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments, or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.