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- Tasks: Lead SEO campaigns, conduct analysis, and collaborate with teams to drive client success.
- Company: Join Digitas, a leader in global marketing, focused on making positive connections.
- Benefits: Enjoy flexible working, wellness days, and comprehensive health benefits.
- Why this job: Be at the forefront of SEO innovation and make a real impact for top brands.
- Qualifications: Experience in SEO, strong analytical skills, and a passion for digital marketing.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
At Digitas, we harness the power of connection to make a positive impact every day. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways. We are making a positive impact with our amazing clients through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media.
SEO Managers are embedded into SEO client teams providing a mix of support and leadership across SEO retainers, working on a mix of analysis, campaigns and implementation for clients. They are responsible for a mix of SEO analysis and delivery including keyword research and targeting, reporting, competitor analysis, content and backlink audits as well as outreach campaigns and several other areas. SEO Managers have a good grounding and understanding of SEO knowledge and act as a support or lead in delivering SEO expertise, client management, ideas, innovation and problem solving. They are curious about the role that AI can play alongside SEO and how our SEO approach can drive improved LLM visibility, and keen to support wider account teams in embracing new strategies and approaches in this vertical.
SEO campaigns are a team effort and SEO Managers work closely with more senior SEO team members as well as with our Technical Search and Media Content team. Together this forms a complete SEO team around a client to produce best in class SEO campaigns that deliver against client’s business goals and objectives. The SEO Manager will report in to a Senior SEO Manager.
Responsibilities
- Being responsible for the implementation and delivery of SEO retainers or campaigns according to the agreed SEO strategy, including activity planning and scheduling.
- Responsible for all non-technical aspects of SEO analysis and delivery including keyword research, competitor analysis, LLM and AI visibility, SERP landscape review, social trends analysis, content and backlink audits.
- Undertaking external link development from campaign ideation through to execution and reporting.
- Supporting account teams in audience research and identification, blogger or influencer engagement, outreach and relationship management and trend spotting.
- Supporting account teams in research necessary for cross- and upselling opportunities.
- Supporting technical search teams with site migrations as and when required.
- Working towards client targets and goals within media campaigns.
- Continuously increasing knowledge of media channels, particularly SEO, and keeping up to date with marketplace and technical developments.
- Working collaboratively with other parts of the business, always putting the client at the heart of what we do.
- Communicating efficiently within account teams.
- Participating in knowledge sharing initiatives.
Qualifications
Essential
- Experience in SEO, preferably within an agency environment.
- Solid level of SEO knowledge.
- Strong interest in other media channels, particularly PPC.
- Experience delivering Digital PR/outreach campaigns for clients.
- Ability to manage relationships with tact and diplomacy.
- Demonstrable experience of being able to write to a high standard.
- Hands-on experience with analytics tools.
- Hands-on experience with industry leading SEO tools and AI visibility monitoring solutions.
- Strong Excel skills.
- Strong Looker Studio skills.
Desirable
- Experience working on International SEO.
- Experience in cross-digital campaigns, preferably with PPC.
- Experience working on complicated SEO campaigns for big brands.
- Experience working directly with clients.
- Demonstrable experience of working to tight deadlines.
- Degree level, or similar qualification in Digital Marketing or related area.
Additional Information
Digitas has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- HYBRID WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday.
- AGENCY DISCOUNTS, onsite gym, and discount in our Publicis-Owned Pub – “The Pregnant Man”.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full-time employees being office-based three days during the working week. We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
SEO Manager employer: Digitas UK
Contact Detail:
Digitas UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your SEO projects and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their SEO strategies and be ready to discuss how you can contribute to their goals. Tailor your answers to show you're the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace SEO Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the SEO Manager role. Highlight your relevant experience in SEO, especially any agency work, and showcase your skills in keyword research and digital PR campaigns.
Show Off Your Skills: Don’t hold back on demonstrating your hands-on experience with analytics tools and SEO software. We want to see your strong Excel and Looker Studio skills in action, so mention specific projects where you’ve used these tools effectively.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use straightforward language and avoid jargon unless it’s relevant to the role. We appreciate a well-structured application that’s easy to read!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and allows us to process it smoothly. Plus, you’ll find all the details about the role there!
How to prepare for a job interview at Digitas UK
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge before the interview. Understand the latest trends, tools, and techniques in the industry, especially around AI visibility and LLMs. Being able to discuss these topics confidently will show that you're not just familiar with SEO but are also passionate about it.
✨Showcase Your Campaign Experience
Prepare to talk about specific SEO campaigns you've worked on. Highlight your role in keyword research, competitor analysis, and outreach strategies. Use concrete examples to demonstrate how your contributions led to successful outcomes for clients.
✨Be a Team Player
Since SEO is a collaborative effort, be ready to discuss how you've worked with other teams in the past. Talk about your experience in supporting account teams and how you’ve contributed to cross-functional projects. This will show that you understand the importance of teamwork in delivering successful SEO strategies.
✨Ask Insightful Questions
Prepare some thoughtful questions to ask during the interview. Inquire about the company's approach to SEO, their use of AI, or how they measure success in their campaigns. This not only shows your interest in the role but also gives you a chance to assess if the company aligns with your career goals.
