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- Tasks: Plan and optimise high-performing paid media campaigns across major platforms.
- Company: Join Hire Digital, a dynamic agency focused on impactful advertising.
- Benefits: Competitive salary, hands-on experience, and opportunities for professional growth.
- Why this job: Make a real impact by driving measurable results for clients.
- Qualifications: 3-5 years in performance media with strong analytical skills.
- Other info: Fast-paced environment with a focus on collaboration and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Hire Digital is looking for a Paid Media Specialist. This is an on-site role for a hands-on paid media expert who can plan, execute, and optimise high-performing campaigns across major advertising platforms. The ideal candidate is analytical, commercially minded, and confident translating data into meaningful business outcomes.
Key Responsibilities
- Plan, build, and manage paid media campaigns across Google Ads, Meta, LinkedIn, and programmatic platforms (e.g., StackAdapt).
- Optimise campaigns daily/weekly to improve ROI, CPL, ROAS, and overall performance.
- Monitor and adjust targeting, bidding strategies, budgets, and creative testing.
- Set up and manage conversion tracking using Google Tag Manager and GA4.
- Build clear, business-focused dashboards in Looker Studio.
- Translate campaign data into actionable insights and strategic recommendations.
- Conduct audience research and competitor analysis to strengthen media plans.
- Manage budgets responsibly and ensure alignment with client growth targets.
- Maintain strong account structure, naming conventions, and documentation standards.
- Collaborate with strategy, creative, and client teams to ensure campaigns drive measurable commercial results.
Requirements
- 3–5 years of experience in performance media (agency experience preferred).
- Strong hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and programmatic platforms.
- Experience with GA4 and Google Tag Manager setup and troubleshooting.
- Proficiency in Looker Studio reporting.
- Solid understanding of attribution models and performance metrics.
- Strong analytical and problem-solving skills.
- Ability to communicate performance insights clearly to both technical and non-technical stakeholders.
- Comfortable managing multiple campaigns and budgets simultaneously.
- Self-motivated and able to work independently in a fast-paced environment.
Paid Media Specialist in Newcastle upon Tyne employer: Digital
Contact Detail:
Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Specialist in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Paid Media Specialist role. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns, analytics, and results. This will give potential employers a clear view of what you can bring to the table, especially when it comes to optimising campaigns and driving ROI.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google Ads, Meta, and LinkedIn Ads. Be ready to discuss specific strategies you've used in the past and how you've translated data into actionable insights. Confidence is key!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it gives us a chance to see your application in the best light possible. Let's get you that Paid Media Specialist role!
We think you need these skills to ace Paid Media Specialist in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Paid Media Specialist. Highlight your experience with Google Ads, Meta, and LinkedIn, and don’t forget to mention any successful campaigns you've managed!
Show Off Your Analytical Skills: Since we’re looking for someone who can translate data into meaningful outcomes, include examples of how you've used analytics to optimise campaigns. This will show us you’ve got the chops for the job!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about paid media and how your skills align with our needs. Keep it engaging and personal – we want to get to know you!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Digital
✨Know Your Platforms Inside Out
Make sure you brush up on your knowledge of Google Ads, Meta, LinkedIn, and any programmatic platforms like StackAdapt. Be ready to discuss specific campaigns you've managed and the strategies you used to optimise them. This shows you're not just familiar with the tools but can also leverage them effectively.
✨Data is Your Best Friend
Since the role requires translating data into business outcomes, come prepared with examples of how you've used analytics to drive campaign success. Think about metrics like ROI, CPL, and ROAS, and be ready to explain how you’ve improved these in past roles.
✨Show Off Your Problem-Solving Skills
Be ready to discuss challenges you've faced in previous campaigns and how you overcame them. Whether it was adjusting bidding strategies or troubleshooting GA4 setups, demonstrating your analytical and problem-solving skills will impress the interviewers.
✨Collaboration is Key
This role involves working closely with strategy, creative, and client teams. Prepare to share experiences where you successfully collaborated with others to achieve campaign goals. Highlighting your ability to communicate insights clearly to both technical and non-technical stakeholders will show you’re a team player.